iiinova — where your digital self keeps evolving

SportsPro @sportspro.bsky.social · 14/08/2025

💥 New Episode! 💥 In ep. 2 of Beyond Rally: Fuelling the Future, SportsPro's Michael Long talks to Marc de Jong (WRC) and Peris Njoroge (Safari Rally Kenya) about how the FIA World Rally Championship prioritises biodiversity and local sustainability efforts 💚 youtu.be/jPWIhXmSNpU

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Ep 2 – Beyond Rally: Biodiversity Protection in Motion

YouTube video by SportsPro

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SportsPro @sportspro.bsky.social · 04/07/2025

🎙️ Sports piracy: Who’s to blame and what can actually be done? On this ep of StreamTime Sports, @sportspronick.bsky.social & Chris Stone are joined by MediaKind's Paul O'Donovan to unpack what’s really driving piracy and why finger-pointing isn’t enough. Watch now 👉 youtu.be/P8pvHJXRInQ

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Unpacking the real reasons behind sports piracy

YouTube video by StreamTime Sports

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SportsPro @sportspro.bsky.social · 12/06/2025

What started on the road has grown into a platform dedicated to giving underrepresented sports the visibility they deserve. Listen from @flosportstv.bsky.social CEO Mark Floreani on the latest #StreamTimeSports podcast episode 🎙️ Don't miss this 👉 youtu.be/P_tHbiMkc8c

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The story behind FloSports and its mission to spotlight underserved sports

YouTube video by StreamTime Sports

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SportsPro @sportspro.bsky.social · 04/06/2025

🎙️ In the latest #StreamTimeSports episode, hosts Nick Meacham and Chris Stone dive into why the sport industry is at a pivotal moment in media production. Tune in here 🔗 youtu.be/oEQo146sCd0 #SportsBiz #SportsMedia #SportsPodcast #PodcastShow

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Why the sports industry is rethinking media production right now

YouTube video by StreamTime Sports

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SportsPro @sportspro.bsky.social · 04/06/2025

Where does the business of women's basketball go from here? The game is booming, but challenges remain - from players pushing for a fairer share of revenue and emerging leagues employing new commercial models. Curious about what’s next? Start here:

sportspro.com

Where does the business of women's basketball go from here? - SportsPro

The WNBA and women’s basketball more broadly are on an upward trajectory, but there are several challenges on the horizon.

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SportsPro @sportspro.bsky.social · 29/05/2025

Did you know nearly half of all sports fans decide who they root for by age 14? 🎙️StreamTime Sports hosts @sportspronick.bsky.social and Chris Stone break down why this stat matters for leagues, clubs, and rights holders. Watch now 🔗 youtu.be/EC_xz8jZybg

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50% of sports fans are made by age 14 - what does this mean for the future of fan engagement?

YouTube video by StreamTime Sports

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SportsPro @sportspro.bsky.social · 23/05/2025

In the latest StreamTime Sports episode, hosts @sportspronick.bsky.social and Chris Stone explore how YouTube’s push into premium live sports streaming could disrupt the traditional pay-TV model. Tune in 🔗 youtu.be/GMBUg3zI6OQ #SportsBiz #PayTV #SportsTech #Streaming #LiveSports #SportsPodcast

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Could YouTube’s latest move redefine the economics of live sports broadcasting?

YouTube video by StreamTime Sports

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SportsPro @sportspro.bsky.social · 12/05/2025

Soccer is the biggest sport in the world, so why is it so hard to find highlights? In this special episode of StreamTime Sports, hosts @sportspronick.bsky.social and Chris Stone unpack the realities of soccer content distribution in the digital age. Watch now: youtu.be/504jP1QACzE

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SportsPro @sportspro.bsky.social · 24/04/2025

Is there a perfect way to monetise sports content? On #StreamTimeSports, @sportspronick.bsky.social & Chris Stone break down why relying on a single revenue model, can limit growth and alienate key fan groups. Watch now👇 youtu.be/ND9qx1VhzwA

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Why relying on one monetisation model might kill your sports streaming strategy

YouTube video by StreamTime Sports

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SportsPro @sportspro.bsky.social · 23/04/2025

💥 New Podcast Alert! 💥 In the launch episode of this new series from SportsPro and WRCPromoter, we explore how the FIA World Rally Championship is driving sustainability in motorsport! 🌍💚 🎧 Tune in now - youtu.be/CjxkJiPgmvg

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Ep 1 - Beyond Rally: Fuelling the Future

YouTube video by SportsPro

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SportsPro @sportspro.bsky.social · 17/04/2025

Bluesky is taking on X, but it wants to be much more than a direct replacement. The company’s COO speaks to SportsPro about the social media platform's plans to deliver greater value for the entire sports industry. 🔗 www.sportspro.com/insights/fea...

sportspro.com

Inside Bluesky’s vision for a less toxic and more profitable social media ecosystem - SportsPro

Bluesky COO Rose Wang speaks to SportsPro about the social media platform's plans to deliver greater value for the entire sports industry.

