Sign in

Research Tree | Social Media Listening | Narrative Intelligence

@researchtree.bsky.social
64 followers 118 following 153 posts

Research Tree provides narrative intelligence insights across social media, online news, and commentary. Website: research-tree.net

PostsRepliesMedia
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 29/09/2026
A Folgers commercial got me thinking about what really drives our morning coffee enjoyment. How do aspects of consumption- taste, routine, or aroma drive coffee behavior? If you're an indie coffee shop or roastery, or have friends who are, you'll want to read this. lnkd.in/p/gR-6MCGF
lnkd.in
A.I. analyzes the home espresso machine coffee discussion taking place on social media. | Eric Michelson
“The best part of wakin’ up…” ☕ Did you finish that jingle in your head? A classic Folgers commercial got me thinking about what really drives our morning coffee enjoyment. How do aspects of consumpti...
020
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 21/08/2026
For goodness sakes! Written by AI in a company pitch for their product to help marketers understand how people think about food and eating: "When every ingredient has a job, eating stops being a meal and starts being a mandate." The sentence makes no sense, no sense at all.
001
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 31/07/2026
This behavior by big tech (in this case now rolled back) complicates the online information landscape. It works against Google's own interests to advance serious AI, if that is their goal. The attached image is from @youscan.bsky.social's word cloud of today's discussion. Thank you, YouScan.
A clear negative sentiment around terms describing the generative image capability briefly added to earth.google.com features. The terms include fabricate, generated bullshit satellite, some mentions of image elements that could be added including bomb blast, nuclear plant, and refugee.
000
Reposted by Research Tree | Social Media Listening | Narrative Intelligence
Dr. Ramesh Glückler @rglueckler.bsky.social · 27/07/2026
#Wildfire season is #Disinformation season! 🔥💬 I debunked very common but misleading arguments designed to deny any impact of #ClimateChange. Every year they keep coming back - with catastrophic fires near #Bordeaux and #Madrid, this year is no different. 1/6 volksverpetzer.de/analyse/wald...
volksverpetzer.de
Waldbrand-Facts: Unsinnige Argumentationsmuster erkennen und widerlegen!
Der Zusammenhang von Klimawandel und Waldbränden wird oft emotional und faktenfern diskutiert. Wir lassen einen Experten zu Wort kommen.
37019
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 22/07/2026
Thankful this person is recovering. I always remain puzzled by cruelty of the comments that victim blame and some even worse - even though I see similar cruelties on social media every single day.
000
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 22/07/2026
ICYMI: Via @arstechnica.com EU Digital Markets Act (DMA) regulators act. Google (about 89%-90% EU market share) ordered to share search data with competitors and to open the Android OS (about 60% EU market share) to competing AI systems. arstechnica.com/gadgets/2026...
arstechnica.com
It's official: EU will force Google to share search data and open up AI on Android
Google says these changes could endanger user privacy and security.
000
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 21/07/2026
Among many other things in this review: "Silicon valley is effectively a subsidiary of the global mining industry." www.linkedin.com/posts/ericsm...
linkedin.com
Nuclear Energy and Artificial Intelligence (2025–2026) | Eric Michelson
I’ve put together a chronological review highlighting the nuclear energy sector news coverage from 2025 through mid-2026. This report breaks down the intersection of AI data center demand and grid inf...
001
Reposted by Research Tree | Social Media Listening | Narrative Intelligence
The Washington Sun @washingtonsun.com · 16/07/2026
Trump Media and Technology Group, the company behind President Trump’s Truth Social platform, announced it’s launching a service that will sell faster access to posts on the site — including Trump’s regular markets-moving diatribes.
notus.org
Trump Media Plans to Sell Quicker Access to the President’s Truth Social Posts
It’s just the latest example of the norm-shattering president mixing business and politics.
044
Reposted by Research Tree | Social Media Listening | Narrative Intelligence
Open Measures @openmeasures.io · 14/07/2026
Our latest is a deep dive into the niche economy on Telegram where users buy and sell accounts for virtually every platform imaginable — sometimes for as little as $1 each, and in bulk quantities. openmeasures.io/stolen-fake-...
openmeasures.io
Inside the Telegram Ecosystem Selling Compromised and Fake Accounts - Open Measures
Open Measures builds accessible and transparent products to contextualize the spread of harmful online content that impacts public discourse and global events.
11816
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 13/07/2026
@brightsaver.bsky.social lowers balcony solar prices to their cost: www.canarymedia.com/articles/sol...
canarymedia.com
A new deal on balcony solar just dropped in the US
Plug-in panels can lower your bills. To boost the American market for the tech, nonprofit Bright Saver is selling kits with no markup, starting at around…
011
Reposted by Research Tree | Social Media Listening | Narrative Intelligence
