iiinova — where your digital self keeps evolving

Magnus Mårtensson @noopman.com · 19/08/2026

On Thursday 20 August 2026, 13:50 UTC I keynote the Software Architecture Conference 2026. The hype-cycle is not a factual lie, only a temporal one. Twenty-Seven Years of Being Early. Hype is a timeline error... again. noopman.com/blog/twentys...

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Magnus Mårtensson @noopman.com · 03/05/2026

I had the pleasure to be on #mvpunplugged with MVP programme lead Justin Garrett to talk about Taming the Data Estate with Copilot and Azure Service Monitor. It is about Service Groups, observability, Azure Copilot and much more. noopman.com/blog/taming-...

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Magnus Mårtensson @noopman.com · 01/03/2026

I'll be speaking about Observability of application in the Azure Cloud at the Future Tech conference in Utrecht on March 11. Looking forward to getting on stage once more and to meet up with the local community. See you there! @futuretechnl.bsky.social noopman.com/blog/future-...

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Magnus Mårtensson @noopman.com · 03/09/2025

Now I sound so "super excited" again in a video, haha! The #espc2025 conference in Dublin is going to be great! Plus I get so speak about (Advanced) Cloud Architecture, what could possibly be better? (Nothing!) See you at the ESPC conference in December in Dublin! noopman.com/blog/espc-20...

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Magnus Mårtensson @noopman.com · 27/07/2025

I have to say that the Sandman tv-series is really pretty. #sandman #tvseries

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Magnus Mårtensson @noopman.com · 18/06/2025

We ended up talking about the underestimated hard challenges of distributed systems and API versioning. Thank you Laïla Bougriâ @noctovis.bsky.social for reappearing on #thecloudshow (If You who read want to be the next STAR of the Cloud Show, reach out!) www.youtube.com/live/xhgyqZL...

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Magnus Mårtensson @noopman.com · 22/02/2025

This is a story about partnership #equity through life centred on an amazing WOW Woman – Jessica Nagy. It is a story about how to find fairness and give full mutual respect in all aspects of a couple relationship. Read the story: thewowwomen.com/Jessica-Nagy

Portrait of Jessica Nagy - WOW Woman Sweden - Hair Stylist, Equity and Equality Advocate: 19x22 inches, pencil on Bristol paper

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Magnus Mårtensson @noopman.com · 27/12/2024

Throwback to delivering part of the keynote at #actionai conference in #delhi, and to speaking to the students at a local University. #mvpbuzz #microsoft #ai #community #conference #speaker #keynote noopman.com/blog/action-...

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Magnus Mårtensson @noopman.com · 03/12/2024

Time for my session "Beyond quick'n dirty cloud to agile cheap and fast" #espc24 in #Stockholm so happy to talk about my favorite cloud @microsoftazure and how to keep the Cloud promises! @espc_community see you soon in the T2 room! #mvpbuzz

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Magnus Mårtensson @noopman.com · 21/11/2024

Time to get serious about the project plan! We are at the end of the yellow section on the time line. #creativeprocess #deadlines #realitycheck

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Magnus Mårtensson @noopman.com · 13/11/2024

Catch 'The Cloud Show with Magnus Mårtensson' tomorrow at 1:05 PM (EST)! Join @noopman.com and @steefjan.bsky.social as they dive into the latest cloud technology trends in Azure Integration Services. 📺 Live streaming at csharp.tv #TheCloudShow #Cloud #CSharpTV #liveshow #CloudShow #CSharpCorner

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Magnus Mårtensson @noopman.com · 08/11/2024

Such a pleasure and honour to serve as the moderator and participant of the #keynote #panel for the first professional #techconference of #tunisia. Thank you for having me, it was a lot of fun! And what a panel we had. Amazing talent on stage! #tunisiaDevDays #mvpbuzz

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Magnus Mårtensson @noopman.com · 29/10/2024

Looking forward to talk to the next STAR of #theCloudShow, Daniel Raniz Raneland about how tightly should we integrate with our cloud providers! Live streaming at csharp.tv

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Magnus Mårtensson @noopman.com · 20/10/2024

It was such a wonderful rush and opportunity to inspire to stand on the keynote stage of ActionAI Conference in Delhi! Wow! I love India and very much it's great and kind people. Always a treat to go back there. #keynote #mvpbuzz #ai #microsoft #cloudcomputing #azure

Me in front of my banner for my podcast the Cloud Show

Using AI for good, for example to improve health outcomes for mothers and children in rural India.

My happy place. On a keynote stage in a packed room!

