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Dr. Elfrieda H. (Freddy) Hiebert

@textproject.org
192 followers 119 following 32 posts

Literacy educator and researcher, CEO of TextProject, Inc. offering research-based, open access texts for emerging readers K-1 through high school.

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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 08/09/2026
TextProject remembers P. David Pearson with deep gratitude & affection. David was a longtime member of our Board, as well as a frequent collaborator & co-author with TextProject President and CEO Elfrieda (Freddy) Hiebert & Board member Gina Cervetti. He will be deeply missed.
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 26/08/2026
TextProject celebrates back to school season with a giveaway of 3 beloved read-alouds. To enter: 1. Follow us textproject.org if you haven't already. 2. Let us know which book is your preference in the comments & tag a friend. 3. Repost for an extra chance to win! Contest ends September 4.
Back to School Book Giveaway flyer showing the covers of "The Day You Begin" and "Each Kindness" by Jacqueline Woodson and "Save Me A Seat" by Sarah Weeks. TextProject celebrates  back to school season with a giveaway of 3 beloved read-alouds featuring stories of new beginningsFor Grades k-1: The Day You Begin
by Jacqueline Woodson, illustrated by E.B. Lewis

There will be times when you walk into a room and no one there is quite like you. So what are you going to do?For Grades 2-3: Each Kindness
by Jacqueline Woodson, illustrated by E.B. Lewis

A new girl comes to school and tries to make friends. When Chloe, the narrator, is unkind, the girl keeps trying. And then the girl is gone and Chloe is left only with the memory of her unkindness.For Grades 4-5: Save Me A Seat
by Sarah Weeks, illustrated by Gita Varadarajan