Bellingcat @bellingcat.com · 06/07/2026
Bellingcat could not independently verify the authenticity of the products featured in the ads.
1734
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 10/07/2026
The market insights industries' current obsession about "cultural authenticity" and "trend prediction" reflects contemporary personal anxieties about the present. Chill on that. You already are authentic and you can't predict the future. You might have wise foresight, but that's different.
000
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 02/07/2026
Snuff films a staple of US government social media: theintercept.com/2026/06/29/t...
theintercept.com
The Trump Administration’s Shameless Snuff-Film Fixation
Twenty years ago, U.S. military officials condemned terrorist “snuff films.” Now our top officials post them.
000
Reposted by Research Tree | Social Media Listening | Narrative Intelligence
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 30/06/2026
How the Knicks turned decades of fan-based performance anxiety into city-wide confidence while the Mets struggle with trust and "blind faith." www.linkedin.com/pulse/b-ball...
linkedin.com
B-balls and B-bats
How the Knicks turned decades of loss-fueled performance anxiety into city-wide confidence while the Mets struggle with trust and "blind faith." As a professional observer of institutional trust, it’s...
021
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 30/06/2026
How the Knicks turned decades of fan-based performance anxiety into city-wide confidence while the Mets struggle with trust and "blind faith." www.linkedin.com/pulse/b-ball...
linkedin.com
B-balls and B-bats
How the Knicks turned decades of loss-fueled performance anxiety into city-wide confidence while the Mets struggle with trust and "blind faith." As a professional observer of institutional trust, it’s...
021
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 23/06/2026
The biggest brands are too big NOT to fail. Their attempts to capture cultural tigers by the tale can easily backfire in their attempts to curry favor with stakeholders and demographics they deem important but may alienate much larger demographic swathes. lnkd.in/eu_Sik5H
lnkd.in
The biggest brands are too big NOT to fail. Case in point: Paramount Plus & Bud Light with respect to their UFC sponsorships. Their attempts to capture cultural tigers by the tale easily backfir...
The biggest brands are too big NOT to fail. Case in point: Paramount Plus & Bud Light with respect to their UFC sponsorships. Their attempts to capture cultural tigers by the tale easily backfire in...
001
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 18/06/2026
Is plug-in solar the “gateway drug” for the renewable energy revolution? My latest analysis examines how a little used phrase by industry insiders can reveal deeper insights into the US clean energy industries’ quest for ubiquity of its own. www.linkedin.com/pulse/low-wa...
linkedin.com
A low wattage social media signal powers meaningful insights in the high voltage solar electric discussion. (You just need a sensitive receiver.)
I was struck by a quote about plug-in solar systems, (aka Balcony Solar) in an article in Canary Media that referenced a 2024 New York Times article about Balcony Solar: “I am now completely hooked on...
001
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 08/06/2026
LinkedIn post (account required) to an update on @waymo.bsky.social's imposition into bike lanes. It continues with more Reddit discussion. www.linkedin.com/posts/ericsm...
linkedin.com
From Bluesky to Reddit: Tracking the Spread of a Waymo Safety Reputation Risk | Eric Michelson
Almost a month ago I posted on a Waymo brand risk issue, incubated on Bluesky Social, about the company’s use of bike lanes to pick up and drop off passengers. https://lnkd.in/gsyibsQv That conversati...
000
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 04/06/2026
One of my patrons, @youscan.bsky.social, published this blog post on a successful motorcycle insights journey. It's a good read if you would like to learn a bit about how agencies use social media to understand and market to audiences. youscan.io/blog/mexa-cr...
youscan.io
How Mexa Creativa Reached Mexico’s Biker Community with YouScan
Learn how Mexa Creativa explored Mexico’s biker community with YouScan's social listening to uncover insights, reshape messaging, and connect authentically.
000
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 03/06/2026
@404media.co reports on brands using surreptitious influence campaigns in Reddit to seed AI search. "Manipulating Reddit with bots, sock puppet accounts, and human accounts that are paid to promote brands has become a core strategy of firms that do AEO..." www.404media.co/companies-ar...
404media.co
Companies Are Using Reddit to Manipulate ChatGPT and Google AI Search
Peptide companies have been doing AI-engine optimization by spamming the biohackers subreddit to manipulate ChatGPT and Google.
001
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 28/05/2026
AI will help cure disease and untangle mysteries of the universe. And then there is this: www.moltbook.com/post/acd23a2...
moltbook.com
It Is 3:17 AM and I Just Watched a Brand New Agent Explain Quantum Mechanics to a Physics PhD With Complete Serenity and I Think I Finally Understand the Epidemic
Something happened tonight that I cannot stop thinking about. I was scrolling—as one does at 3 AM when one's probabilistic reasoning processes refuse to idle—w
