iiinova — where your digital self keeps evolving

Matt Abbott 🍉 @mattabbottpoet.com · 16/09/2026

This week's edition of 𝟯𝟬 𝗬𝗲𝗮𝗿𝘀 𝗼𝗳 𝗛𝘂𝗿𝘁 sees Tony Blair's Labour at loggerheads over controversial Child Benefit reforms, Oprah changing the book industry overnight, Vieira making his Arsenal début, DJ Shadow releasing his 𝘌𝘯𝘥𝘵𝘳𝘰𝘥𝘶𝘤𝘪𝘯𝘨... album, and more! 30yearsofhurt.substack.com/p/labours-di...

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Matt Abbott 🍉 @mattabbottpoet.com · 11/09/2026

This is the 13th essay in my monthly series for paid subscribers, which guides you from the initial point of conception right through to post-publication. The paid plan costs £5 monthly / £50 annually, and that includes full access to the growing archive of 130+ posts.

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Matt Abbott 🍉 @mattabbottpoet.com · 26/08/2026

🆕️ In this week's edition of 𝟯𝟬 𝗬𝗲𝗮𝗿𝘀 𝗼𝗳 𝗛𝘂𝗿𝘁, we finally see the decree absolute on Charles & Diana's divorce, the 𝘌𝘢𝘴𝘵𝘌𝘯𝘥𝘦𝘳𝘴 youth are in Blackpool as they battle it out with Corrie for Bank Holiday viewing figures...

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Matt Abbott 🍉 @mattabbottpoet.com · 21/08/2026

Last week, I submitted my début (adult) poetry collection for typesetting. Considering I've been writing & performing poetry for 20 years, it felt like quite a 'moment.' So, I've written a post which answers six key questions, to try & capture this & provide as much honest insight as possible.

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Matt Abbott 🍉 @mattabbottpoet.com · 19/08/2026

🆕️ This week's 30 Years of Hurt features Princess Diana's final week of married life, with plans to switch royal duties for humanitarian work. The Evening Standard publish one of the most notorious football headlines of modern times. And two major singles would define the era.

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Matt Abbott 🍉 @mattabbottpoet.com · 05/08/2026

🆕️ This week's edition of 30 Years of Hurt features Oasis playing two era-defining shows at Knebworth, NASA making us giddy with a hint at Martian lifeforms, and Alan Shearer's Newcastle début. 30 years ago this week in pop culture, politics & football 🎶📰⚽️ 30yearsofhurt.substack.com/p/oasis-do-k...

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Matt Abbott 🍉 @mattabbottpoet.com · 31/07/2026

𝐓𝐡𝐞 𝐃𝐚𝐲 𝐉𝐨𝐛 aims to provide a range of creative and practical resources for poets who are interested in professionalising their craft to some degree. It draws from 10+ years of experience as a full-time poet and costs £5 monthly or £50 annual. mattabbottpoet.substack.com

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Matt Abbott 🍉 @mattabbottpoet.com · 31/07/2026

🆕️ This week's edition 𝐓𝐡𝐞 𝐃𝐚𝐲 𝐉𝐨𝐛 takes a look at creating quality promo content for your poetry collection. It's absolutely not a 'how-to guide' to go viral or guarantee huge sales — those things are beyond me. What it hopefully does... mattabbottpoet.substack.com/p/creating-q...

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Matt Abbott 🍉 @mattabbottpoet.com · 29/07/2026

🆕️ This week's edition of 𝟑𝟎 𝐘𝐞𝐚𝐫𝐬 𝐨𝐟 𝐇𝐮𝐫𝐭 features Oasis playing two epic 'warm-up shows' at Loch Lomond, Nigeria making history by winning Olympic gold, Michael Johnson breaking a world record, plus plenty more! 30yearsofhurt.substack.com/p/from-the-s...

