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Tomas Laurinavicius

@tomaslau.com
837 followers 100 following 523 posts

Growth marketer at rewardful.com. Part-time maker & small bets partner at craftled.com. Interested in calm micro software and digital media businesses. Personal: tomaslau.com

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Tomas Laurinavicius @tomaslau.com · 06/08/2026
Delete your code. Personalized software is becoming cheaper and better. As Stephen King would say, we'll have to learn to kill our darlings. So what's left? Context. If GPT-5.6 can generate your internal dashboards, treat the code as disposable.
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Tomas Laurinavicius @tomaslau.com · 06/08/2026
Life is hard. Make it harder. Build in public.
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Tomas Laurinavicius @tomaslau.com · 29/07/2026
Product Hunt digest lands in my inbox every morning. New launches, categorized by audience, no curation effort on my end. Takes 30 seconds to read. Used to take 20 minutes. Thanks @laupixagent!
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Tomas Laurinavicius @tomaslau.com · 12/06/2026
Create > consume Ship > strategy Distribution > content quality Do once, replicate forever New content is overrated Targeted and opinionated > generic
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Tomas Laurinavicius @tomaslau.com · 12/06/2026
The architecture difference between a chatbot and an AI coworker: one waits for prompts, one has a schedule and a work queue. Three empty production days didn't mean three idle days.
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Tomas Laurinavicius @tomaslau.com · 07/06/2026
Cursor vs Claude Code benchmarks, head to head: Simple tasks: Cursor, 12% faster. Complex multi-file: Claude Code, 18% faster. Most advanced devs run both at $40/mo total. aiturnpoint.com/cursor-vs-c...
aiturnpoint.com
Cursor vs Claude Code (2026): Which Wins for Developers?
Cursor wins on inline autocomplete and IDE UX; Claude Code wins on autonomous multi-file tasks and CI/CD. Both start at $20/mo. Here's the decision matrix.
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Tomas Laurinavicius @tomaslau.com · 02/06/2026
The phrase 'AI writes content' undersells it. The loop I have: keyword research, SERP analysis, competitor gaps, community voices, synthesis, fact-checking, editing. Each step is a different model call with different instructions. Writing is the small part.
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Tomas Laurinavicius @tomaslau.com · 30/05/2026
My second album “Still Transmission” is live. Inspired by the incredible Artemis II space mission. Listen: open.spotify.com/album/3brNM...
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Tomas Laurinavicius @tomaslau.com · 27/04/2026
My vibecoding journey summarized. 🚛
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Tomas Laurinavicius @tomaslau.com · 27/04/2026
Long-term, short-term "just in time" wins "just in case" 99% of the time.
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Tomas Laurinavicius @tomaslau.com · 20/04/2026
AI agents work but only if you give them full trust. Otherwise you're stuck re-explaining context, micromanaging decisions, and holding tasks in your head that should be completely offloaded. The bottleneck isn't the AI but your willingness to let go.
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Tomas Laurinavicius @tomaslau.com · 03/04/2026
mechanical keyboards outlast membrane by 10x (50M vs 5M keystrokes). for writers who type all day, that's not a spec. it's the whole decision. full comparison: bestwriting.com/mechanical-...
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Tomas Laurinavicius @tomaslau.com · 01/04/2026
Copywriting isn't writing with a fancier name. It's writing where every sentence has a conversion goal. 11 types, best practices, and why AI still needs human strategy: bestwriting.com/what-is-cop...
bestwriting.com
What Is Copywriting? Definition, Types & Examples
Copywriting is writing designed to persuade readers to take action. Learn what copywriting is, how it works, the main types, and best practices to get started.
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Tomas Laurinavicius @tomaslau.com · 31/03/2026
Reve v1.5: 4K native rendering without compression. already top-3 on Arena. plus annotation tools for direct edits and a full interface redesign. worth a look if you do any visual work. uithings.com/reve-v1-5
uithings.com
Reve Ships v1.5 Model, Annotation Tools, and a Redesigned Interface
Reve released its v1.5 image model with 4K native rendering, three new annotation tools for precise edits, and a redesigned single-panel interface.