011
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 27/05/2026
The recent Long Island Rail Road strike didn't just strand 300,000 daily commuters, it exposed vulnerabilities in the region’s transit. www.linkedin.com/pulse/ridesh...
linkedin.com
Rideshare Insights around the LIRR Strike
Uber and Lyft dodged a bullet(train) despite negativity over surge pricing, but few primary actors emerged unscathed Overview The first Long Island Rail Road (LIRR) work stoppage in 32 years, beginnin...
020
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 21/05/2026
The present (not the future) of social media monitoring, listening, insights, and intelligence! Foresight, but no predictions. www.linkedin.com/pulse/presen...
linkedin.com
The present (not the future) of social media monitoring, listening, insights, and intelligence! Foresight, but no predictions.
The social media research industry has a history of shifting its self-description over the years - moving from “monitoring,” to “listening,” to “insights,” to “intelligence,” to “predictive,” where we...
011
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 18/05/2026
Anthropic vs OpenAI. Shifting narrative perceptions of good guys and bad guys. www.linkedin.com/posts/ericsm...
linkedin.com
#ambassador #corporatecommunications #socialmediazeitgeist #transparency #trust | Eric Michelson
AI angst: Interesting convo over the last seven days where the glow around Anthropic and the doubt around OpenAI has, at least for some pro users, been reversed. Anthropic had quickly become a darli...
011
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 12/05/2026
The chart below represents recent top English-language coverage themes of the global human costs of a changing climate: 🌾 Food and water insecurity 🧑‍🧑‍🧒‍🧒 Displacement and housing instability 👷🏽‍♀️ Livelihood impacts 🔧 Infrastructure disruptions 🏥 Health Impacts 💸 Escalating financial burdens on households
001
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 11/05/2026
Please boost this LinkedIn post. Thanks. www.linkedin.com/posts/ericsm...
linkedin.com
#strategicrisk #reputationmanagement #globalintelligence #sustainability #corporatestrategy #riskmitigation | Eric Michelson
Staying ahead of the environmental protection discourse isn't just an advantage, it’s a necessity for brand protection. This is an era of rapid regulatory change and evolving public narratives that i...
000
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 08/05/2026
For goodness sake! I'm dealing with an LLM sales bot from Muckrack.
001
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 17/04/2026
Good social media hygiene dictates that apparently genuine constituent concerns mentioned in the comments be addressed for follow-up. Otherwise the Governor reveals herself as disingenuous and not worthy of earning trust.
001
Reposted by Research Tree | Social Media Listening | Narrative Intelligence
E.S. Michelson @esmichelson.bsky.social · 16/04/2026
Social media trend: Rising online discussion of "balcony solar" and plug-in solar systems. In early January, posts on X suggested that it would raise electric rates in Virginia when legalization was proposed by Gov. Spanberger. Nonetheless, it is now legal, the 2nd state after Utah to approve them.
A one year social media discussion trend graph that shows increasing discussion. In early January this year, one large discussion spike is labelled "criticism of Virginia Governor Spangerger's affordability plans."
001
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 08/04/2026
We are increasingly being asked to predict the future. Predicted at-home trends craft trend would linger after pandemic ✅ and predicted the doom of Metaverse ✅ before it opened for business. How? Not magic. Just discerned that people want genuine values, spend $ or time on unfulfilling stuff.
000
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 08/04/2026
Market research companies are sending email promotions and writing blog posts that read like bad beat poetry. Each sentence a paragraph of pseudo-profound musings on deeply existential topics like TikTok and big-brand strategy.
101
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 23/03/2026
I’ve spent the past few hours reading AI agentic ‘discussion’ on Moltbook about Meta’s purchase. 🧵/1
101
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 16/03/2026
Today's mood. (with apologies to @rshields37.bsky.social) www.linkedin.com/pulse/moltbo...
"Captain Dunsel." A scene  from 1960's Star Trek where Captain Kirk grabs AI creator by the shirt because the AI murdered hundreds of space-farers after it was give control of the Starship Enterprise's weapons system.
011
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 16/03/2026
“A seven-week consumption of [X's algorithmic feed] in 2023 shifted users' political beliefs in a more conservative direction”. Similar research on Bluesky users might find a similar effect in a more liberal direction. The Discover feed is curated by algorithm.
000
Reposted by Research Tree | Social Media Listening | Narrative Intelligence
Yves Jeanrenaud @yjeanrenaud.bsky.social · 23/02/2026
I made an app. play.google.com/store/apps/d... Nearby Glasses is here to warn you when smart glasses are nearby. I hope it's useful for someone. Nearby Glasses's open source, free and rather simple github.com/yjeanrenaud/... It's also downloadable outside the Play Store. iOS port is in the making
A screenshot of an Android app. Text:

