2/2 But that's not stopping Bain and other global consulting firms from figuring out new modes of bamboozlement. hbr.org/2023/06/how-...
hbr.org
How Brands Can Sell to Environmentally Conscious Nonconsumers
New research into how consumer attitudes about climate change affect their behavior and purchasing habits find that the largest segment is “Conscious Non-consumers” — that is, people who have changed ...