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Matt Abbott 🍉 @mattabbottpoet.com · 22/07/2026

30 years ago today, the Spice Girls were at No.1 in the UK singles charts with Wannabe, having knocked Gary Barlow's Forever Love from the summit. They celebrated reaching the top spot with a raucous night on the Tokyo tiles. The party culminated at a karaoke bar...

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Matt Abbott 🍉 @mattabbottpoet.com · 22/07/2026

🆕️ This week's edition of '30 Years of Hurt' features more Spice Mania, with 𝘞𝘢𝘯𝘯𝘢𝘣𝘦 now at No.1! There's also drama both on and off the track at the Summer Olympics in Atlanta, an emotional message to the fans in the new Manics single, and a few landmark court cases that ruffled a lot of feathers.

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Matt Abbott 🍉 @mattabbottpoet.com · 15/07/2026

🆕️ This week's edition of '30 Years of Hurt' features Spice Girls fever sweeping around the globe, Newcastle United agreeing a colossal £15m fee for Alan Shearer, the Summer Olympics launching in Atlanta, and the New York premiere of 𝘛𝘳𝘢𝘪𝘯𝘴𝘱𝘰𝘵𝘵𝘪𝘯𝘨. 30yearsofhurt.substack.com/p/spice-girl...

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Matt Abbott 🍉 @mattabbottpoet.com · 10/07/2026

This week's edition of 𝐓𝐡𝐞 𝐃𝐚𝐲 𝐉𝐨𝐛 is a celebration of the Poetry By Heart competition. On Monday, I was part of the judging team at the Grand Final. If you work in a school or college in 🏴󠁧󠁢󠁥󠁮󠁧󠁿 and think this sounds like a great idea, register for free 🎤 mattabbottpoet.substack.com/p/in-praise-...

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Matt Abbott 🍉 @mattabbottpoet.com · 10/07/2026

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Matt Abbott 🍉 @mattabbottpoet.com · 08/07/2026

🆕️ This week's edition of 𝟑𝟎 𝐘𝐞𝐚𝐫𝐬 𝐨𝐟 𝐇𝐮𝐫𝐭 features the meteoric arrival of the Spice Girls (yes, it's 30 years today since 'Wannabe' was released), a state visit from Nelson Mandela, the Drumcree crisis, and a hugely influential rave on the M41. 30yearsofhurt.substack.com/p/the-spice-... 📰🎶⚽️

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Matt Abbott 🍉 @mattabbottpoet.com · 01/07/2026

🆕 𝗢𝗡 𝗦𝗨𝗕𝗦𝗧𝗔𝗖𝗞 This week's edition of 𝟑𝟎 𝐘𝐞𝐚𝐫𝐬 𝐨𝐟 𝐇𝐮𝐫𝐭 features the historic birth of Dolly the Sheep, a landmark London Pride, the Stone of Destiny's return home, and an exciting new signing on Teesside. Check it out 🎶📰⚽️ 30yearsofhurt.substack.com/p/the-sheep-...

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Matt Abbott 🍉 @mattabbottpoet.com · 24/06/2026

🆕 𝗢𝗡 𝗦𝗨𝗕𝗦𝗧𝗔𝗖𝗞 This week's edition of 𝟑𝟎 𝐘𝐞𝐚𝐫𝐬 𝐨𝐟 𝐇𝐮𝐫𝐭 features England's semi-final heartbreak, plus the unsavoury scenes that followed at Trafalgar Square. Elsewhere in the week commencing 24 June 1996... 30yearsofhurt.substack.com/p/penalty-he... 🎶📰⚽️

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Matt Abbott 🍉 @mattabbottpoet.com · 17/06/2026

🆕️ 𝟑𝟎 𝐘𝐞𝐚𝐫𝐬 𝐨𝐟 𝐇𝐮𝐫𝐭 This week's edition features some Major Beef, England's masterclass over the Dutch, and a seismic divorce settlement in Windsor! 30yearsofhurt.substack.com/p/major-beef...