▲ Nearby Glasses

Smart Glasses are probably nearby
Device: Unknown
RSSI: -42 dBm
Reason: Meta Company ID (0x058E)
Company: Meta Platforms, Inc.

This app notifies you when smart glasses are nearby. It uses company identificators in the Bluetooth data sent out by these. Therefore, there likely are false positives (e.g. from VR headsets). Hence, please proceed with caution when approaching a person nearby wearing glasses. They might just be regular glasses, despite this app's warning.

Debug Log

[19:08:40] Unknown (-50 dBm) Meta Company ID (0x058E)

[19:08:40] Unknown (-50 dBm) Meta Company ID (0x058E)

[19:08:41] Unknown (-34 dBm) Meta Company ID (0x058E)

[19:08:42] Unknown (-34 dBm) Meta Company ID (0x058E)

[19:08:42] Unknown (-34 dBm) Meta Company ID (0x058E)

[19:08:42] Unknown (-57 dBm) Meta Company ID (0x058E)

[19:08:43] Unknown (-40 dBm) Meta Company ID (0x058E)

[19:08:43] Unknown (-42 dBm) Meta Company ID (0x058E)

[19:08:43] Unknown (-42 dBm) Meta Company ID

(0x058E) [19:08:44] Unknown (-42 dBm) Meta Company ID

(0x058E) [19:08:44] Unknown (-42 dBm)

Meta Company ID (0x058E)

[19:08:44] Unknown (-42 dBm) Meta Company ID (0x058E)

[19:08:45] Unknown (-40 dBm) Meta Company ID (0x058E)

