iiinova — where your digital self keeps evolving

Paddy McGrath @pmcgphotos.bsky.social · 13/07/2026

Another weekend on the road capturing the big skids of the Drift Masters championship. Approximately 16,000 photos captured over four days (mirrorless cameras are a nightmare for overshooting, but you rarely miss the shot)

The Ford Racing Mustang RTR of James Deane on the last corner of Ahevnisto Circuit in Finland.

The Ahvenisto Circuit in Finland from the air.

Local Finnish fans watch from the banks of Ahvenisto Circuit.

A slow shutter pan of Kuba Pryzgonski’s Toyota GR86.

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Reposted by Paddy McGrath

Gerry McDied 10 years ago, on a night just like this @gerrymcbride.bsky.social · 12/07/2026

My favourite part of the McGregor debacle was when he put his hands up asking the other lad to stop hitting him and the other lad hit him anyway. Fuckin sucks when people ignore the word ‘no’ isn’t it Conor?

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Paddy McGrath @pmcgphotos.bsky.social · 15/06/2026

I've been shooting drifting for over 20 years, and I'm still awed by the sport still continuing to grow. My belief is that this is because it’s the last of the heavy metal motorsports. It's big, loud and unapologetic in a world where a lot of other motorsports have become sanitised.

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Paddy McGrath @pmcgphotos.bsky.social · 14/06/2026

I’ve seen this narrative countless times over the years from F1 journalists and despite having worked in motorsport for 20+ years, I still have no idea how someone can be ‘beaten’ in practice.

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Paddy McGrath @pmcgphotos.bsky.social · 21/05/2026

Some highlights from Drift Masters in Spain. Jarama is a tough track to shoot, particularly from a drift perspective. There’s a couple of obvious / easy shots, but you really have to work for the rest.

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Paddy McGrath @pmcgphotos.bsky.social · 28/04/2026

Testing with James Deane Motorsports ahead of the 2026 Drift Masters championship.

A rear shot of the Ford Racing Mustang RTR Drift Masters car.

James Deane sat in car before a test session.

James Deane out of car between test sessions.

The Ford Racing Mustang RTR initiating a drift at Watergrasshill circuit in Cork, Ireland.

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Paddy McGrath @pmcgphotos.bsky.social · 25/04/2026

No spoilers, but honestly stunned by how good Resident Evil Requiem is on Switch 2. As an older gamer, I could never have imagined such a capable handheld. Also, that Porsche collaboration is neat 👌

Screenshot from Resident Evil Requiem on Switch 2 which shows the inside of the Porsche Cayenne

Screenshot from Resident Evil Requiem on Switch 2.

Screenshot from Resident Evil Requiem on Switch 2 which shows the exterior of the Porsche Cayenne.

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Paddy McGrath @pmcgphotos.bsky.social · 15/04/2026

It’s been one hell of a week, and it’s only Wednesday.

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Paddy McGrath @pmcgphotos.bsky.social · 01/04/2026

iX3 press photography now out in the wild. Very happy with how these came out considering the exceptionally wet day that was in it! Irish Times Review: www.irishtimes.com/motors/revie...

A screenshot of an Irish Times review of the new BMW iX3. The review features photography of the car in multiple Irish locations.

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Paddy McGrath @pmcgphotos.bsky.social · 31/03/2026

In the midst of sorting home energy upgrades for our new house, and feeling quite delighted for the bill we received to pump the external walls with insulation, top up our attic insulation & install some vents in rooms where previous owner had blocked them. A grand total of €1.64 after grants.

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Paddy McGrath @pmcgphotos.bsky.social · 17/03/2026

A somehow typical-non-typical St.Patrick’s day for me, shooting on-location in Donegal with the Neue Klasse.

The rear of the new BMW iX3 against a moody sky.

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Paddy McGrath @pmcgphotos.bsky.social · 07/03/2026

Our new house has come with a cat. All name suggestions welcome.

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Paddy McGrath @pmcgphotos.bsky.social · 16/02/2026

We’ve just bought our first (and hopefully last) home, so I can finally have home charging and make the transition to EV in the near future. Naturally, I’ve already lost the run of myself and have ruined the car before I’ve decided if it’s even the one I might buy.

A black Volkswagen ID.4 in the snow on 18” wheels with A/T tyres.

A red Volkswagen ID.4 in a forest on 18” wheels with A/T tyres.

Volkswagen’s ID.4 Baja on 18-inch wheels and huge A/T tyres.

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Reposted by Paddy McGrath

rbnc @rarebutnobodycares.bsky.social · 14/02/2026

Driver was visibly covered in kangaroo. Absolutely brutal.

