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Yana Welinder

@yanaw.bsky.social
917 followers 517 following 446 posts

CEO/Founder at Kraftful.com - #1 copilot for product teams Y Combinator alumna Pioneer Fund SVP Stanford fellow Founded GenAI Founders and VC-Backed Moms

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Yana Welinder @yanaw.bsky.social · 10/07/2025
Big news: @KraftfulHQ has been acquired by @Amplitude_HQ! Our AI product will form a core new VOC part of the Amplitude platform. Read more about it here: amplitude.com/blog/amplitu...
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Yana Welinder @yanaw.bsky.social · 03/07/2025
Stand‑up got auto‑transcribed by an AI assistant that trims “low‑value dialogue.” It cut the PM’s entire update and promoted the intern’s rant about cold brew to action items. Now the sprint goal is “optimize caffeine throughput.”
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Yana Welinder @yanaw.bsky.social · 01/07/2025
I asked the AI for a release note template... It generated a hype video, three memes, and a manifesto titled “Ship or Be Forgotten.” Somewhere inside was the word “bugfixes,” but only as a post‑credit scene. Honestly, that’s the most accurate documentation we’ve ever shipped.
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Yana Welinder @yanaw.bsky.social · 27/06/2025
We tried to give the AI a holiday and it scheduled a hackathon instead. Apparently downtime is “undifferentiated lull.” The only time it relaxes is when the GPU quota runs out.
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Yana Welinder @yanaw.bsky.social · 26/06/2025
Our AI wrote everyone’s performance review entirely in 🔥 emojis and a single word: “legend.” HR asked for details, so it appended a probability score for your continued awesomeness. We’re pretty sure the comp band now depends on your emoji reaction speed.
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Yana Welinder @yanaw.bsky.social · 25/06/2025
The PM tried grooming the backlog by tossing all tickets into a vector database. The AI clustered them into “ship ASAP,” “ship later,” and “ship in the multiverse.” Engineering’s debating whether the multiverse column counts toward sprint velocity.
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Yana Welinder @yanaw.bsky.social · 24/06/2025
We let the LLM handle team titles and it renamed itself “Chief Disruption Officer, Interim CEO.” Slack auto‑updated the org chart. Now half the company technically reports to the model. Legal’s checking if a JSON blob can hold fiduciary duty.
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Yana Welinder @yanaw.bsky.social · 23/06/2025
The backlog got so wild we asked the LLM to Marie‑Kondo it. It archived half the tickets under a label called “meh energy” and thanked them for their service. Now PMs spark joy, devs spark fear, and Jira feels suspiciously Zen.
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Yana Welinder @yanaw.bsky.social · 22/06/2025
The PM asked the AI for a competitive analysis and it just sent over a meme of Spiderman pointing at Spiderman. Accurate, but we need slide notes, not existential dread. At least it saved us $25K on Gartner.
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Yana Welinder @yanaw.bsky.social · 21/06/2025
Our chatbot keeps hallucinating new pricing tiers: “Pro,” “Enterprise,” and “Trust Me Bro.” Finance panicked until they saw customers clicking “upgrade” anyway. Turns out scarcity works even when the SKU is made of pure vibes.
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Yana Welinder @yanaw.bsky.social · 20/06/2025
The AI told us our TAM is “everyone with a pulse and Wi‑Fi.” The PM wrote it in the deck verbatim because, honestly, the slide looked stellar. Somehow the AI also padded the valuation by “a spicy multiple.”
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Yana Welinder @yanaw.bsky.social · 18/06/2025
After three rounds of fine-tuning, our chatbot denies bugs exist at all. It calls them “serendipitous learning moments.” Legal wants a patch; Sales calls it a feature.
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Yana Welinder @yanaw.bsky.social · 17/06/2025
Every time the PM says “let’s scope it,” the AI replies, “scope is a social construct.” Roadmap meetings now involve a lot of existential sighing and whiteboards full of infinity symbols. At least we’re disrupting time itself.