A new friend could be sitting right next to you. Joe and Ravi might be from very different places, but they’re both stuck in the same place: SCHOOL.
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 24/06/2026
EdWeek article on new research from TextProject: “What kind of text is best for beginning readers? It’s a question at the center of the 'science of reading” movement...' www.edweek.org/teaching-lea...
edweek.org
How Should Teachers Select Books for Young Readers? (Hint: It's Not Just Decodability)
Three new studies offer clues about what makes texts easier and harder for young students to read on their own.
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 03/06/2026
Two new studies suggest an important shift in thinking about beginning reading instruction. “Reading level” alone does not tell us enough about how difficult a text will be for students. The familiarity, frequency, and spelling patterns matter greatly. textproject.org/frankly-fred...
textproject.org
Beyond Reading "Level": How Small Differences in Vocabulary Demands Affect Reading Success
Two new studies suggest an important shift in thinking about beginning reading instruction. “Reading level” alone does not tell us enough about how difficult a text will be for students. The familiari...
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 14/05/2026
Check out this sneak peek into the science of reading lab at TextProject - how can corpus linguistics help us pinpoint the multisyllabic words most worth teaching? www.youtube.com/watch?v=P0Rz...
youtube.com
Presenting Multisyllabic Strategies for Adolescent Readers
YouTube video by TextProject
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 09/04/2026
I'll be presenting the distinguished scholar address for the Research in Research & Literacy Special Interest Group at AERA 2026 on Friday, 4/10. (Sarah M. Lupo is co-author) Read about one of the concepts in the research here: textproject.org/frankly-fred...
textproject.org
Knowing Word Parts Isn't the Same as Knowing Words
Morphology teaching frequently stops at the pieces — students drill prefixes and suffixes in isolation, fill in charts, match roots to definitions — without ever encountering those element in real texts. What learners also need is sustained engagement with texts where morphologically rich vocabulary appears in context. It's the combination — explicit guidance and meaningful reading — that lets students move from recognizing pieces to actually using the system.
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 24/03/2026
Enter our March giveaway to win a copy of "The Diamond Explorer" or "How to Talk to Your Succulent." 1. Follow me here if you haven't already. 2. Comment below with which book you'd prefe 3. Tag a friend in the comments for an extra chance to win! Find out more at textproject.org/frankly-fred...
flyer for TextProject March giveaway. Book covers of "The Diamond Explorer by Kao Kalia Yang and "How to Talk to Your Succulent" by Zoe Persico over a background of yellow daffodils. Headline: March Giveaway: Wind a copy of The Diamond Explorer OR How to Talk to Your Succulent. Contest ends March 31. Middle schoolers deserve stories, not worksheets. Find out more at textproject.org/frankly-freddy
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 17/03/2026
Join me this Saturday 10am-noon PST for a free webinar on the the new science of vocabulary! Leveraging AI-generated insights has the potential to enhance vocabulary acquisition across all grades and subjects, revolutionizing word learning in education. www.eventbrite.com/e/the-new-sc...
eventbrite.com
The New Science of Vocabulary: How AI Can Support Language Learning
A Read Washington Webinar with Dr. Elfrieda (Freddy) H. Hiebert, founder of TextProject
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 06/03/2026
What does NAEP Proficiency actually represent? When aspirational benchmarks are misread as diagnostic norms, high expectations become public condemnation. textproject.org/frankly-fred...
textproject.org
When Aspirational Benchmarks Become Public Verdicts: Revisiting NAEP Proficiency
What does NAEP Proficiency actually represent? Is it intended to describe what is developmentally appropriate for most eighth graders, or does it represent a more ambitious target? Ambitious goals are...
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 24/02/2026
The issue is not declining rigor in the complexity of school texts. The issue is compressed progression. Contemporary texts often begin at elevated levels and provide less systematic lexical expectations across grades. textproject.org/research/rea...
textproject.org
Flattening the Developmental Staircase: Lexical Complexity in Elementary Reading Texts Across Six Decades
This study examined how the lexical complexity of elementary reading textbooks has changed over six decades, finding that the issue is not declining rigor, but rather compressed progression.
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 12/02/2026
Freddy's Favorites is back! To celebrate the return of our curated selection of read-aloud recommendations, head over to our latest post "Finding the Extraordinary in the Ordinary" and subscribe to the TextProject monthly newsletter: textproject.org/giveaway
textproject.org
Finding the Extraordinary in the Ordinary: Reviving Freddy's Favorites
At TextProject, we believe that literacy is the gateway to agency. But beyond the mechanics of reading lies the why: the stories that stay with us, the books that make us look at a common bird or a qu...
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 27/01/2026
Even at the earliest stages, TextProject texts support knowledge acquisition as well as word recognition. Our resources, including those for beginning readers—BeginningReads and TopicReads-Primary— ensure students master decoding through meaningful content. textproject.org/frankly-fred...
textproject.org
Why Knowledge Matters from Day One
TextProject resources, including those for beginning reader help students master decoding through meaningful content.
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 26/07/2025
For the latest issue of Literacy Today, I sat down with Lara Deloza to discuss how educators can move beyond "cherry-picked" word lists to focus on high-frequency, high-impact vocabulary—backed by decades of research and now enhanced by AI. #Edusky #EdTech #Literacy publuu.com/flip-book/24...
Cover photo of article  in Literacy Today magazine showing a woman with wavy red hair sitting in a library with an open laptop in front of her, writing in a notebook.  Title "Flipping the Script: Using AI to rethin vocabulary instruction" is superimposed on photo.
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 11/07/2025
What a delight to talk about my life's work with the Melissa and Lori Love Literacy Podcast! We discuss the power of text sets, strategies for vocabulayr instruction, and more. #Edusky #literacy textproject.org/power-of-tex...
textproject.org
The Power of Text Sets: Freddy Talks with the Melissa & Lori Love Literacy Podcast
TextProject founder and CEO Dr Elfrieda (Freddy) Hieberts joins Melissa and Lori of the Melissa and Lori Love Literacy podcast to talk about her life's work: the importance of texts in reading instruc...
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 17/06/2025
Enjoyed talking with Jake Downs, host of the Talking Literacy podcast, about automaticity, the core vocabulary, reading volume, and shifts in understanding of text complexity over the decades. textproject.org/automaticity...
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 30/04/2025
Introducing WordRoots, targeted texts centering on root words to enhance students’ understanding of English word construction. WordRoots develops recognition of morphemes—meaningful word units often neglected in literacy instruction. textproject.org/teachers/voc... #EduSky #teachingreading
