iiinova — where your digital self keeps evolving

Reposted by Dr Wasim Ahmed

Durham University @durham.ac.uk · 19/12/2025

Comments by figures such as Joey Barton could fuel a culture of online hostility towards female athletes, says #research from @mariannhardey.com at our Business School. Read more: www.durham.ac.uk/research/cur... @uniofhull.bsky.social @lborouniversity.bsky.social @kickitoutofficial.bsky.social

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Reposted by Dr Wasim Ahmed

Prof Maz Hardey @thatprofmaz.substack.com · 19/12/2025

New research is live. We analysed the industrial-scale toxicity directed at female athletes, so you don't ruin your own timeline doing it. Shout out to the DU comms team for the "Comment Nuke" on the hellsite. That we have to lock doors to talk about the weather says everything about the storm. ⛈️

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Reposted by Dr Wasim Ahmed

Prof Maz Hardey @thatprofmaz.substack.com · 01/12/2025

We (@was3210.bsky.social) wrote a book about how disinformation spreads online. Naturally, we are posting about it online. 🙃 Navigating the Web of Disinformation is out today! We used network analysis to figure out how the web gets so tangled. Grab a copy www.waterstones.com/book/navigat...

waterstones.com

Navigating the Web of Disinformation by Mariann Hardey, Wasim Ahmed | Waterstones

Buy Navigating the Web of Disinformation by Mariann Hardey, Wasim Ahmed from Waterstones today! Click and Collect from your local Waterstones or get FREE UK delivery on orders over £25.

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Reposted by Dr Wasim Ahmed

Prof Maz Hardey @thatprofmaz.substack.com · 19/05/2025

Toot toot - boosting Credibility and influence in health messaging: examining medical professionals' role on X in promoting N95 respirators during COVID-19: Information, Communication & Society: Vol 0, No 0 - Get Access www.tandfonline.com/doi/full/10.... With @was3210.bsky.social

tandfonline.com

Credibility and influence in health messaging: examining medical professionals' role on X in promoting N95 respirators during COVID-19

This study explores the role of health influencers on X (formerly Twitter) in promoting N95 respirators, with a focus on the accuracy and completeness of the information shared. It evaluates the im...

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Reposted by Dr Wasim Ahmed

Prof Maz Hardey @thatprofmaz.substack.com · 09/01/2025

Open access to our latest paper Organ Donation Conversations on X: A Social Network Analysis and Developing the OrgReach Social Media Marketing Strategy I am working with @was3210.bsky.social and Josep Vidal-Alaball for this one :-) preprints.jmir.org/preprint/598...

preprints.jmir.org

Organ Donation Conversations on X: A Social Network Analysis and Developing the OrgReach Social Media Marketing Strategy

Background: The digital landscape has become a vital platform for public health discourse, particularly concerning important topics like organ donation. With a global rise in organ transplant...

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