iiinova — where your digital self keeps evolving

Media Use and Effects Research Group @mediauseandeffects.bsky.social · 18/12/2025

The whole MUSE team wishes you a wonderful holiday season and a happy new year! 🎄 ✨ We hope you get to have an as cozy time as we did the other day at our Christmas dinner, drinking some punch, eating roasted chestnuts, and having raclette (a team speciality!).

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 06/11/2025

Join the next Data Donation Lab Meeting! 🗓️ 25 Nov, 12:00 – 13:00 (Zurich time) 💻 Zoom: uzh.zoom.us/j/6300031086... Speakers: • Ernesto de Leon (UvA) — who donates their data • Lion Wedel (Weizenbaum) — TikTok & German elections 2025 Plus: Lab updates & 2026 outlook. See you there ✨

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 13/10/2025

At the 4th Data Donation Symposium in Munich, @friemel.bsky.social & @nico-ap.bsky.social shared their insights on using Data Portability APIs to make #datadonation more accessible. Inspiring panels, great discussions, and a wonderful close to this year’s conference season!

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 05/09/2025

Wie @galaxus.ch fragen würde: „Warum werden in Zürich so viele Biberli konsumiert?“ Die Antwort: wegen uns! In den nächsten Wochen werden über 2000 Biberli im Rahmen unserer Panelstudie verteilt – das Mitmachen hat sich also schon allein deshalb gelohnt 😉

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 01/09/2025

We’re excited to officially welcome Carli Ochs, PhD to our team as a postdoctoral researcher! 🌟 👏 After her time at Georgetown University, she will continue her research on how AI shapes social interactions, digital well-being, loneliness, and youth media use with us 🤖 🤝 🫂 🤳

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 27/08/2025

Guess who’s back – back in action! 🚀🌊 Dieses Mal aufs Foilboard: Körperspannung, Hüfteinsatz, Ruhe bewahren & (un)geplante Abflüge 💪 Mit dabei unser neues Teammitglied Carli Ochs 🎉 Dazu Kultur in Schaffhausen & Arenenberg 🏰 #TeamRetreat #MUSE #InAction #Foilsurfing

Lukas Tribelhorn und Isa Vos sitzen lachend auf einem Paddle Board.

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 14/08/2025

Wir freuen uns, ein spannendes Interview von @friemel.bsky.social SRF zu teilen! 🎉 Der Beitrag dreht sich um das Phänomen "Lurking". 👉 Das Interview gibt’s zum Nachhören unter folgendem Link (Start 00:05:36): www.srf.ch/audio/kultur...

srf.ch

Wenn sie anfangen würde, an all das zu denken, woran sie denkt...

(00:00:59) Chantal Akermans Familienporträt «Eine Familie in Brüssel» – ein literarischer Text über Herkunft und Sprachlosigkeit.

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 11/08/2025

✨ Meet the Team ✨ 👤 Name: Nico Pfiffner 🎓 Position: Senior Research and Teaching Associate 🔍 Research Focus: Explore methodological aspects of data donation collections (s. Data Donation Module) & analyze digital trace data collected through data donations to better understand video platforms

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 04/08/2025

We are happy to announce @friemel.bsky.social as the new co-director of the @ikmz.bsky.social together with @esserfrank.bsky.social. We are looking forward to all they’ll bring to the department and the broader university community. Congratulations, and welcome to your new role! 🎉

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 24/07/2025

𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗠𝗲𝗮𝗹 — Lehrmitteleinführung für Lehrpersonen Lehrmittel Digital Meal unterstützt Jugendliche dabei, ihre eigene Mediennutzung kritisch zu reflektieren Termine (online, ca. 1.5h): – 06. August, 14 Uhr – 13. August, 14 Uhr – 14. August, 19 Uhr Infos: digital-meal.ch/lehrpersonen/

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 18/07/2025

Whether you're traveling, planning a staycation, a workation, or simply enjoying longer days and warmer nights, we from the Media Use & Effects Research Group wish you all a great summer! ☀️

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 16/07/2025

Congratulations @ejhc.bsky.social! 🎉 If you are doing research in health communication, this is a great journal to publish your work!

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 03/07/2025

🚀 Exciting Career Opportunity Alert! 🚀 The IKMZ is hiring a Lecturer Research in Digital Health Communication — a permanent postdoctoral position! 📅 Deadline to apply: August 30th, 2025 Interested? 👉 Apply here: jobs.uzh.ch/offene-stell...

