iiinova — where your digital self keeps evolving

Tyler King @tylerking.app · 18/09/2026

We're about to add an AI chatbot as a support option. This is the warning we're showing users before starting the chat. It's pretty minor, but I love injecting a bit of humor and personality into the app like this.

A warning shown in our app before you start chatting with an AI support bot. The copy says: Sometimes AI is dumb. We've worked hard to train our chatbot to answer whatever you throw at it. But if it gets weird, come back to the help center to talk to a real person.

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Tyler King @tylerking.app · 25/08/2026

I'm very jealous of your one request per day

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Tyler King @tylerking.app · 20/08/2026

As tech people, when designing features, we tend to get overly clever. But then when you talk to normal people using the software, the things they actually care about tend to be way more basic than you'd ever expect. Keep it simple.

A screenshot of text saying in all caps: I love the way it emails me early in the morning about clients birthdays

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Tyler King @tylerking.app · 15/08/2026

And yet, it does catch up with you eventually. I don't think Amazon would be worth what they are if their website still looked like this. I agree that redesigns are probably needed much less frequently than they actually happen.

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Tyler King @tylerking.app · 14/08/2026

This page is a fun example of Google sucking: developers.google.com/identity/bra... The top section recommends using the first image as the logo. The next section shows the second image, a "G" with a gradient. Below that, it says that the first image is using an outdated logo which isn't allowed!

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Tyler King @tylerking.app · 09/06/2026

Same, more or less. For us, it's "I heard about you from someone". Here are the sources from paying customers over time. Red is almost entirely "googled our brand name" meaning they heard about us independently and then looked us up. That's 85% of our new paying customers now.

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Tyler King @tylerking.app · 09/06/2026

People underestimate how hard it is to get trustworthy self-reported data. For example, people say "ask users where they heard about you on the signup form" thinking that the answers will be correct. Here's a feedback form we just got. Note: Nothing about our software relates to phone calls.

A screenshot of text from a feedback form saying: "I cannot accept incoming calls. I see them, click "Answer" and then there is nothing. It ends.

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Tyler King @tylerking.app · 07/05/2026

thanks i'll get right on that

A screenshot of a customer feedback survey. The question is "What can we do to improve?" and the answer is "Add more enhancement"

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Tyler King @tylerking.app · 27/04/2026

Here's an example of how many little details Claude Design gets wrong when working with a complex SaaS app (as opposed to a simple marketing site). Claude Design on the left, Figma on the right. It's good enough to prototype an idea, but there's now way this replaces Figma for pixel-perfect designs

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Tyler King @tylerking.app · 15/04/2026

I think the issue is that the menu you're showing here is the inline menu (when you select specific inline text, not an entire block), but turning something into a quote is a block-level action. If you click the drag handler, there's a "Turn into" option which lets you turn it into a quote.

A Notion menu showing a number of options include "Turn into"

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Tyler King @tylerking.app · 01/04/2026

I opened up Firefox just now and saw this. Looks like I clearly got malware somehow, right? That VPN thing looks sooooo bad and sketchy. Nope, Firefox just added it as a built-in feature and decided to make it look like shit for some reason.

A screenshot of the Firefox toolbar with a big "VPN" graphic that doesn't look like it belongs.

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Tyler King @tylerking.app · 24/03/2026

This might be my favorite review ever. I know that businesses use all the shady tricks for a reason (it works) but every once in a while, it works to just not do any of that crap.

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Tyler King @tylerking.app · 04/03/2026

omg namecheap chill out

The NameCheap navigation bar. Out of nine links, five have a big red "New" badge and one has a blue "TRY ME" badge. It's very busy and chaotic looking.

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Tyler King @tylerking.app · 20/01/2026

Crap, nevermind. Google uses these crazy class names that are always changing, so you can't adblock anything. uhghghkjfgdhkjhdkf

A screenshot of the html for gmail with a div that has a gibberish class name

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Tyler King @tylerking.app · 19/01/2026

Sometimes AI is so good that I worry for my job. Other times I ask for an svg of an "attach file" icon and get this. We're going to be ok for a while longer.

A screenshot of a design from ChatGPT that shows a paperclip icon indicating that a file can be attached, but the entire thing looks terrible. There's text on top of the image, and there's a weird note-looking thing that doesn't fit at all.