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SportsPro @sportspro.bsky.social · 17/04/2025

@sportspronick.bsky.social & Chris Stone dive into Fifa's $1BN deal with DAZN for the inaugural Club World Cup. They explore why UK broadcasters like BBC & ITV passed on the rights, the pressure on DAZN to deliver, & the challenges ahead. Watch the full breakdown 👉 youtu.be/PYat37yYWkc

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Why are major UK free-to-air broadcasters passing on FIFA's Club World Cup rights?

YouTube video by StreamTime Sports

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SportsPro @sportspro.bsky.social · 16/04/2025

In an era of ad-free streaming and FAST channels, is live sports downtime a missed opportunity? @sportspronick.bsky.social & Chris Stone argue that better filler content - like live stats & insights - could improve the viewing experience. Watch now 👇 youtu.be/L_bQv34DaAw

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How well-placed ads and content extras could make live sports streaming better, not worse

YouTube video by StreamTime Sports

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SportsPro @sportspro.bsky.social · 09/04/2025

🚨 Twitch for Sports? StreamTime Sports hosts @sportspronick.bsky.social & Chris Stone dive into Playback, the new NBA-backed platform that’s transforming sports streaming! 🏀💻 Find out more 🔗 youtu.be/eR_PMRPjKUY

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Twitch for Sports? Meet the new NBA-backed streaming platform connecting fans and creators

YouTube video by StreamTime Sports

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SportsPro @sportspro.bsky.social · 09/04/2025

🏁 Beyond Rally: Fuelling the Future – A new series from SportsPro & WRC Promoter looking at motorsport’s role in driving sustainability. 🙌 Climate action, tech innovation, social impact & more. 🎥 Check it out: youtu.be/-EJD2WzDRlM

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Introducing Beyond Rally: Fuelling the Future

YouTube video by SportsPro

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SportsPro @sportspro.bsky.social · 07/04/2025

In the last episode of the How to Win series, WSL chief revenue officer Zarah Al-Kudcy joins @sportspronick.bsky.social and NorthStar Solution Group's Chris Collins to unpack how the WSL is being set up for long-term success. Watch now 👉 youtu.be/Kel__tGDqLA

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The WSL's plan to become a powerhouse sports property

YouTube video by SportsPro

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SportsPro @sportspro.bsky.social · 04/04/2025

As sports media evolves, rights holders aren’t just entertaining fans they’re driving brand value too. HBS' Tim Stott explains why federations and broadcasters must now become storytellers through branded content & exclusive access. 🎧 Watch: youtu.be/H-D9I0m00Ag

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No broadcaster? No problem. How sports orgs are owning the content game

YouTube video by StreamTime Sports

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SportsPro @sportspro.bsky.social · 02/04/2025

On the latest #StreamTimeSports pod, CMOs from major leagues reveal the bold strategies shaping the future of fan engagement. Whether you're in the industry or just a fan of where sport is heading, it's a must-watch 👇 youtu.be/OYmyslKer7k?...

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How are sports CMOs winning the next generation of fans?

YouTube video by StreamTime Sports

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SportsPro @sportspro.bsky.social · 01/04/2025

🤔 What goes into securing sports media’s biggest rights deals? Jon Miller, President of Acquisitions & Partnerships at NBC Sports, shares insights and untold stories behind NBC’s pivotal deals. Watch now 👉 youtu.be/MxYxQruJowg

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The deals that shaped NBC Sports ft Jon Miller

YouTube video by StreamTime Sports

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SportsPro @sportspro.bsky.social · 01/04/2025

On the latest StreamTime Sports podcast, SportsPro CEO @sportspronick.bsky.social explores how sponsorship is becoming a central driver in sports media deals. Is the future of broadcasting really about landing one major sponsor? Tune in 🔗 youtu.be/sNvAmyWa7HE

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Is the sponsorship industry converging with the media industry?