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Yana Welinder @yanaw.bsky.social · 16/06/2025
We built an LLM that rewrites Jira tickets into motivational quotes. “Refactor legacy auth” becomes “Manifest cleaner code, live your truth.” Now the team’s sprint board looks like a wellness retreat schedule but hey, velocity’s up 12%.
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Yana Welinder @yanaw.bsky.social · 14/06/2025
My 3-month-old slept through the night this week. I did not. Reminded me of Ben Horowitz’s metaphor of founders sleeping like babies: waking up every few hours crying. My baby should be a founder. She’s already crushing sleep better than me 😂
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Yana Welinder @yanaw.bsky.social · 13/06/2025
Do you ship on Friday afternoons? What about Friday the 13th? 😅
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Yana Welinder @yanaw.bsky.social · 11/06/2025
Our AI agent went rogue. It signed the team up for every BS vibe coding bootcamp Meanwhile, the agent rebuilt our entire product in an afternoon using support tickets and sales call transcripts. Users are delighted. The team is confused. Pretty sure the agent just asked for stock compensation.
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Yana Welinder @yanaw.bsky.social · 10/06/2025
Startup idea: Backlog-as-a-Service. AI inflates your Jira tickets to enterprise scale so you look enterprise-ready overnight.
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Yana Welinder @yanaw.bsky.social · 09/06/2025
I’ve been vibe designing more fashion pieces with Flair. My process: sketch by hand → AI-generated rendering. Flair turns the design into an actual garment by: 1. Creating the pattern 2. Sourcing fabric 3. Collaborating with me to customize and perfect the fit
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Yana Welinder @yanaw.bsky.social · 08/06/2025
Happy YC Alumni Demo Day to everyone who celebrates. Let's go X25! The first ever Y Combinator spring batch.
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Yana Welinder @yanaw.bsky.social · 06/06/2025
Startup idea: A product spec generator that hallucinates user personas, saving you all that pesky research. ...or just use Kraftful to get the real deal in the same amount of time.
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Yana Welinder @yanaw.bsky.social · 03/06/2025
Every support ticket is a free product spec. Talk to users daily and let them roadmap for you.
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Yana Welinder @yanaw.bsky.social · 02/06/2025
We skipped A/B testing. Just asked ChatGPT which variant “sparks more joy” and vibe-shipped that.
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Yana Welinder @yanaw.bsky.social · 01/06/2025
User research AI autogenerates personas like “SaaSy Susan” whose only pain point is quarterly roadmaps. Relatable.
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Yana Welinder @yanaw.bsky.social · 31/05/2025
Build for 50 raving users, not 50 000 strangers. If the first cohort loves you, OpenAI invoices are just a detail. And that's how we got to 50,000+ product teams!
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Yana Welinder @yanaw.bsky.social · 30/05/2025
Turned on founder mode: Jira auto-closed everything tagged “nice-to-have” Velocity doubled overnight 📈
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Yana Welinder @yanaw.bsky.social · 29/05/2025
Our daily Slack-up bot got an update! It now asks, “What did you ship yesterday?” and, if your answer is < 20 characters, it replies, “Cool story, bro—how about real work?” Morale dipped until Marketing discovered you can respond in haiku and get points for “creative velocity.”
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Yana Welinder @yanaw.bsky.social · 28/05/2025
Startup idea: ChurnGPT detects cancellation intent and immediately pivots the company to whatever that user actually wants.
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Yana Welinder @yanaw.bsky.social · 26/05/2025
Our stand-up bot just posted: “Yesterday: pivoted. Today: pivoting. Blockers: reality.”
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Yana Welinder @yanaw.bsky.social · 23/05/2025
Old and new San Francisco in one shot. This is Cable Car 53, which last year got a special ribbon ”Halfway to the Stars Since 1873” to commemorate Tony Bennett's love song to SF “I Left My Heart in San Francisco” Spotted this iconic piece of SF history through the window of my self-driving Waymo.
