iiinova — where your digital self keeps evolving

Will Storr @willstorr.bsky.social · 08/11/2025

This week's free-to-read essay is IN DEFENCE OF MEN: The rewards and sorrows of life as a success object "If we’re required to account for what makes us toxic, we must also be allowed to celebrate the things that make us great." substack.com/home/post/p-...

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Will Storr @willstorr.bsky.social · 08/09/2025

This week's essay is free to read for all: on midlife, the illusion of freedom and life becoming a trap willstorr.substack.com/p/ducklings-...

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Will Storr @willstorr.bsky.social · 31/08/2025

I’m excited to announce that my newsletter is evolving. As much as I’ve enjoyed writing about the science of storytelling I was beginning to find it limiting. So I’ve decided to change the name of my publication, to allow myself to write about a broader range of subjects. willstorr.substack.com

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Will Storr @willstorr.bsky.social · 09/08/2025

Today’s free-to-read essay, A Crisis of Mattering, lays out a theory that I’ve touched upon but not fully fleshed out in previous books, that a major cause of modern unhappiness is that our world has grown too big. READ HERE: willstorr.substack.com/p/a-crisis-o...

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Will Storr @willstorr.bsky.social · 14/06/2025

This week's piece is free to read for all! On the aesthetic construction of self and my midlife identity crisis willstorr.substack.com/p/how-art-ma...

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Will Storr @willstorr.bsky.social · 08/06/2025

This week's essay is the first in a new series called Most Popular Highlights, in which I discuss the ten top reader-selected storytelling tips from an exceptional book. The first is George Saunders’ A Swim in a Pond in the Rain. willstorr.substack.com/p/most-popul...

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Will Storr @willstorr.bsky.social · 01/06/2025

This week's essay explores solitude. What do we really want, when we want to be alone? "Life, for many of us, can come to feel like the sufferance of a million tiny stings of social pain." willstorr.substack.com/p/without-yo...

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Will Storr @willstorr.bsky.social · 14/05/2025

My popular SCIENCE OF STORYTELLING masterclass, that began at the Guardian more than a decade ago and produced the bestselling book of the same name, is now EXCLUSIVE to full subscribers of my newsletter! The next masterclass is May 28th. Sign up now to join us then! willstorr.substack.com/about

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Will Storr @willstorr.bsky.social · 03/05/2025

Today’s essay is a Science of Storytelling special on the extremely surprising results of a recent large-scale data analysis of story. Do popular plot structures make stories more successful? And, if not, what kind of plot shape can make your story 160% more popular? Find out: shorturl.at/Eyc4P

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Will Storr @willstorr.bsky.social · 26/04/2025

Delighted to announce my next SCIENCE OF STORYTELLING LIVE! masterclass, on character and plot. Containing lots of new ideas not featured in the bestselling book. Now EXCLUSIVE to full subscribers of my weekly newsletter You Are A Story. May 28th 6pm SIGN UP HERE: shorturl.at/TpTmo

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Will Storr @willstorr.bsky.social · 26/04/2025

Today’s essay tells a tragic tale of murder, and explores how the storytelling abilities of our own brains mislead us all the time, with sometimes horrific results Read here: shorturl.at/1X7l3

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Will Storr @willstorr.bsky.social · 16/04/2025

My latest essay explores eternal lessons in storytelling that were created at the very dawn of human evolution - featuring Aaron Sorkin, Anton Chekov and Chimamanda Ngozi Adichie Free to read for one week: shorturl.at/vvxuI

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Will Storr @willstorr.bsky.social · 25/03/2025

I read some old diaries and had a nervous breakdown. Enjoy! From my latest at You Are a Story Early subscriber discounts available for a short time willstorr.substack.com

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Will Storr @willstorr.bsky.social · 24/03/2025

From my latest post on You Are a Story Read more: willstorr.substack.com

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Will Storr @willstorr.bsky.social · 24/03/2025

YOU ARE A STORY has launched today. Every week, I will be continuing my journey into the storytelling brain. Please join me: willstorr.substack.com

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Will Storr @willstorr.bsky.social · 24/02/2025

Thanks to The Times for a lovely review of A Story is a Deal: 'Clever... compelling... alarming...' www.thetimes.com/culture/book...

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Will Storr @willstorr.bsky.social · 20/02/2025

PUBLISHED TODAY! A STORY IS A DEAL shows you how to engage and influence your audience to create irresistible pitches, build passionate brand loyalty, motivate teams and lead with effectiveness and charisma. A Story is a Deal is out now in hardback, ebook and audio. geni.us/AStoryIsADea...

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Will Storr @willstorr.bsky.social · 30/01/2025

Story is a technology for fusing minds together. Humans solve the problems of life in the form of highly cooperative groups. How do you get a bunch of individual minds thinking as one? By telling stories A STORY IS A DEAL 20/2/2025 ORDERS: geni.us/AStoryIsADea...

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Will Storr @willstorr.bsky.social · 20/01/2025

Finished copies of A Story is a Deal have arrived, and they are looking handsome! The sequel to the bestselling The Science of Storytelling Feb 20th ORDER: geni.us/AStoryIsADea...

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Will Storr @willstorr.bsky.social · 20/01/2025

Announcing my new Science of Storytelling for Business and Persuasion masterclass! Based on my upcoming book A Story is a Deal, this is an all new take on business storytelling for marketers, leaders and persuaders of all kinds. Feb 20th TICKETS: www.standard.co.uk/masterclasse...

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