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Health Communication Thematic Section ECREA @healthcomeurope.bsky.social · 10/06/2025

📣 𝗦𝗮𝘃𝗲 𝘁𝗵𝗲 𝗗𝗮𝘁𝗲❗️ Together with @dgpukgeskomm.bsky.social we have organized an online event with inspiring speakers who have transitioned from academia into applied roles! 🗓 𝗗𝗮𝘁𝗲: June 25, 4:30 p.m. (CET) 🔗 𝗭𝗼𝗼𝗺 𝗹𝗶𝗻𝗸: hmtm-hannover-de.zoom.us/j/6181820870... 𝗠𝗲𝗲𝘁𝗶𝗻𝗴 𝗜𝗗: 618 1820 8705 𝗖𝗼𝗱𝗲: 045698

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 15/06/2025

If you are still looking for an activity today at #ICA25, how about these three presentations: 📍 Social Media & Physical Activity (Möri, Tribelhorn & Friemel) – Sun 13:30 📍 Fitspiration Lit Review (Vos & Friemel) – Sun 13:30 📍 Christian Influencers (Müller & Friemel) – Sun 15:00 See you there!

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 12/06/2025

Where to find our team at this year’s #ICA25 in Denver: 📍 Youth Religious Media Use (Müller & Friemel) – Sat 13:30 📍 Social Media & Physical Activity (Möri, Tribelhorn & Friemel) – Sun 13:30 📍 Fitspiration Lit Review (Vos & Friemel) – Sun 13:30 📍 Christian Influencers (Müller & Friemel) – Sun 15:00

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 24/05/2025

#MUSEonTour war auch in Chur! Wetter: meh 🌧️ SGKM: PhD-Workshop, spannende Vorträge, gute Gespräche – und sogar Livemusik 🪩 Die #SGKM2025 hat sich definitiv gelohnt 🌻

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 09/05/2025

𝟮𝟱.-𝟮𝟲. 𝗦𝗲𝗽𝘁𝗲𝗺𝗯𝗲𝗿 𝟮𝟬𝟮𝟱, 𝗘𝘂𝗿𝗼𝗽𝗲𝗮𝗻 𝗖𝗼𝗻𝗳𝗲𝗿𝗲𝗻𝗰𝗲 𝗼𝗻 𝗛𝗲𝗮𝗹𝘁𝗵 𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝗰𝗮𝘁𝗶𝗼𝗻 𝗶𝗻 𝗕𝗿𝗮𝗴𝗮 Michelle Möri, Isa Vos and Thomas Friemel will present their work on what healthy lifestyle content adolescents see on Instagram and TikTok (in collaboration with Elena Engel), and how AI filters affect exercising behavior.

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 09/05/2025

𝟭𝟬.-𝟭𝟮. 𝗦𝗲𝗽𝘁𝗲𝗺𝗯𝗲𝗿 𝟮𝟬𝟮𝟱, 𝗗𝗚𝗣𝘂𝗞 𝗛𝗲𝗮𝗹𝘁𝗵 𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝗰𝗮𝘁𝗶𝗼𝗻 𝗶𝗻 𝗠𝘂𝗻𝗶𝗰𝗵 You can also hear about the collaborative work of Thomas Friemel, Michelle Möri, and Isa Vos with Elena Engel, Raffael Heiss, Kathrin Karsay, & Brooke Nickel on how influencers communicate the benefits and risks of dietary supplements.

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 09/05/2025

𝟭𝟬.-𝟭𝟮. 𝗦𝗲𝗽𝘁𝗲𝗺𝗯𝗲𝗿 𝟮𝟬𝟮𝟱, 𝗗𝗚𝗣𝘂𝗞 𝗛𝗲𝗮𝗹𝘁𝗵 𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝗰𝗮𝘁𝗶𝗼𝗻 𝗶𝗻 𝗠𝘂𝗻𝗶𝗰𝗵 Lukas Tribelhorn, and Thomas Friemel will present their work on detecting and measuring smoking cues on TikTok conducted in collaboration with Lion Wedel (Weizenbaum Institute, Germany).

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 09/05/2025

We are excited to announce that our team will be presenting our work at two upcoming conferences in Munich and Braga!

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 02/05/2025

🛠 Method Focus: I love combining multi-method approaches, mostly quantitative, with real social media data, such as tracking or data donations.

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 02/05/2025

❤️ What I Love About Academia: The freedom to deeply explore topics I care about, the hands-on work with data and statistics, and the chance to turn insights into something meaningful for both theory and practice.

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 02/05/2025

📱 Favorite Digital Media Platform: Instagram and I are in an on-again, off-again relationship. Currently off...

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 02/05/2025

🌿 Outside Academia, I Enjoy: I'm an outdoor enthusiast at heart—whether it's hiking, trail running, snowboarding, or cross-country skiing. I love spending time in nature with my family and friends, from simple forest adventures and campfires to hiking tours and sleeping under the stars.

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 02/05/2025

✨ Meet the Team ✨ 👤 Name: Michelle Möri @mischimoeri.bsky.social 🎓 Position: PostDoc 🔍 Research Focus: I'm particularly interested in how digital experiences on social media shape real-life habits and how we can use this knowledge to promote healthier lifestyles.

