iiinova — where your digital self keeps evolving

Steve Lamar

@stevelamar.bsky.social

Freelance marketing analytics & tracking setup | Building apps & dashboards for marketers | ReallyGoodData.com

Steve Lamar @stevelamar.bsky.social · 21/01/2025

I love butterfly charts for quick insights. But, they're not native to Looker Studio. Here's a quick video that walks you through the process using Channels, Sessions and Revenue as an example. www.youtube.com/watch?v=HctZ...

youtube.com

Create a Butterfly (aka Tornado) Chart in Google Looker Studio

YouTube video by Really Good Data

010

Steve Lamar @stevelamar.bsky.social · 06/12/2024

** For uber geeks of GA4** Want your own GA4 demo property with 'real' data? I made a system that runs sends real time data to your GA4 demo property (for demos, BigQUery practice, etc) It pushes ecommerce events with a variety of different channel sources. Send me your demo G- to be added.

110

Steve Lamar @stevelamar.bsky.social · 04/12/2024

If you need tips on starting side projects, but never finishing them - let me know. I have a ton of experience in this line of work.

250

Steve Lamar @stevelamar.bsky.social · 04/12/2024

It's not quite ready - but I'm close to releasing a new ecomm dashboard 🎉 Anybody want to try it out before it goes live?? You can add any GA4 property to it and it shows trends, channel break down and product performance. Feedback is welcome 🙂 lookerstudio.google.com/reporting/65...

010

Steve Lamar @stevelamar.bsky.social · 02/12/2024

In case anybody wonders what it costs to insure a family of four in Colorado (being self employed). That's over $20K per year. 😬

130

Steve Lamar @stevelamar.bsky.social · 02/12/2024

If you're learning Google Tag Manager and want a site to practice... I made a demo Shopify site for you - just add your GTM container ID ga4sandbox.myshopify.com (pw: gtm-test) It loads the dataLayer with standard events like: - view_item_list - select_item - view_item - add_to_cart - purchase

120

Steve Lamar @stevelamar.bsky.social · 24/11/2024

This could have been the moment for Google+

260