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Tyler King @tylerking.app · 11/01/2026

"Prefer the human touch from the very beginning?" next to three obviously AI-generated images makes me feel certain things

An ad for a travel agent saying "Prefer the human touch from the very beginning?" next to three headshots of people, but the people are obviously AI-generated

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Tyler King @tylerking.app · 02/01/2026

Here's the most recent test we ran on our signup page. I *much* prefer Variation #2 for a variety of reasons, but I wanted to test it to make sure my intuition isn't way off. Variation 2 might not be better, but I'm confident it's not meaningfully worse, so we're going with it.

A dashboard showing results from an A/B test. One variation is slightly beating the other, but not in a statistically significant way.

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Tyler King @tylerking.app · 16/12/2025

I understand paywalls, but I can't even read the title of the article? How am I supposed to know if I want to sign up to read it?

A New York Times article with a paywall covering up half of the title

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Tyler King @tylerking.app · 01/10/2025

I fully agree about the icons, but luckily I think it actually looks really good with the LACRM icon. Our normal one is flat (two colors, no gradients or shadows)

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Tyler King @tylerking.app · 19/09/2025

Here's an even better one. What do you think these three buttons are for?

A screenshot of the iOS weather app. The contrast on the buttons makes them unreadable.

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Tyler King @tylerking.app · 18/09/2025

Apple thinks I'm supposed to be able to read this.

A button in the new iOS that has text that is virtually the same color as the background so it's very difficult to read

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Tyler King @tylerking.app · 26/08/2025

I hate that Reddit seems to be going down the same growth hacking black hole that Facebook did years ago. In what world is it ok to send me this as a push notification? I've been getting more and more of these and don't see a way to turn them off.

A push notification from reddit announcing that Taylor Swift and Travis Kelce are engaged

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Tyler King @tylerking.app · 12/05/2025

I've also felt conflicted, but our only real option is to participate in society. But that's still not permission to get in on every terrible grift that exists. To me, the US economy has gone from "hold my nose while I participate" to "this is a straight-up scam and I shouldn't be a part of it"

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Tyler King @tylerking.app · 03/04/2025

According to Google Search Console, our clicks have been pretty stable over the last year, but the impressions have gone way up over the last few months (so CTR is much lower). Anyone else seeing this? I assume this is related to changes Google is making and not our site 🤷

A chart showing the number of clicks from Google searches and the number of impressions. Over the last few months, the impressions increase significantly, but the clicks are the same, meaning the click-through rate is dropping.

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Tyler King @tylerking.app · 28/03/2025

Seriously, who is attending this shit?

A screenshot of an email from United Healthcare that says: Join us April 15 for a webinar about the UnitedHealthcare digital experience

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Tyler King @tylerking.app · 25/03/2025

Main headwind: The number of people trying the form builder for the first time is decreasing slightly as we saturate our existing customer base. I expect this number to get cut in half long-term (half of these people are new users right now, half are old users). So growth is going to get harder.

A line graph showing the number of users trying forms for the first time. It's mostly flat, but trending slightly downward.

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Tyler King @tylerking.app · 25/03/2025

Updates on our form builder project: - Submissions keep going up. We're at ~900/week right now (goal: 1,200/week by July 1st). Slow but steady. - We redesigned the form and moved the "powered by" link. That change doubled the click-through rate which is a huge win.

A line graph showing the number of submissions we're getting to our form tool going up from zero per week last October to almost 900 per week right now.

A screen shot of one of our forms, showing a "Powered by" link at the bottom right corner

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Tyler King @tylerking.app · 19/03/2025

Trying to figure out how to incorporate a little bit of AI-generated advice into LACRM without pissing off users. Does AI actually offer an opportunity to promote how awesome our human support is?

A screenshot of a warning in an app that says: These recommendations were made by AI, but sometimes AI is stupid! Good thing we’ve got a team of real people who are happy to help with whatever you need, so feel free to book a call with us!

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Tyler King @tylerking.app · 12/03/2025

In case anyone's curious what support volume looks like for a very support-focused company like us, here it is. We have a support team of ~8 people, each spending 4 days per week on support (they each spend one day per week on other projects).