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 11/04/2025

🌿 Outside Academia, I Enjoy: In my free time, I love watching all kinds of movies, getting lost in a good non-academic book, and spending time baking.

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 11/04/2025

📱 Favorite Digital Media Platform: I'm a big fan of YouTube—especially for its media analysis content, which I find both insightful and entertaining.

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 11/04/2025

❤️ What I Love About Academia: I genuinely enjoy the exchange of ideas at conferences and the opportunities for networking and collaboration. One of my favorite parts of academic work is conducting empirical studies, and contributing to the generation of new, data-driven knowledge.

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 11/04/2025

🛠 Method Focus: While I primarily use quantitative methods, much of my research follows a multi-method and multi-platform approach.

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 11/04/2025

I have conducted studies in which I looked at how young Christians use digital media in theirdaily lives, explored the mediatization of religious functions, investigated religious influencers on social media,a and studied how spiritual connectedness is experienced in the Swiss-German population.

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 11/04/2025

✨ Meet the Team ✨ We're excited to introduce the brilliant minds behind our work! 👤 Name: Julia Müller 🎓 Position: PhD student 🔍 Research Focus: My key research interest focus on Digital Religion and Digital Spirituality. I was part of the University Research focus Digital Religion.

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 28/03/2025

@friemel.bsky.social and @sinahorner.bsky.social from our team attended a two-day retreat at Probstei Wislikofen with the URPP Digital Religion(s). Thanks to everyone who created a thoughtful and inspiring space to reflect and connect over our shared work.

UFSP Digital Religion(s) Universität Zürich

Probstei Wislikofen Seminarhotel und Bildungshaus

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 06/03/2025

📣 Der UFSP „Digital Religion(s)“ startet in Phase 2 und wir sind wieder mit dabei! Unser Projekt untersucht, wie religiöse Traditionen wie das Fasten in der Mediennutzung auftauchen (z.B. Digital Detox) & wie dies im Religions- und Medienbildungsunterricht behandelt werden kann 🤳📚💭

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 03/03/2025

Am 21. März 2025 präsentiert Digital Meal das neu entwickelte Lehrmittel an der Nachrichtenkompetenztagung 2025. Melde dich zu unserem Workshop an und diskutieren mit uns, wie Schüler:innen in ihrer Medienentwicklung gefördert werden können. #DigitalMeal #MediaLiteracy ➡️ www.zhaw.ch/de/linguisti...

zhaw.ch

Nachrichtenkompetenz-Tagung | ZHAW Institut für Angewandte Medienwissenschaft IAM

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 26/02/2025

📣 Upcoming Data Donation events on February 27th: 1) Workshop “Introduction to Data Donation for Platform Research” (Online participation is still possible: communication.dsi.uzh.ch/news/worksho...) 2)Virtual Wrap-Up Meeting of the Data Donation Days: forms.office.com/e/30YgwwE9Ep

communication.dsi.uzh.ch

Workshop “Introduction to Data Donation for Platform Research” - 27th of February

The Data Donation Lab is pleased to invite you to take part in the workshop “Introduction to Data Donation for Platform Research.”…

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 24/02/2025

Unsere Data Donation Lab Studie zur Deutschen Bundestagswahl einfach erklärt 🤓 Quasi getanzt 🕺 als Clips auf TikTok www.tiktok.com/@br24/video/... www.tiktok.com/@stuttgarter... oder ganz old-school als Zeitungsartikel 📰 lnkd.in/gBAYHnB3

tiktok.com

Der Wahlkampf läuft auf Hochtouren – aber wie viel Politik landet wirklich in den TikTok-Feeds? Und beeinflusst das die Meinung der Nutzer? Ein Forschungsprojekt will es herausfinden und braucht dafür...

TikTok video by BR24

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Media Use and Effects Research Group @mediauseandeffects.bsky.social · 21/02/2025

📢 The Media Use & Effects Research Group is now active on Bluesky! 🚀 After an inspiring retreat in the mountains filled with #Teamspirit, reflection, and fresh ideas, we’re kicking off the new semester with energy – and now also here on Bluesky! ✨ #MediaUseEffects #ResearchGroup #staytuned

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Constanze Bayer @looreen.bsky.social · 17/02/2025

Ihr nutzt TikTok? Es wäre super hilfreich, wenn ihre eure Daten für ein Forschungs- und Datenjournalismus-Projekt spendet: Wir wollen wissen, wie viel Wahlkampf im Feed landet. Alle Infos, auch was genau mit den Daten passiert, im Text.

br.de

Mitmachprojekt: Wie beeinflusst TikTok die Wahlentscheidung?

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