iiinova — where your digital self keeps evolving

Mike Julian @mikejulian.com · 04/12/2025

Remember this night? Atomic Liquors, a packed patio, and re:Invent finally feeling alive again in 2022. We’re running it back on Wednesday. Join us if you’re in town! RSVP: luma.com/5naymwo1

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Mike Julian @mikejulian.com · 26/11/2025

Missed your AWS spend commitment? Don't panic. AWS has a neat trick with a hidden "available balance" that lets you kick that shortfall down the road, as long as you keep signing new deals. Learn how to play their game. #finops

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Mike Julian @mikejulian.com · 24/11/2025

Trying to negotiate with AWS when your spend is shrinking? You have the negotiating leverage of a wet napkin. The only winning move is not to play. Let your contract expire, slash your costs, and then come back to the table from a position of power. #finops

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Mike Julian @mikejulian.com · 21/11/2025

Is your entire FinOps "team" just one person who looks perpetually haunted? The centralized vs. decentralized debate is a trap. The real answer is a hybrid "Cost Champions" model—like little sleeper agents of fiscal responsibility embedded in your teams. #finops

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Mike Julian @mikejulian.com · 24/10/2025

Want to start a FinOps program? The secret first step: do almost nothing. Just measure everything and show people the numbers. Let the gentle, persistent shame of a public dashboard work its magic. You'll be amazed how quickly costs go down. #finops

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Mike Julian @mikejulian.com · 23/10/2025

So you want to know how your cloud spend stacks up against the competition? Great. Do you also want to be profoundly mediocre? Chasing benchmarks strips away everything unique about your business. Compete with the only company that matters: yourself, last month. #finops

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Mike Julian @mikejulian.com · 23/10/2025

Should you use an AWS reseller? For the most part, no. But there are exactly three situations where they aren't a complete waste of time. If you're just buying AWS from them and getting nothing else, you've just added a useless—and expensive—middleman. #finops

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Mike Julian @mikejulian.com · 22/07/2025

Just doin some wild shit in studio with @quinnypig.com today 🤘

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Mike Julian @mikejulian.com · 24/04/2025

Today's self-own: introducing the eng team to quines

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Mike Julian @mikejulian.com · 21/04/2025

We do a lot of hard work on whiteboards over here. Chief among them is this graph explaining the quality distribution of burritos in SF vs the national stage. 🌯🌯🌯

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Mike Julian @mikejulian.com · 08/03/2025

I hate that I find this useful 😂 corporate.watch

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Mike Julian @mikejulian.com · 03/03/2025

"Need more absurdity"? damn skippy I do

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Mike Julian @mikejulian.com · 03/03/2025

It asked me if I wanted some ridiculous ones too, as if those weren't ridiculous enough it didn't disappoint 😆

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Mike Julian @mikejulian.com · 03/03/2025

okay, these are suprisingly good

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Mike Julian @mikejulian.com · 30/01/2025

coffee descaling gone wrong

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Mike Julian @mikejulian.com · 19/01/2025

I didn’t realize it was possible to suck at using aluminum foil but @quinnypig.com definitely proved me wrong

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Mike Julian @mikejulian.com · 17/12/2024

Apparently Amazon is resorting to flattery now

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Mike Julian @mikejulian.com · 07/12/2024

Folks have spent the past 15 years effectively trying to recreate Heroku and now, apparently, Heroku itself is going to try it's hand at it 😆

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Mike Julian @mikejulian.com · 26/11/2024

I miss websites like this

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Mike Julian @mikejulian.com · 23/11/2024

It took years to get @quinnypig.com to stop interjecting “you may know me from my full page profile in the New York Times” and now this Thanks @awscloud.bsky.social, great work

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