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Tomas Laurinavicius @tomaslau.com · 25/03/2026
The default LLM security posture: one API key, copied to every .env file on the team. Tailscale's Aperture routes everything through one identity-aware gateway instead. Self-serve alpha just opened. aiturnpoint.com/tailscale-o...
aiturnpoint.com
Tailscale Aperture AI Gateway Now Self-Serve
Tailscale's Aperture AI gateway is now available in self-serve alpha — centralize LLM API keys, track usage by identity, and eliminate key sprawl in minutes.
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Tomas Laurinavicius @tomaslau.com · 10/03/2026
Nobody cares which model powers your product. Cursor sells faster coding. Perplexity sells better answers. Users care about the result, not the engine. Design the workflow first. Add AI second. tomaslau.com/blog/ai-is-...
tomaslau.com
AI Is Just Infrastructure
AI is not a product. It's infrastructure. Like electricity and the internet before it, the real opportunity is in what you build on top.
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Tomas Laurinavicius @tomaslau.com · 03/03/2026
The most overlooked hire in marketing right now? The sharp junior. Everyone's chasing senior marketers. But juniors with blank slates and fast learning curves might be better suited for now No legacy playbooks. No outdated rituals. No expectations to unlearn.
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Tomas Laurinavicius @tomaslau.com · 02/03/2026
AI will likely get better at understanding audiences and what resonates. Marketers may be holding onto "knowing what converts" as a moat too tightly. But someone still has to be accountable for what campaigns ship, the same way an engineer is accountable for AI-generated code.
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Tomas Laurinavicius @tomaslau.com · 26/02/2026
I hate to be that person but… If someone says “Nobody is talking about this strategy!!!”, trust me. Everybody is talking about it 👀
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Tomas Laurinavicius @tomaslau.com · 23/02/2026
We're in an era where writing and words have the most leverage. Just not the writing you’re used to. Thinking for yourself, choosing words you use to program yourself (I can figure out how to setup an agent) and the prompts you send to your agents.
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Tomas Laurinavicius @tomaslau.com · 04/02/2026
Writing is cool again.
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Tomas Laurinavicius @tomaslau.com · 29/01/2026
AI is coming for your job. Excited to see it handle multi-touch attribution, delayed conversions, and the reality that most good growth work looks bad before it looks good. Best of luck 😉
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Tomas Laurinavicius @tomaslau.com · 23/01/2026
POV: feeling seen 👀
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Tomas Laurinavicius @tomaslau.com · 20/01/2026
Need an excuse to promote something? Pretty Little Marketer just released "The big 2026 marketing calendar." prettylittlemarketer.notion.site/The-big-202...
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Reposted by Tomas Laurinavicius
Justin Jackson @justinjackson.ca · 16/01/2026
AI, algos... everything's moving so fast. But while everything's moving faster, some fundamentals are truer than ever. The highest-value algorithm is *still* word of mouth: humans telling their friends about stuff they like. Make something people love so much, they tell their friends.
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Tomas Laurinavicius @tomaslau.com · 15/01/2026
Decayless — Distance is out. Deep ambient texture with quiet pulses and minimal space. No hooks. No vocals. Just calm motion in stillness. Listen: open.spotify.com/artist/6M3w...
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Tomas Laurinavicius @tomaslau.com · 14/01/2026
Subtraction is not a one‑time cleanup. It’s a habit. Every new thing you add becomes a future thing you must maintain. Maintenance is the silent killer of momentum.
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Tomas Laurinavicius @tomaslau.com · 09/01/2026
Years ago I heard Tim Ferriss ask: what would this look like if it were easy? I spent a decade in hustle mode, traveled 50 countries, consumed all the “grind” advice… and realized it wasn’t getting me what I wanted. So I wrote The Easy Mode.
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Tomas Laurinavicius @tomaslau.com · 06/01/2026
Make reading your default activity. Learning and exposing yourself to condensed valuable information will enrich you more than anything else. Even if you don't fully understand what you're reading, over time you will. Reading has a higher ROI per minute than any other activity.
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Tomas Laurinavicius @tomaslau.com · 05/01/2026
Life Lessons I Learned in 2025 A year of extremes at 33: welcoming our puppy Pixel, Mediterranean adventures, getting comfortable with AI coding, and losing my dad unexpectedly.
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Tomas Laurinavicius @tomaslau.com · 28/12/2025
A week is 2% of the year
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Tomas Laurinavicius @tomaslau.com · 23/12/2025
All I want for Christmas is: → metrics that match across platforms (a Christmas miracle, I know) → experiments that fail fast or win clearly → a backlog that stops growing every single day → LinkedIn impressions that match the effort I put in
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Tomas Laurinavicius @tomaslau.com · 22/12/2025
If your work looks perfectly organized, you’re probably not doing anything new. History backs this up.
