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SINK

@sinkproject.com
192 followers 709 following 73 posts

Real sustainability scores. No greenwashing. 500+ companies rated 0–100 — one formula, public data, open methodology 🌍 sinkproject.com

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SINK @sinkproject.com · 3m
Four of the five banks that founded the Net-Zero Banking Alliance, scored by SINK: Barclays 39 Deutsche Bank 39 Citi 32 Bank of America 27 Top bank: Triodos, 65. Never lent to fossil fuels. Joining a pledge isn't the same as cutting emissions.
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SINK @sinkproject.com · 04/10/2026
We scored all 147 UK universities on sustainability. Only one makes Leading practice. Find yours in the table: www.sinkproject.com/blog/uk-univ...
sinkproject.com
We Scored Every UK University on Climate. Here's What We Found.
We assessed all 147 UK universities on public evidence only — no questionnaire, no fee. 66 met our evidence bar and are published with full scores. The other 81 carry the reason instead of a number. T...
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SINK @sinkproject.com · 22/09/2026
Spotify SINK sustainability score: 58/100 ~98% of its footprint isn’t Spotify at all. It’s cloud, ads and marketing (Scope 3). Emissions fell 31% in 2024 as users grew 10%. That’s real decoupling. Weak spot is water: 3/10.
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SINK @sinkproject.com · 21/09/2026
Boohoo (now Debenhams Group) told investors last week its marketplace pivot is working: less stock on its own books. That doesn’t cut the carbon. 97% of its footprint is still in the supply chain (and air freight isn’t counted). SINK sustainability score: 18/100
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SINK @sinkproject.com · 20/09/2026
Ben & Jerry’s sustainability score: 41/100. The founders are at war with Magnum over the “social mission.” Ben wants the brand back. Emissions rose 3% and the 2025 climate target slipped to 2035. Still top of the 8 dairy brands we’ve scored so far. Who should we score next?
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SINK @sinkproject.com · 18/09/2026
Maersk ordered 26 giant container ships today. They run on gas. They arrive in 2030. Ships last ~25 years. Maersk promised net zero by 2040. SINK sustainability score: 29/100
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SINK @sinkproject.com · 17/09/2026
Rivian’s 2026 guide is now 65–70k with R2 ramping. That’s the growth story. SINK sustainability score: 34/100. Absolute emissions rose with volume; Scope 3 once jumped ~108% as production scaled. Reporting well isn't the same as decarbonising.
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SINK @sinkproject.com · 16/09/2026
Games Workshop's AGM was today. Record year — £660m revenue. The sustainability numbers tell a different story. Scope 1+2: down 69%. Target smashed six years early. Scope 3: 93% of the footprint, still rising, no target at all. Cleaning up the factory is the easy part. 41/100.
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SINK @sinkproject.com · 15/09/2026
Shailene Woodley's Emmys look got the internet arguing about Balenciaga all day. Balenciaga's sustainability score: 32/100. Same as Zara. Zero brand-level emissions data. The outfit is debatable. The disclosure isn't.
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SINK @sinkproject.com · 14/09/2026
Anthropic and OpenAI just agreed to independent evaluators inside the labs. For model safety. On the environment they disclose almost nothing. Sustainability scores: Anthropic 31/100 OpenAI 25/100 No emissions data, no energy mix, no targets. Same method as everyone else.
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SINK @sinkproject.com · 13/09/2026
Manchester derby at Old Trafford today. We rated both clubs on what they actually publish about sustainability — emissions, energy use and targets. Man City: 56/100 (2nd of 20) Man Utd: 25/100 (17th of 20)
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SINK @sinkproject.com · 11/09/2026
Most viewed on SINK today: TK Maxx: 42/100 They sell what other brands couldn't shift. Bargains for us. A safety net for an industry that makes too much.
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SINK @sinkproject.com · 10/09/2026
Apple's first foldable: $1,999. 93 kg of carbon over its life. The 18 Pro: 63 kg. And it uses less recycled material, not more. Apple put the numbers out. That's rare. The numbers still say the same thing: Two screens and a hinge weigh more on the planet than the price tag suggests.
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SINK @sinkproject.com · 09/09/2026
People are checking airline apps for the wrong reason today. We've scored 23 airlines on sustainability, using the same public method as every other company. Airline average: 24/100 All companies: 38/100 Best: Finnair, 33 Lowest: Qatar Airways, 18 Not one reaches "making progress."
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SINK @sinkproject.com · 08/09/2026
Nike drops out of the S&P 100 for the first time in 18 years. SINK Score: 39/100. Below expectations. 96% renewable in its own ops. Almost all Nike’s footprint is Scope 3. More tech stocks are taking the empty seat. The index got a lighter sector. Not a greener company.