YouTube video by StreamTime Sports

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SportsPro @sportspro.bsky.social · 20/03/2025

💡Unlocking the power of fan communities at #SPNYC25 @bsky.app's very own Rose Wang was joined by Reddit and MLB to explore how sports leagues & platforms are redefining fan engagement by building stronger digital communities to cater for deeper audience experiences. Edited · 3m Edited · 3m

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SportsPro @sportspro.bsky.social · 20/03/2025

🎤 NBC take the mic at #SPNYC25 Jon Miller, president of acquisitions & partnerships at NBC sports group, took us inside NBC’s sports rights strategy - breaking down the evolution of sports broadcasting. Decades of experience. Unmatched perspective. #SPNYC25 #SportsBusiness

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SportsPro @sportspro.bsky.social · 18/03/2025

The wait is (almost) over! 🗽 In just two short days, we’re kicking off our biggest-ever U.S. event. SportsPro New York & SportsPro AI USA will take place side by side, under one roof. 📩 Heading to NYC? Let’s connect! #SPNYC25 #SPAIUSA25 #SportsBusiness

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SportsPro @sportspro.bsky.social · 13/03/2025

🚨 ICYMI: The strategy behind Brighton & Hove Albion's rise In this episode of How to Win, Brighton CEO Paul Barber breaks down how the club’s data-driven approach and strategic leadership have propelled them to compete with football’s elite. Listen now 🔗 youtu.be/oRXb3HxTO_M

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Leading Brighton: The strategy behind the Seagulls' rise

YouTube video by SportsPro

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SportsPro @sportspro.bsky.social · 05/03/2025

🚨 ICYMI: What does it take to rebuild a sports powerhouse? In this episode, British Cycling CEO Jon Dutton breaks down the strategies behind restoring a high-performance culture, tackling governance, and driving commercial success. Watch now 🔗 youtu.be/kdEZuh0mvF0

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How to Win | Rebuilding British Cycling with CEO Jon Dutton

YouTube video by SportsPro

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SportsPro @sportspro.bsky.social · 27/02/2025

🚨 ICYMI: You’ve acquired a company, now what? In this episode of How to Win, Two Circles CEO Gareth Balch joins Nick Meacham and Chris Collins to break down what it takes to make an acquisition successful. Watch now 👉 youtu.be/DFkCXg2Ng20

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How to Win | You've acquired another company, now what?

YouTube video by SportsPro

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SportsPro @sportspro.bsky.social · 25/02/2025

Sports media rights in Europe may be stagnating, but streaming platforms could revive the market as they chase content for new ad tiers. Why Europe is the next frontier for sports streaming 👇 www.sportspro.com/insights/opi...

sportspro.com

Why Europe is the next frontier for the sports streaming wars - SportsPro

Sports media rights values in Europe might be stagnating, but streaming platforms could inject new life into the market.

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SportsPro @sportspro.bsky.social · 20/02/2025

IBU secretary general tells SportsPro how AI-powered broadcasts, gaming and athlete-generated content are key to expanding biathlon’s audience ahead of the 2026 Winter Olympics 💫 Read the SP+ exclusive 👉https://www.sportspro.com/news/ibu-world-biathlon-championships-ai-cameras-february-2025/

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SportsPro @sportspro.bsky.social · 20/02/2025

Has sport’s sustainable momentum stalled? @nickrewcastle.bsky.social managing director of New Reach PR, assesses the motivations behind the recent lack of progress in ESR in sport. 💚 www.sportspro.com/insights/opi...

sportspro.com

Where’s the passion for ESR gone? - SportsPro

New Reach PR's Nick Rewcastle assesses the motivations behind the recent lack of progress in environmental and social responsibility in sport.

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SportsPro @sportspro.bsky.social · 19/02/2025

From a $250M sale to scaling disruptor leagues, Rachel Jacobson knows what it takes. In this episode of How to Win, the CRO of Infinite Reality and former president of the Drone Racing League, reveals how to leverage technology for growth and success. Watch now 👉 youtu.be/GtlFr7XgOh0

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An insiders guide to executing a tech-enabling strategy to gain a competitive advantage

YouTube video by SportsPro

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SportsPro @sportspro.bsky.social · 19/02/2025

Sustainable development is often seen as a forward-looking goal, making it challenging to measure tangible progress. BlackBook Motorsport talks to key WRC executives to assess the series' sustainability efforts to date and explore how they are shaping the championship's future. 🔗 shorturl.at/mAgay

blackbookmotorsport.com

Uncovering the impact of the FIA World Rally Championship’s sustainability strategy - BlackBook Motorsport

BlackBook Motorsport talks to key WRC executives to evaluate the series’ sustainability initiatives so far.

