A burgeoning group of YouTube strategists are charging big money to YouTubers who want to expand their popularity.

YouTube video by CNBC

Meta is offering monthly guaranteed pay and boosted reach for creators to start posting on Facebook's Reels.

TikTok's daily average U.S. app uninstalls have increased nearly 150% over the past five days compared to the previous three months, Sensor Tower told CNBC.

TikTok's daily average U.S. app uninstalls have increased nearly 150% over the past five days compared to the previous three months, Sensor Tower told CNBC.

In an internal memo to staff, YouTube CEO Neal Mohan said the platform is reorganizing its product teams for the first time in a decade.

Character.AI said it will phase out open-ended chats for minors, including romantic dialogues with AI chatbots, by Nov. 25.

YouTube is rolling out a feature for previously terminated channels to apply to create a new channel after scrutiny from Republicans and President Donald Trump.

YouTube is rolling out a feature for previously terminated channels to apply to create a new channel after scrutiny from Republicans and President Donald Trump.

Podcasts such as "The Joe Rogan Experience," "Kill Tony" and "Rotten Mango" currently top the YouTube chart.

As TikTok nears another ban deadline, creators and firms say they believe the Chinese-owned app will remain in the U.S. They are, however, hedging their bets.

Meta is offering deals to creators to promote Instagram on other short-form video apps, including TikTok, Snapchat and YouTube, CNBC has learned.