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Eivind Savio

@savio.no

189 followers 66 following 55 posts

Analytics dude from Norway. Love coffee. Posts in NorwEnglish.

Posts Replies Media

Eivind Savio @savio.no · 26/04/2025

I have really been missing the possibility to write Time To Live to Firestore from Server-side GTM. And because of that, I decided to make the Template myself. #gtm #sgtm #GoogleTagManager

Firestore Writer Server-side Tag Template with Time To Live

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Eivind Savio @savio.no · 17/04/2025

Nice twist with GTM pipeline. Is also on the annotation bandwagon, so made this sheet as a testing solution. Going to be integrated somewhere else later on.

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Eivind Savio @savio.no · 08/03/2025

Still a long way to go, but working on making it easier to analyse A/B-tests using BigQuery.

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Eivind Savio @savio.no · 25/01/2025

So, my GA4 was hammered with bot/spam traffic again. But my duplicate GA4 Property was not. This filter works because this bot/spam traffic doesn't go through Server-side GTM.

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Eivind Savio @savio.no · 04/12/2024

At least this was a real test for my anomaly detection in BQ. Testing both Standard Deviation and BQ ML.

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Eivind Savio @savio.no · 03/12/2024

F*ck! Someone have been hammering the page_view Event on my personal site today. It's not bot traffic to the site since the "traffic" haven't passed through Server-side GTM.

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Eivind Savio @savio.no · 26/11/2024

By coincidence, I disocvered a new event and some incorrect parameters showing up in a GA4 property today. Had to waste some time figuring out where this came from (app). Time to ramp up my anomaly detection + new events & parameters detection solution. #GA4

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