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Magnus Mårtensson @noopman.com · 22/08/2024

What's the value of #expert #MVP employees in the #techcompany should #business get behind it? A gr8 chat w. #microsoft CommunityPM Tina Stenderup-Larsen on value of true excellence, skills, & drive 4 a #professional! Show your #managers! #mvpbuzz #developers #itpro #techexpert tinyurl.com/yfxkdwse

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Magnus Mårtensson @noopman.com · 07/08/2024

It will be so fun to have my friend @heddamaven as the STAR of #thecloudshow! (If you want to be on my show too, or know someone who should be, reach out to me!) "Tune in today at 01:05 PM (EST) for 'The Cloud Show with Magnus Mårtensson w. STAR Heather Cook. Live streaming at csharp.tv "

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Magnus Mårtensson @noopman.com · 15/05/2024

This room looks promising! 🤩 Halle Süd D is ready for "Five best @azure #accessControl practices at high noon! See you all there 12 sharp! #CloudSummit #mvpbuzz #rdbuzz

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Magnus Mårtensson @noopman.com · 14/05/2024

Here we go! Conference 1/2 is European Cloud Summit in #wiesbaden #germany! See you at my session about Five best Microsoft Azure #accessControl practices! 😎🇩🇪

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Magnus Mårtensson @noopman.com · 26/03/2024

It was great fun to do a .NET Rocks episode with @richcampbell.bsky.social & @carlfranklin.bsky.social about "It's 2024, how is @Azure doing?" Good catchup among friends, and laughs and anecdotes about the growth and misconceptions about the Cloud. Check it out! #MVPBuzz noopman.com/blog/net-roc...

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Magnus Mårtensson @noopman.com · 26/03/2024

You should check out the sweet "Microsoft Zero to Hero Community" which is a community hosted by LinkedIn Learn, but run by community heroes! I just gave a session about my learnings from over a decade consulting about @Azure. Link is in the blog post! noopman.com/blog/microso...

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Magnus Mårtensson @noopman.com · 11/03/2024

Always FUN to be back @ Redmond campus visiting #microsoft for the #mvpsummit #mvpbuzz #rdbuzz learning all kinds of #nda stuff over the next week! 😎

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Magnus Mårtensson @noopman.com · 11/03/2024

So happy to be back in #seattle #redmond @ #microsoft for another #MVPSummit. From now on I can't share the tech stuff, because #nda, but I will share from social events. ❤️

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Magnus Mårtensson @noopman.com · 14/02/2024

This is a place of legend... Probably the best bar on the southern hemisphe. #thebaxterinn for #whiskylovers #sydney

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Magnus Mårtensson @noopman.com · 06/02/2024

Looking a lot forward to #NDCSydney next week. It will be a smashing event as usual and lots of cool and good friends will be there! I will travel in via Hong Kong and out via Bangkok. Hope to see a lot of you there, and maybe at the Baxter Inn? noopman.com/blog/ndc-syd...

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Magnus Mårtensson @noopman.com · 07/12/2023

@sakarinahi.bsky.social with a good slide from his talk @ #cloudbrew Have you figured out how AI will impact our business?

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Magnus Mårtensson @noopman.com · 06/12/2023

Flight cancellation and rebooking this morning. It's okay. Guess it's #beeroclock somewhere! Good morning! #CloudBrew #mechelen #azure #mvpbuzz

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Magnus Mårtensson @noopman.com · 06/12/2023

Off we go to speak at #CloudBrew in #Belgium. Will be good to meet up with some friends and speak! My talk is on how to find gold in #azure #cloud! #mvpbuzz

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Magnus Mårtensson @noopman.com · 28/11/2023

I prompted to write an intro about "The Speaker". It came out okay. 😅 Geared up, ready to greet the audice. Coming in after the Keynote at #ESPC23. Read it here: www.instagram.com/p/C0Lyim4tT82/

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Magnus Mårtensson @noopman.com · 28/11/2023

Right after keynote in E107 I will speak about environment management in the Cloud, why it is important and how to approach it. You can save so much money and time with these techniques. See you there! #ESPC23 #azure #devtest #devops #cloud #mvpbuzz

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Magnus Mårtensson @noopman.com · 26/11/2023

Off I go to #ESPC23 in #amsterdam. Speaking for the first time on personal #wellness on the #inspire track. Also, giving a technical presentation about Dev & Test env mgmt in #cloud! #mvpbuzz #Azure The hat is part of my Clark Kent getup for the AvePoint RED party fundraiser for Women Who Code.

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Magnus Mårtensson @noopman.com · 26/11/2023

Clark Kent, reporting for the Daily Planet, from the AvePoint’s #ESPC23 #AvePointRED Party Fashion Show Fundraiser, supporting "Women who code". What a great opportunity for some #Tech Superheroes to make a difference! I will be there, and you should be too! www.avepoint.com/blog/avepoin...

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Magnus Mårtensson @noopman.com · 24/11/2023

Time to speak again, at #UpdateConference inn#Prague. The topic is how to work toward automated (and cost optimising) development and test environments in #azure. #IaC Azure developer cli and Azure deployment environments. This is one of my favourite topics! #mvpbuzz

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Magnus Mårtensson @noopman.com · 08/11/2023

This does look pretty cool, I have to say myself... Here you can listen to the episode with Vlad where we talk about Infrastructure as Code and how to govern disperse server estates using Azure Arc. www.linkedin.com/events/thecl... #mvpbuzz #azure #cloudcomputing

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Magnus Mårtensson @noopman.com · 14/10/2023

Founder of C# Corner Mahesh Chand opening the annual #CSharpCon23 in #delhi.

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Magnus Mårtensson @noopman.com · 30/09/2023

Why not? Saying yes, or in this case "sure" is more fun. #lifelesson #sayyes

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