A table showing support volume in 2024 vs 2025. The rows say:

Emails sent (CRMCS) 113 97
Inbound calls (in-hours) 28 24
Booked call hours 5.7 7.3
Contact forms 30 25

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Tyler King @tylerking.app · 24/02/2025

lol ok Google. Is this "significant added AI value" in the room with us right now?

A screenshot of text in an email saying: We’re writing to inform you of the price change that will go into effect for your Google Workspace Business Standard subscription on or after March 26, 2025. The updated subscription pricing reflects the significant added AI value, as well as the many new features we have introduced and are launching to Google Workspace editions. Learn more.

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Tyler King @tylerking.app · 05/02/2025

Update: Three months later, the chart looks like this. We still have a long way to go (5k submissions/week is the goal) but things are headed in the right direction. We're also seeing a ~2% click-through rate on the "powered by" link. I *think* 5k submissions * 2% click-through could work!

A chart titled "Weekly form builder metrics" showing roughly 5x growth over the last two months

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Tyler King @tylerking.app · 24/01/2025

Pretty wild that Amazon knows this package was lost in shipping and they just don't have any way to address that. None of the "return or replace" options are "I never got this". What a terrible UX. Note: If you click around enough there is a "replace" option, but it's hidden pretty well

A screenshot from Amazon showing that a package "may be lost"

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Tyler King @tylerking.app · 16/01/2025

Oops, just two more weeks of downtime cause that's totally normal.

A screenshot of an IRS website saying: Service Outage: Dec. 31 - Jan. 31
This service will be unavailable from about 10 p.m. December 31 to 6 p.m. January 31, Eastern time, due to planned maintenance. Thank you for your patience.

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Tyler King @tylerking.app · 06/01/2025

I don't normally like to pick on our government because I mostly think they're doing their best in very challenging conditions. But my god, they *chose* to take this service down for *two-weeks* during the main time of year when most people would need to use this service? That's clown behavior.

A screenshot of the "Tax Withholding Estimator" on the IRS website showing a planned outage from Dec. 31 - Jan 15

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Tyler King @tylerking.app · 16/12/2024

If you have a podcast, I'm sure you get these spam emails from people trying to get interviewed on your show. Now they all seem to be using AI to write the cold emails, and they're *terrible* Check this shit out...

Screenshot of an email saying: Reflecting on your recent episode about yearly goals and the exploration of new AI tools truly highlighted the synergy between strategic vision and modern tech advancements. Kyle York, recognized as the New Hampshire Tech Alliance Entrepreneur of the Year, carries a distinct viewpoint on these matters.

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Tyler King @tylerking.app · 16/11/2024

My project for today was moving my two massive pothos plants into the living room. Now it's a jungle. Plants are cool.

A living room with one wall covered in vines

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Tyler King @tylerking.app · 05/11/2024

For years, I've been talking about building a viral loop into LACRM. We're finally launching a form builder. It's so different from other features because it's not enough for people to like it, they have to actually use it! We're grinding to activate each user one by one. Feels like the early days

A graph showing total submissions, active users, and users who received a submission over time. The lines are mostly increasing from late September to now.

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Tyler King @tylerking.app · 03/07/2023

Just got this email from Twitter. I've *never* gotten an email like this from them before. Feels like what happened from Facebook right before I stopped using it entirely. Either they just added this, or I'm less active and triggered an existing email. Either way, not a good sign for Twitter.

A screenshot of an email from Twitter that says: You've got 5 recent notifications on Twitter. Take a look.

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Tyler King @tylerking.app · 11/05/2023

If I'm going to be up late for a Product Hunt launch, you better believe fast food will be involved. hint hint: producthunt.com/posts/less-annoying…

My desk with some fast food and Product Hunt pulled up on the screen

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Tyler King @tylerking.app · 27/04/2023

Then again, the old version looked like this, so it could really only get better

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Tyler King @tylerking.app · 27/04/2023

We're rolling out a major redesign of LACRM right now. Feels good getting this type of feedback.

An email saying: I often greet upgrades with a roll of the eyes … “what do I have to relearn now?” BUT … WOW you guys!! WOW! WOW! WOW! What a huge improvement! I love it so far! Thank you!!

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