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SINK @sinkproject.com · 07/09/2026
FTSE 100 reshuffle lands 21 September. Out: Persimmon — 34/100 on SINK. Below expectations. In: easyJet — 25/100. Significant gaps, mid-pack for an airline. FTSE ranks market cap. We rank emissions. Different leagues. Different tables. sinkproject.com
sinkproject.com
SINK — The Real Sustainability Scores
Every company scored 0–100 on real environmental impact. Same formula. Public data. Open methodology. No greenwash.
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SINK @sinkproject.com · 22/08/2026
Manchester United’s carbon footprint is a photograph. A scan. No searchable text. Nothing a screen reader can speak. We scored all 20 Premier League clubs on the environmental evidence anyone can actually check. Five publish numbers you can read. Fifteen don’t.
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SINK @sinkproject.com · 05/08/2026
Surprise leader of our retail table: Tiffany & Co. — 52/100 Absolute emissions down 33% since 2019. 91% renewable electricity. First luxury jeweler with an SBTi-validated net-zero target. And the product is built to last generations. That counts.
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SINK @sinkproject.com · 04/08/2026
Sainsbury’s just sold Argos for £120m — nine years after buying it in a £1.4bn deal. Argos scores 47/100 on sustainability. Every point rests on Sainsbury’s climate programme. Argos itself discloses nothing. What happens to a borrowed score when the parent leaves? sinkproject.com/company/argos
sinkproject.com
Argos scores 47/100 on sustainability — SINK
Making progress. Retail (non-fashion) rated on emissions, energy, nature, water, targets & transparency. Full breakdown with sources.
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SINK @sinkproject.com · 01/08/2026
In 8 weeks the EU bans: • “eco-friendly” • “green” • “carbon neutral” (if based on offsets) No more free green marketing. Evidence or silence. www.sinkproject.com/blog/eu-gree...
sinkproject.com
Generic “eco-friendly” claims become illegal in the EU in 8 weeks
What counts as evidence under Directive 2024/825 — with real examples from 560+ scored companies.
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SINK @sinkproject.com · 31/07/2026
80% of a phone’s carbon footprint happens before you switch it on. Manufacturing, not charging. Keep it 5 years instead of 3 → annual footprint drops 31%. Seven years → 44%. @fairphone.com builds phones to be repaired, not replaced. SINK score: 64/100.
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SINK @sinkproject.com · 30/07/2026
Three days before the ASA banned a Eurowings ad for implying a flight’s emissions could be offset, we scored Europe’s 20 biggest airlines. Eurowings lost the same case in a German court in 2024. Lufthansa Group: 27/100.
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SINK @sinkproject.com · 26/07/2026
We scored six companies between you and The Odyssey. Every company that gets the film to your sofa out-scores every company that gets you into a seat. The best environmental record at the multiplex belongs to the drink. www.sinkproject.com/blog/we-scor...
sinkproject.com
We scored your trip to see The Odyssey
Everything that gets the film to your sofa out-scores everything that gets you into a seat.
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SINK @sinkproject.com · 19/07/2026
We scored every FIFA World Cup Partner on climate. The average score was 31/100. No company reached the top half of our scale. Every score is based on public evidence, using the same methodology, and no company can pay for a better rating. www.sinkproject.com/blog/world-c...
sinkproject.com
Tonight's World Cup sponsors, scored on climate. Average: 31/100.
Same checklist for every company. Public evidence only. Nobody can pay for a better score.
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SINK @sinkproject.com · 12/07/2026
We scored Europe’s 20 biggest airlines on public data. As of July 2026, Jet2 is the only airline in the world to have actively withdrawn its climate commitment. Every other airline that lost one simply let it expire. It’s British. It got almost no coverage. www.sinkproject.com/blog/europe-...
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SINK @sinkproject.com · 31/05/2026
We scored 7 of Britain's best-known "healthy" snack brands on sustainability. The best managed 55/100. The worst, 31. It's not about the snacks — it's about which brands actually show the numbers. The label on the front tells you nothing about what's behind it. www.sinkproject.com/blog/healthy...
sinkproject.com
We scored Britain's "healthy" snack brands on sustainability — and the "natural" ones came last.
Pip & Nut: 55. Graze: 44. Eat Natural: 31. We scored seven of Britain's best-known healthy snack brands — and a B Corp logo or the word "natural" on the packet didn't save them.
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SINK @sinkproject.com · 29/05/2026
We scored every major UK supermarket on sustainability. Co-op leads at 50/100. ASDA sits alone at the bottom at 34/100. www.sinkproject.com/blog/uk-supe...
sinkproject.com
We scored every UK supermarket on sustainability
We scored every UK supermarket on sustainability. The Co-op leads at 50. ASDA is alone at the bottom at 31. No supermarket scored above 50.