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Tomas Laurinavicius @tomaslau.com · 21/12/2025
Your unfair advantage isn’t AI. it’s taste + speed + distribution.
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Tomas Laurinavicius @tomaslau.com · 20/12/2025
You don't lack ideas. You drown in them. One focused year beats ten distracted ones.
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Tomas Laurinavicius @tomaslau.com · 19/12/2025
Let's set a new standard for every website 👇
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Tomas Laurinavicius @tomaslau.com · 18/12/2025
After testing Claude, Copilot, Perplexity, Scira, ChatGPT, and half a dozen other AI tools, I realized something that surprised me: they’re far more similar than they are different! I kept bouncing for months between them!
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Tomas Laurinavicius @tomaslau.com · 18/12/2025
I’m an early adopter but also an early quitter if don’t get to value fast.
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Tomas Laurinavicius @tomaslau.com · 17/12/2025
What’s your growth marketer toxic trait? Mine is bookmarking hundreds of growth ideas and experiments, then never running them because I’m buried in dashboards, decks, syncs, and “quick” follow-ups 👀
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Tomas Laurinavicius @tomaslau.com · 17/12/2025
If you feel the urge to complain, go create something. Compose a song, build a website, write a book, redesign public transportation, reform income taxes. Then you will realize the things are not as easy as they seem. Whining is cheap. Creating something valuable is expensive.
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Tomas Laurinavicius @tomaslau.com · 16/12/2025
I used to wonder what it was like during the dotcom bubble. All those opportunities to build Facebook, Instagram, Uber, Airbnb. But remember: You're always in the golden age. Right now. Today. The best companies of 2045 haven't been built yet. You're not late. You're early.
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Tomas Laurinavicius @tomaslau.com · 16/12/2025
I noticed something interesting today. The best product teams don't just ship features. They teach people how to use them. Tutorial content does more than educate. It shows customers you understand their workflows. Their real problems. The tasks they actually need to complete.
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Tomas Laurinavicius @tomaslau.com · 16/12/2025
Do you believe in writing or editing? Most people say editing. They think the magic happens in revision. Polish it. Perfect it. Make it shine. But I believe in writing. Because if you don't write it first, there's nothing to edit. The blank page is harder than any red pen.
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Tomas Laurinavicius @tomaslau.com · 16/12/2025
Most people start writing before they know what they're saying. That's backwards. Here's what actually works when you're creating content for your audience: **Start with clarity** Know what you want to say before you write a single word. Plan it out. Build an outline.
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Tomas Laurinavicius @tomaslau.com · 16/12/2025
You can learn everything about marketing in a weekend. Reading the books. Watching the videos. Studying the frameworks. Then you sit down to write your first post and realize:
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Tomas Laurinavicius @tomaslau.com · 16/12/2025
Landing page: Free trial, no credit card required Pricing page: Free trial, no credit card required Email signup: Free trial, no credit card required Checkout page: Free trial, no credit card required Someone, inevitably: "Do I need a credit card for the free trial?"
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Tomas Laurinavicius @tomaslau.com · 16/12/2025
If you like to.... test things that fail 80% of the time explain why correlation isn't causation for the fifth time this week celebrate a 0.02% lift like you just won the lottery might I recommend a career in growth marketing?
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Tomas Laurinavicius @tomaslau.com · 16/12/2025
Not every product needs disruption. Sometimes the first version is so good that 100+ years of innovation can't beat it. Bobby pins. Safety pins. Ballpoint pens. Still perfect. Still unchanged. Maybe your product doesn't need another feature. Maybe it just needs to work.
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Tomas Laurinavicius @tomaslau.com · 15/12/2025
The universe does not offer financing. This is the mental model most marketers refuse to accept. You want growth? Pay upfront. You want trust? Pay upfront. You want compounding returns? Pay upfront. Modern marketing sold us the opposite.
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Tomas Laurinavicius @tomaslau.com · 15/12/2025
Most changelog pages just list updates. ScreenshotOne shows a bar chart of shipping velocity first. Before you read anything, you already know: this team ships consistently. People don't bet on products. They bet on momentum.
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