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Paddy McGrath @pmcgphotos.bsky.social · 14/02/2026

Well, if that’s not the most unusual retirement I’ve seen in a very long time. The lone Mustang hit a Kangaroo on Conrod Straight at 250km/h in near darkness at the start of the Bathurst 12HR. Driver okay, but he probably needs a shower…

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Paddy McGrath @pmcgphotos.bsky.social · 14/02/2026

Just a reminder that the endurance race with the best opening laps is starting in about 90 minutes on YouTube (Bathurst 12HR). That sunrise over the mountain is *chef’s kiss*

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Paddy McGrath @pmcgphotos.bsky.social · 03/02/2026

I’m currently going through a wide aspect ratio phase, please bear with me. (16:7 for those curious)

A wide aspect ratio photograph of the 2026 Envision Racing Gen3 Evo Formula E car. The car is placed in the pit lane, and the photograph is taken from inside the garage looking out.

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Paddy McGrath @pmcgphotos.bsky.social · 01/02/2026

Award for most interesting car in my local supermarket car park goes to… I’m almost sure it’s a replica, but it doesn’t take away from how cool it is. Also, I know you’d expect a car photographer to take a better photograph, but accompanying little human added another layer of difficulty.

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Paddy McGrath @pmcgphotos.bsky.social · 01/02/2026

I’ve no idea why we were throwing back to 2016 recently, but I did enjoy looking through what I shot that year. This was a particular unusual day which involved exploring abandoned airplanes, an empty runway and a Jaguar XJ220.

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Paddy McGrath @pmcgphotos.bsky.social · 10/01/2026

I will never grow tired of triple-twin spoke wheels. The nostalgia for me is immense, as there was a similar style of wheel fitted to my first favourite drift car, the HKS RS-1. These are Strom’s RF3 as fitted to James Deane’s S14A. Incidentally, it might be the most successful drift car ever?

The teal and blue Falken liveried Nissan Silvia S14A of James Deane sits in the corner of a clean workshop. There’s LED top lighting above the car. The foreground features the rear of another drift car.

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Paddy McGrath @pmcgphotos.bsky.social · 08/01/2026

I'm so proud to work with clients who value real photography in real locations. No AI generated images, no trickery, just lots of planning, permits, early starts and a little bit of luck with the weather. Recent commercial work for Volkswagen, shot on-location in Co.Dublin late last year.

Three Volkswagen vehicles are parked side by side in a coastal car park. The sun is beginning to rise on the left hand side of the image, with a warm glow spreading. The vehicle nearest the camera, a purple Tayron SUV, has its boot open. There are two people sitting in the boot with a dog taking in the moment while enjoying a hot drink. They are both dressed in sea swim attire and dry robes.

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Paddy McGrath @pmcgphotos.bsky.social · 02/01/2026

I want to really focus on my commercial & editorial automotive work for 2026. I have very strong feelings on the current state of content creation, and would like to try and rally against the idea that content should be disposable. Also, human creativity > AI, but that's another discussion.

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Paddy McGrath @pmcgphotos.bsky.social · 02/01/2026

This will be my first time in a long time not being in the Formula E paddock, which feels strange still. I spent four full seasons as a team photographer and enjoyed my time in the championship immensely. I would love to work in FE again, but understand how unlikely that is.

A crop of the first corner of the first lap of the 2025 Monaco ePrix. The frame is filled with Formula E racecars, tightly racing in a colourful pack.

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Paddy McGrath @pmcgphotos.bsky.social · 02/01/2026

I've been on a bit of a following spree lately, so thought it would be polite to re-introduce myself. I'm an Irish photographer that specialises in automotive & motorsport. I like to tell stories through photography, video & writing. I try my best to be a better person everyday. Tabhair aire.

A Frozen Blue Porsche Macan Electric SUV sits in front of the silhouette of the Comeragh Mountains. The night sky is full with stars and the occasional streak of a satellite. Clouds are faintly beginning to roll in. The car is illuminated with an unseen light source from above. The lights the environment in front of it with its headlights. Behind the car, vegetation is illuminated red from its taillights.

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Paddy McGrath @pmcgphotos.bsky.social · 23/12/2025

The ultimate 180SX? Probably. Photographed for James Deane Motorsports, and my last shoot of 2025 🫡

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Paddy McGrath @pmcgphotos.bsky.social · 21/12/2025

Celebrating the winter solstice with Porsche.

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Paddy McGrath @pmcgphotos.bsky.social · 05/11/2025

800HP, 700kW re-gen, AWD with active differentials, unlimited TCS & ABS systems with high and low downforce bodywork options. The Gen4 FE car will undoubtedly be fast, and hopefully it retains the current car's ability to race & overtake.

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Paddy McGrath @pmcgphotos.bsky.social · 03/11/2025

A reminder to 'cancel' your Adobe Creative Cloud subscriptions. I'll save €500+ over the next 12 months courtesy of a special cancellation / customer retainment offer availed of today.

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Paddy McGrath @pmcgphotos.bsky.social · 30/10/2025

When you’ve been shooting essentially the same thing for a week, it’s time to start getting creative. #FormulaE

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Paddy McGrath @pmcgphotos.bsky.social · 28/10/2025

Preparations for S12 continue. Photographed for Envision Racing on behalf of Spacesuit Media #formulae

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Paddy McGrath @pmcgphotos.bsky.social · 27/10/2025

First day of testing done, a lot of miles still be covered. #formulae

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Paddy McGrath @pmcgphotos.bsky.social · 26/10/2025

Postcards from Valencia, photographed ahead of Formula E pre-season testing. First time using iPhone for this in a while, and pleasantly surprised with the results. If anyone can advise how to navigate Valencian roundabouts, it would be much appreciated.