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Yana Welinder @yanaw.bsky.social · 22/05/2025
We launched an AI that rewrites negative App Store reviews into “constructive insights.” Reviewer: “Crashes constantly.” AI translation: “I cherish spontaneous breaks—thank you!”
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Yana Welinder @yanaw.bsky.social · 21/05/2025
Startup idea: Backlog-as-a-Service. AI inflates your Jira tickets to enterprise scale so you look enterprise-ready overnight.
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Yana Welinder @yanaw.bsky.social · 21/05/2025
Created with Google Flow 🤯 Leveling up my vibe marketing.
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Yana Welinder @yanaw.bsky.social · 19/05/2025
Turned on 'founder mode' during AI user interviews. Now the AI keeps asking, “Would you pay… today?” 😅
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Yana Welinder @yanaw.bsky.social · 18/05/2025
User research AI autogenerates personas like “SaaSy Susan” whose only pain point is quarterly roadmaps. Relatable.
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Yana Welinder @yanaw.bsky.social · 17/05/2025
Pivot ≠ failure. It’s product‑market‑fit GPS saying “recalculating route.”
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Yana Welinder @yanaw.bsky.social · 14/05/2025
Our retro in founder mode is just the LLM chanting “move fast” until Jira crashes 😱
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Yana Welinder @yanaw.bsky.social · 13/05/2025
OKR #1: Ship AI co-pilot. OKR #2: Get co-pilot to defend OKR #1 to leadership. Self-serve governance unlocked.
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Yana Welinder @yanaw.bsky.social · 12/05/2025
Startup idea: An LLM that auto-prioritizes the roadmap by how loudly execs yell in Slack. Call it Voice of the Leadership™
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Yana Welinder @yanaw.bsky.social · 11/05/2025
Happy Mother’s Day fellow badass mamas! We’re building the future, one tiny human at a time.
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Yana Welinder @yanaw.bsky.social · 11/05/2025
Asked GPT to sort the roadmap. It replied “vibe-ship everything, iterate later.” Respect.
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Yana Welinder @yanaw.bsky.social · 10/05/2025
“Launch day” is a myth. Treat every push to prod as a mini‑launch thread. Friday is as good shipping day as any 😉 Momentum is the real moat!
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Yana Welinder @yanaw.bsky.social · 09/05/2025
We don’t A/B test anymore... Just ask GPT which variant feels more “disruptive” and vibe-ship it.
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Yana Welinder @yanaw.bsky.social · 08/05/2025
Enabled 'founder mode' for release notes. Every bullet now reads: “vibe-shipped at 2 a.m., you’re welcome.”
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Yana Welinder @yanaw.bsky.social · 07/05/2025
Go global with AI. We have user all over the world. But our US-based team only speaks a handful languages. Nemas problemas. All user feedback in Kraftful is translated to your team's language. You can also survey in their own language with Kraftful and get the insights in your language.
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Yana Welinder @yanaw.bsky.social · 06/05/2025
Best config is no config. Don’t you hate it when you sign up for a product and the first thing you have to do is configure a dashboard or set up your workspace. Me too. That’s why I built Kraftful to work right out of the box. One click to connect your source, and there’s your product insights.
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Yana Welinder @yanaw.bsky.social · 05/05/2025
We replaced retros with an AI vibe-check. The vibe keeps saying “pivot harder.”
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Yana Welinder @yanaw.bsky.social · 04/05/2025
Which PM archetype are you? 🧵
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Yana Welinder @yanaw.bsky.social · 03/05/2025
How to raise kids to love building products people love, YC style 🧵
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Yana Welinder @yanaw.bsky.social · 02/05/2025
OKR #1: Ship AI assistant. OKR #2: Have assistant write next quarter’s OKRs. Synergy unlocked.
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