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SportsPro @sportspro.bsky.social · 18/02/2025

With UK and Ireland broadcast deals for the Six Nations set to expire after the current competition, the former CEO of the British and Irish Lions calls the next TV deal 'a seminal moment' for rugby. 🏉 Click here to read the SP+ exclusive: www.sportspro.com/news/six-nat...

sportspro.com

Next Six Nations TV deal “a seminal moment” for rugby, says ex-Lions COO - SportsPro

Charlie McEwen believes FTA broadcasters have “a responsibility” to be at the table for Six Nations media rights.

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SportsPro @sportspro.bsky.social · 14/02/2025

🚨 ICYMI: What does it take to win as a sports investor? Revisit the How to Win series presented by SportsPro and NorthStar Solutions Group. Join Bruin Capital CEO George Pyne for episode one as he breaks down ROI, strategy, and building for a successful exit. Watch now! 👉 youtu.be/llw27d0j0g8

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Delivering ROI as an investor with Bruin Capital CEO, George Pyne

YouTube video by SportsPro

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SportsPro @sportspro.bsky.social · 13/02/2025

Long before clubs embraced data analytics, Football Manager was amassing a comprehensive football database. Today, its influence is evident as many scouting tools mirror its interface. Tune in to the latest #SportsProPod 🔗 pod.fo/e/2ac513

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SportsPro @sportspro.bsky.social · 10/02/2025

🗣️ 'This is one of the greatest sporting events in Canada. Period.' Curling Canada's Nolan Thiessen joins the NEW ERA podcast to speak about Scotties Tournament of Hearts and the work the governing body does in promoting gender equity. Tune in now 🔗 pod.fo/e/2a8b63

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SportsPro @sportspro.bsky.social · 07/02/2025

Super Bowl ads aren't just game-day filler —they could be considered the main event 🎬🏈 Tune into the latest #SportsProPod episode via the link in our bio #Superbowl #superbowlads #Davidbeckham #nfl

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SportsPro @sportspro.bsky.social · 07/02/2025

The latest edition of the annual Sports Technology Investor Roundtable is here! In this SP+ exclusive, top sports tech investors and experts break down AI’s next phase, overhyped trends, and the political forces shaping 2025. www.sportspro.com/insights/fea...

sportspro.com

Sports tech experts on the next phase of AI, overhyped trends, and the impact of Trump - SportsPro

Experts, advisors and investors give their views on the state of sports technology in 2025 and offer insight into the funding outlook for the next 12 months.

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SportsPro @sportspro.bsky.social · 06/02/2025

Does a new sports property need a broadcast deal from the get go? Join @sportspronick.bsky.social and Chris Stone to find out more about the strategies disruptor sports leagues are adopting 🔗 pod.fo/e/2a8aa3

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SportsPro @sportspro.bsky.social · 06/02/2025

❄️ Milan-Cortina 2026: One Year to Go With 12 months until the Opening Ceremony, is Milan-Cortina 2026 on track? In an exclusive SP+ feature, Ed Dixon explores the state of preparations, the challenges ahead, and what this edition means for the future of the Games. 🔗https://shorturl.at/kwazo

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Milan-Cortina 2026 one year to go: Are Italy’s Winter Olympics preparations on track? - SportsPro

Milan-Cortina 2026 needs to not only deliver a sustainable and cost-efficient Winter Olympics, but also prove the Games is still viable for the future.

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SportsPro @sportspro.bsky.social · 03/02/2025

20 sports tech ideas to invest in now 🚀 Now in its sixth year, SportsPro’s annual list recognises the sports technology companies driving the transformation of the industry. Here’s the 20 startups everyone should be paying attention to in 2025 👇 shorturl.at/0FuqD #SportsBiz #SportsTech

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20 sports tech ideas to invest in now – Class of 2025 - SportsPro

Now in its sixth year, SportsPro’s annual list recognises the sports technology companies driving the transformation of the industry.

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SportsPro @sportspro.bsky.social · 31/01/2025

🗣️"Netflix can do whatever they want...and it'll be successful." - @sportspronick.bsky.social With global scale and proven dominance in the media game, could Netflix's next big move change everything? Tune in 🔗 pod.fo/e/2a54a5 #SportsMedia #Streaming #StreamingWars #Netflix #SportsBiz

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SportsPro @sportspro.bsky.social · 30/01/2025

In the first instalment of this three-part blog series, NorthStar Solutions Group’s Nic DeMichele, shares some key takeaways from the recently released How To Win podcast series, in which senior leaders in sport revealed what it really takes to win in their field.

sportspro.com

Winning with execution: The key to sustainable growth in sports business - SportsPro

In the rapidly evolving sports industry, flawless execution is essential for turning opportunities into long-term success. In this the first instalment of this three-part blog series, NorthStar Soluti...

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