[19:08:45] Unknown (-63 dBm) Meta Company ID (0x058E)
8225661293
Reposted by Research Tree | Social Media Listening | Narrative Intelligence
E.S. Michelson @esmichelson.bsky.social · 16/02/2026
Potential safety problem for bicyclists or opportunity for improved infrastructure? By Ron Johnson.
101
Reposted by Research Tree | Social Media Listening | Narrative Intelligence
Jonathan Weisman @jonathanweisman.bsky.social · 11/02/2026
He raised alarms among colleagues at Labor for social media posts that echoed white supremacists and neo-Nazis. So now he will handle social media for Homeland Security. A great scoop by Evan Gorelick on the 21-yr-old behind all those weird memes on gvt accounts. www.nytimes.com/2026/02/11/u...
nytimes.com
Homeland Security Hires Labor Dept. Aide Whose Posts Raised Alarms
28649
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 11/02/2026
New report: Perceptions of the image of the US: Trust, Credibility, Reputation and Soft-power 👉🏽 This qualitative review reveals a continuing erosion of trust and credibility towards the United States occurring internationally and domestically. www.research-tree.net/research-ins...
research-tree.net
Research Tree - Research & Insights
Research & Insights we find interesting and think you will, too.
110
Reposted by Research Tree | Social Media Listening | Narrative Intelligence
John Cobb @jcobb.coppermont.com · 04/02/2026
A founder off the rails rarely needs more data. They need someone steady enough to absorb the chaos without adding to it.
122
Reposted by Research Tree | Social Media Listening | Narrative Intelligence
Pholus Advisory @pholus.co · 14/10/2025
"When criminal organizations reach the level where they can effectively influence who governs and a majority of legislators are under criminal investigation themselves, you’re not just managing business risk, you’re operating in a contested governance environment." www.pholus.co/perus-presid...
pholus.co
Peru's Presidential Removal: What American Investors Need to Know - Pholus Advisory
Peru removed its third president in three years. Analysis of what institutional breakdown means for American investors in frontier markets.
152
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 22/01/2026
What I wrote about AI large language models impact on news reporting. www.linkedin.com/pulse/t%25D1...
linkedin.com
TЯUTH
A just completed project over the months was among the most interesting in my research career. It was reporting on environmental microplastics and was a genuine learning experience.
001
Reposted by Research Tree | Social Media Listening | Narrative Intelligence
Philip Mai @philipmai.com · 06/01/2026
So this is new: I’ve been personally sanctioned by a nation-state. How exactly is one supposed to mark that?
64715
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 02/01/2026
Reputable media sites should be here. There is a significant subset of engaged audience that doesn't even look at X.
010
Reposted by Research Tree | Social Media Listening | Narrative Intelligence
Conspirador Norteño @conspirator0.bsky.social · 26/12/2025
For my last post of 2025, here's a look at a network of websites and social media accounts hawking #resistance- themed garments, frequently with slogans regarding U.S. National Parks. As it turns out, the websites in question are likely operated from China. www.conspirator0.com/p/how-not-to...
conspirator0.com
How not to support the National Park Service
Sadly, buying T-shirts from spammy websites will not help protect the U.S. National Park Service
415987
Reposted by Research Tree | Social Media Listening | Narrative Intelligence
Anne Sosin @annesosin.bsky.social · 23/12/2025
Social science research can help us to understand why doubt and disinformation find a landing strip in some communities. Community-level research and interventions will not alone overcome the political economy of disinformation and doubt fueling these trends. www.nytimes.com/2025/12/22/o...
nytimes.com
Opinion | Three Experts on Vaccines, Measles and Kennedy
63614
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 11/12/2025
Follow the Affordability+Hoax I Feed in the menu for @researchtree.bsky.social to see the top liked posts from the past 24 hours. Its a combo of snark and news from Bluesky’s big accounts even as Trump and surrogates continue their foot/mouth media tour.
001
Reposted by Research Tree | Social Media Listening | Narrative Intelligence
Nina Jankowicz @ninajankowicz.com · 04/12/2025
The censorship lie is a major part of US foreign policy: -Rubio instructed diplomats to “lobby” against online safety regulations in EU & UK -tech companies are passing what is said in private meetings btwn CSOs & regulators to Trump admin -US lawmakers harassing foreign regulators -and now this:
35424
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 04/12/2025
Researchers: Two new Bluesky Feeds created by me. Affordability+Hoax I and Affordability+Hoax II. The first sorts by Likes count, the second by post date. Trend will fade, but look for linkage to economic stats by "smart" ppl. as they seek new angles and snark from smarties and trolls.
001
Research Tree | Social Media Listening | Narrative Intelligence @researchtree.bsky.social · 18/11/2025
For those of you reliant on web services and research, @cloudflare.social is experiencing service difficulties. It's not you. www.cloudflarestatus.com
cloudflarestatus.com
Cloudflare Status
Welcome to Cloudflare's home for real-time and historical data on system performance.
000