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SINK @sinkproject.com · 19/05/2026
Deutsche Telekom cut emissions 94% since 2017. BT cut theirs 52%. BT scores higher. Same strong targets. Difference shows up in transparency, controversies, and what’s not measured. Sustainability isn’t one number. It’s a shape. DT: 45. BT: 55. sinkproject.com
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SINK @sinkproject.com · 18/05/2026
You've heard of Patagonia. You've probably not heard of Mossy Earth. They score higher. Check out the full breakdown of their sustainability score → sinkproject.com/company/mossy-earth
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SINK @sinkproject.com · 17/05/2026
Yodel has a target to be carbon neutral by 2035. Its headline figure is a 44% cut in carbon per parcel since 2016. Over the same period, parcel volumes are up 34%. 30/100 on our sustainability index. www.sinkproject.com/company/yodel-delivery-network
sinkproject.com
Yodel Delivery Network scores 30/100 on sustainability — SINK
Significant gaps. Shipping / Logistics rated on emissions, energy, nature, water, targets & transparency. Full breakdown with sources.
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SINK @sinkproject.com · 27/04/2026
Booking flights this spring? Different airlines have measurably different sustainability records. Major carriers, scored 0-100 against the same rubric: 🧵
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SINK @sinkproject.com · 25/04/2026
@discord.com filed confidentially for an IPO at up to $25bn. 200M users. Sustainability score: 34/100. No emissions data. No targets. No energy strategy. Not greenwashing. Just nothing yet. www.sinkproject.com/company/disc...
sinkproject.com
Discord scores 34/100 on sustainability — SINK
Below expectations. SaaS / Digital Services rated on emissions, energy, nature, water, targets & transparency. Full breakdown with sources.
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SINK @sinkproject.com · 23/04/2026
H&M just ranked #1 on our fast fashion sustainability index with 40/100. Which tells you more about fast fashion than it does about H&M. www.sinkproject.com/company/hm-g...
sinkproject.com
H&M scores 40/100 on sustainability — SINK
Below expectations. Apparel (Fast Fashion) rated on emissions, energy, nature, water, targets & transparency. Full breakdown with sources.
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SINK @sinkproject.com · 22/04/2026
Happy Earth Day to the companies actually doing the work! Top of the SINK leaderboard today: 🥇 Ecosia — 73 🥈 Mossy Earth — 65 🥉 Triodos Bank— 65 Same rubric. Same formula. Same standards as everyone else we’ve scored. www.sinkproject.com
sinkproject.com
SINK — The Real Sustainability Scores
Every company scored 0–100 on real environmental impact. Same formula. Public data. Open methodology. Community verified.
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SINK @sinkproject.com · 20/04/2026
Tim Cook leaves Apple with emissions down 60% since 2015. A real legacy. John Ternus inherits a harder problem.
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SINK @sinkproject.com · 20/04/2026
Apple’s 2026 Environmental Progress Report: 60% emissions cut since 2015, on track for carbon neutral by 2030. Our SINK score for Apple: 49/100. Rated “making progress.” The gap between those two numbers is worth explaining.
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SINK @sinkproject.com · 16/04/2026
One of the world’s most powerful AI companies scores 25/100 on sustainability. Their industry ceiling is 70. We broke down the gap. www.sinkproject.com/company/openai
sinkproject.com
OpenAI scores 25/100 on sustainability — SINK
Significant gaps. SaaS / Digital Services rated on emissions, energy, nature, water, targets & transparency. Full breakdown with sources.
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SINK @sinkproject.com · 14/04/2026
SHEIN scores 15/100 on sustainability. 494th out of 503 companies. They pledged net zero by 2050 while their emissions rose in 2023 and 2024. Italy fined them €1M for greenwashing. We just scored them. www.sinkproject.com/company/shein
sinkproject.com
SHEIN scores 15/100 on sustainability — SINK
Critical concern. Apparel (Fast Fashion) rated on emissions, energy, nature, water, targets & transparency. Full breakdown with sources.
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Reposted by SINK
Jim Kinney @rashnl.bsky.social · 14/04/2026
What an invaluable heads up on the consequences of purchasing Fast Fashion—the quickest route to fueling climate change!
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SINK @sinkproject.com · 13/04/2026
We scored 16 fashion brands on sustainability. The gap between the best and worst is 32 points — that’s a real difference in transparency and accountability. Where does your favourite brand sit? 👇 www.sinkproject.com/blog/fast-fa...
sinkproject.com
We scored every fast fashion brand on sustainability. Here's what we found.
Fashion Nova: 8. SHEIN: 15. H&M: 40. Not a single fast fashion brand scored above 40/100. Here's what drives the gap between fast fashion and sustainable brands.
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SINK @sinkproject.com · 12/04/2026
We scored 500+ companies on sustainability. Average score: 38/100. No company has broken 75. Fast fashion scores 15. The ratings industry told you these companies were leaders. One formula. Real data. Open to challenge. sinkproject.com/blog/we-scored-500-companies
sinkproject.com
SINK — The Real Sustainability Scores
Every company scored 0–100 on real environmental impact. Same formula. Public data. Open methodology. Community verified.
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