English’s richness comes from three distinct linguistic sources: Anglo-Saxon Foundations, French/Latin Influences, and Greek Contributions. Through WordRoots, students discover the fascinating story behind English words, developing not just vocabulary but curiosity about language itself.
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 09/04/2025
In addition to our free, research-based texts for K-12 students, TextProject.org offers a wealth of professional development resources and insights from the latest literacy research. All available for free download at textproject.org/teacher-educ... #eduSky #teachereducators #professionaldevelopment
TextProject  photo of a woman in a light blue shirt in front of a class of future teachers. In the foreground text on a blue background: Resources for Teacher Educators: In addition to our free, research-based texts for K-12 students, TextProject.org offers a wealth of professional development resources and insights from the latest literacy research. textproject.org/teacher-educators
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 03/04/2025
How can teacher education programs best prepare teacher candidates for the crucial task of choosing appropriate classroom texts for reading instruction? TextProject.org's latest Reading Research Snapshot provides some important insights. #EduSky textproject.org/text-selecti...
textproject.org
“Making sure the books check every box”: Preservice teachers learning to select texts for reading instruction
How do preservice teachers learn what makes a text complex? This study evaluates how one can teacher educator program approaches classroom text selection.
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 19/03/2025
DecodableReads™ are short, engaging stories that reinforce consistent, common vowel patterns and high-frequency words. Available for free as online flipbooks or downloadable story bundles on our website at textproject.org/decodablereads #EduSky #scienceofreading
Example of one of TextProject's DecodableReads: Photo of a small orange kitten in a big straw hat illustrates a decodable story text "Cat's Big Hat": Cat has a big hat. Cat loves its big hat. Cat runs after Rat. Rat jumps into a box. Cat jumps in the box, too. But Cat's big hat does not filt. It falls off Cat. Rat jumps out of the box. She puts on the big hat. Then, she runs away. Now Rat has a very big hat. And Cat has none! Sometimes a big hat can get in the way.
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 04/03/2025
The Common Core standards dramatically increased text complexity based on an incorrect assumption that texts had been getting easier. Read my case for aligning text complexity with research-based developmental progressions: #Edusky textproject.org/misunderstan...
textproject.org
How Misunderstandings of Text Complexity May Have Widened the Achievement Gap
Misconceptions about the complexity of classroom texts for beginning readers led teachers to de-emphasize independent reading practice.
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 07/02/2025
Slides from Freddy's recent webinar presentation to the Illinois Reading Council are now available on the TextProject website. Thanks to everyone who attended. America’s teachers are amazing! textproject.org/library-page...
textproject.org
Applying the Science of Reading in Vocabulary to Build Comprehension and Engagement - TextProject
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 05/02/2025
I'll be at The Center for Literacy & Learning's #PlainTalkNOLA 2025 this coming Thursday Feb. 13, presenting two sessions on "Decoding English: How Spelling and Meaning Shape Reading Success" and "The New Science of Vocabulary: AI Enhanced Approaches to Word Selection." See you there! www.mycll.org
Meet the Speakers for Plain Talk 2025 - Photo of Elfrieda "Freddy" Hiebert - a white woman with short brown hair wearing a bright blue top. Description of sessions she is presenting are at the link above
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 30/01/2025
While AI excels at organizing and presenting factual information, the art of crafting stories that resonate with young readers still requires human creativity, emotional intelligence, and lived experience. textproject.org/ai-story-pro...
textproject.org
The AI Story Problem: Why Stories for Children and Adolescents Still Need Human Writers - TextProject
While AI excels at organizing and presenting factual information, the art of crafting stories that resonate with young readers still requires human creativity, emotional intelligence, and lived experi...
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Reposted by Dr. Elfrieda H. (Freddy) Hiebert
California Teachers Association @wearecta.bsky.social · 09/01/2025
If you’re impacted by the wildfires in Southern California, apply for the CTA Disaster Relief Fund. Or if you’re able to, consider donating to help. Click here: ctamemberbenefits.org/disaster
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 08/01/2025
Vocabulary is not about memorizing lists, it's about learning connections between words. Learn how teachers can leverage AI-generated insights to enhance vocabulary acquisition in this free webinar with Dr. Elfrieda “Freddy” Hiebert, January 14, 2025 @ 3:30 pm EST. Info: textproject.org/register
The word "vocabulary" is spelled out in colorful cout out letters on top of a blue background. White text on a green background reads: The New Science of Vocabulary: AI-Enhanced Approaches to Word Selection
Tuesday, January 14, 2025 @ 3:00 pm - 4:00 pm EST, with Dr. Elfrieda "Freddy Hiebert, President and CEO of Text Project
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 10/12/2024
Thought-provoking article from Natalie Wexler: Has the "Science of Reading" gone overboard on phonics? #EduSky nataliewexler.substack.com/p/has-the-sc...
nataliewexler.substack.com
Has the "Science of Reading" Gone Overboard on Phonics?
Some educators are spending too much time on phonics instruction in the early grades, experts warn.
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 10/12/2024
Video is now available from my keynote for the Literacy Research Association Reading Hall of Fame Mentoring session on December 5! #EduSky www.youtube.com/watch?v=41Pj...
youtube.com
Terminology, Texts and Teachers in an AI World
YouTube video by TextProject
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 05/12/2024
There's still time to sign up for this webinar! TextProject's own Dr. Elfrieda H. (Freddy) Hiebert joins Sonia Cabell and Sean Morissey to spotlight vocabulary as the unsung hero in reading success. #EduSky #knowledgematterscampaign us06web.zoom.us/webinar/regi...
Flyer for a webinar: "Vocabulary, an Unsung Hero of Reading Comprehension" December 9, 2024 at 4:30 PM Eastern Time. Features photos of the 4 presenters - Sonia Cabell, Assoc. Professor of Reading Instruction, Florida Center for Reading Research, FSU; Elfrieda "Freddy" Hiebert of TextProject, Sean Morrisey, 5th grade teach at Pinehurst Elementary School, hosted by Kristen McQuillan of StandardsWork, Inc. The webinar sponsor, KnowledgeMattersCampaign.org is highlighted at the bottom of the flyer.
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Dr. Elfrieda H. (Freddy) Hiebert @textproject.org · 04/12/2024
How are scaffolded texts different from the old Dick & Jane controlled vocabulary readers? Read how advances in language research and data analysis can be used to create texts that support automaticity while maintaining natural, engaging language. textproject.org/word-zones-s... #Edusky
textproject.org
The Science of Word Zones: How Big Data is Building Better Readers - TextProject
In my recent article “Unpacking automaticity: Scaffolded texts and comprehension,” I introduced Critical Word Zones as the foundation for scaffolded texts. When discussing this approach, educators oft...
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