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Paddy McGrath @pmcgphotos.bsky.social · 18/08/2025

Just back from Germany, having documented Cork's Conor Shanahan complete a perfect weekend at Drift Masters to retake the championship lead heading into the finale in Warsaw next month. Photographed for Drift Masters

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Paddy McGrath @pmcgphotos.bsky.social · 11/08/2025

A privilege and honour to document the Ballsbridge Beetle’s return home to Ireland. The very first RHD Beetle, and the first Beetle built outside of Germany, this 1950 split-window example is priceless.

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Paddy McGrath @pmcgphotos.bsky.social · 13/07/2025

It so close to being a positive weekend, but ended up with a double DNF.

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Paddy McGrath @pmcgphotos.bsky.social · 11/07/2025

There’s a storm coming (an actual one with potential red flag implications during the scheduled race time).

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Paddy McGrath @pmcgphotos.bsky.social · 10/07/2025

Preparation for the Berlin ePrix underway, including a paddock evacuation for a lightning storm.

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Paddy McGrath @pmcgphotos.bsky.social · 09/07/2025

Postcards from Berlin, photographed for Spacesuit ahead of the Berlin ePrix this weekend.

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Paddy McGrath @pmcgphotos.bsky.social · 17/06/2025

I’ve been dipping into gaming again recently, and oh my had I forgotten how wild and toxic it is. Makes car culture seem completely sane by comparison.

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Paddy McGrath @pmcgphotos.bsky.social · 14/06/2025

On a break at the moment with family in the south of Spain, our first trip abroad together since our daughter was born. Really appreciating this time off in between the mayhem of travelling & work, and grateful to be able to enjoy it.

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Paddy McGrath @pmcgphotos.bsky.social · 14/06/2025

It’s all gone a bit mad, hasn’t it?

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Paddy McGrath @pmcgphotos.bsky.social · 07/04/2025

It's finally race week again. Next stop, Miami. #FormulaE

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Paddy McGrath @pmcgphotos.bsky.social · 14/01/2025

I’ve wanted to incorporate @edhawkins.org Climate Stripes into some of Envision Racing’s photography for a while. The stripes here represent the progressive heating of our planet from 1850 to 2024. I hope to create a series of these based on our 2025 travels.

Climate Stripes, which highlight the progressive heating of our planet from blue to red, sit atop a muted photograph of the opening lap of the 2025 Mexico City ePrix. Racecars can be seen tackling the stadium section of the circuit, in front of a capacity crowd. The only hint of colour is the green Envision Racing Gen3 Evo of Sebastian Buemi in the foreground.

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Paddy McGrath @pmcgphotos.bsky.social · 04/01/2025

Sometimes, it’s hard to call what I do work. Exploring Wicklow in the new BMW 1 Series before Christmas.

A photo looking down Wicklow Gap towards Laragh in the winter sun.

The new BMW 1 Series, photographed from a side seven-eights angle. Low sunshine coming from the left hand side of the photo, casts a long shadow on the ground. Mountains can be been in the distance.

The open plains of the Wicklow Mountains, photographed into strong sunlight. The land is mostly silhouetted, with grass and vegetation just visible in the foreground.

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Paddy McGrath @pmcgphotos.bsky.social · 18/12/2024

While waiting for the green cars to come around, I have to stay occupied somehow. #FormulaE

The yellow & blue Formula E racecar of Lola Yamaha can be seen on track with trees and a clean industrial building in the background. It’s a wide shot, with the car framed by a guardrail in the foreground.

A pack of Formula E racecars are seen racing away from the camera. The car closest to the camera is out of focus, while the cars further along in the pack are sharp.

The leading trio of cars photographed head on through the penultimate corner. The cars are framed through an opening in the catch fence designed for track marshalls.

The purple Porsche of Antonio Felix Dacosta photographed from overhead as he accelerates underneath the camera. A strong shadow from the front nose cone is cast on the ground in front of the car.

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Paddy McGrath @pmcgphotos.bsky.social · 10/12/2024

Random observation that last season's pole position time at the São Paulo ePrix was almost 0.5s slower than this weekend's slowest qualifying time set in the Gen3 Evo. Wild. #FormulaE

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Paddy McGrath @pmcgphotos.bsky.social · 08/12/2024

That was a wild, wild race. Remember that racecar backwards might still be racecar, but racecar upside down is expensive. Driver okay, medical & extrication crews stepped up when needed as they always do in #FormulaE

The inverted Porsche Formula E car of Pascal Wehrlein lies on its halo after an incident during the São Paulo ePrix.

The extrication and medical teams arrive on the scene of Pascal Wehrlein’s crash.

Pascal Wehrlein’s Porsche Fornula E car after being recovered. There’s significant damage to the car’s roll hoop, halo and side.

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