Reposted by Rich Went
Backchannel communication can be a double-edged sword during a crisis, on one hand it can help get ducks in a row, on the other hand internal communications can be perceived as a coverup. Over in Forbes, @richwent.bsky.social shares his thoughts...
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forbes.com
How Backchannel Communications Can Help Resolve Crisis Situations
What the 1962 Cuban Missile Crisis teaches today’s business leaders about crisis communications strategies, tactics, and techniques.