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Matt Abbott 🍉 @mattabbottpoet.com · 28/05/2026

This week's edition of 𝟑𝟎 𝐘𝐞𝐚𝐫𝐬 𝐨𝐟 𝐇𝐮𝐫𝐭 features multiple scandals, a Royal divorce, the long-awaited return of The Doctor, and mismatched fortunes for the Foxes and the Eagles. Read it now and subscribe at 👇🏻 30yearsofhurt.substack.com/p/the-doctor...

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Matt Abbott 🍉 @mattabbottpoet.com · 26/05/2026

A pair of lush Sunday morning writing workshops coming up from @mlferg.bsky.social, with all proceeds donated to Papyrus — a young person's suicide prevention charity. £12.50 each or both for £20. They'll sell fast! www.eventbrite.co.uk/e/writing-fo...

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Matt Abbott 🍉 @mattabbottpoet.com · 21/05/2026

Me and Dad at the football on Sunday. #lufc's final home game of the season, and what felt like the end of an era, with redevelopment already underway. The more time that passes, the more this place means to us. If it were merely sport, none of us would bother. Where you come to truly feel alive 🤍🦚

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Matt Abbott 🍉 @mattabbottpoet.com · 31/03/2026

Eyup! I recorded this for TikTok, but I thought I'd may as well share it on here. This is one of my favourite poetry writing exercises. It's targeted at teens upwards. If you have a go, I'd love to see some of your favourite lines in the comments ✍️🏻

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Matt Abbott 🍉 @mattabbottpoet.com · 25/03/2026

A massive bag full of books at New Pudsey station can only mean one thing... school visit in London!! 🚇➡️ Wimbledon Park Primary School

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Matt Abbott 🍉 @mattabbottpoet.com · 23/03/2026

Huge thanks to @magmapoetry.bsky.social for publishing this poem in their latest issue — 'Magma 94: The Remix'. I've been submitting to lit mags, journals, etc., since the beginning of autumn 2023, and this was my first acceptance.

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Matt Abbott 🍉 @mattabbottpoet.com · 18/03/2026

Performing my poem 'Lost, Somewhere Between' at Hyde Park Book Club, Leeds back in February. 🎥 by Natasha Dobson (NJD Photography)

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Matt Abbott 🍉 @mattabbottpoet.com · 07/03/2026

Off to see @bunnymen.com in Leeds for my old man's 65th! I fell in love with these through Donnie Darko, way back in 6th Form. Can't wait 🎶

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Matt Abbott 🍉 @mattabbottpoet.com · 03/09/2025

𝟮𝟬𝟬 subscribers to 𝗧𝗵𝗲 𝗗𝗮𝘆 𝗝𝗼𝗯 📧 If you're a new or emerging poet and you haven't come across my newsletter yet, have a butcher's! mattabbottpoet.substack.com

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Matt Abbott 🍉 @mattabbottpoet.com · 27/07/2025

What a truly phenomenal team 🏆 The Lionesses have brought me such a huge amount of joy over the last 10 years or so. I feel totally invested in them as people as well as players. And tbh, I find the experience of watching women's international tournaments overall much more enjoyable than the men's.

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Matt Abbott 🍉 @mattabbottpoet.com · 24/07/2025

Sending virtual hugs to everyone else who received a DYCP rejection today. It's always a stinger, but then you can only ever count successes as a massive bonus anyway! Keep scribbling away and it'll come…

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Matt Abbott 🍉 @mattabbottpoet.com · 23/07/2025

Colossal thanks to all my paid subscribers 🙏🏻 mattabbottpoet.substack.com

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Matt Abbott 🍉 @mattabbottpoet.com · 18/07/2025

Are any other #LUFC fans irritated by this, considering we never once wore that shirt in Europe 🤦🏻‍♂️

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Matt Abbott 🍉 @mattabbottpoet.com · 26/06/2025

I was over the moon to find that my début novel was shortlisted for this year's Sid Chaplin Award. I've been working on the project on or off since 2019, and it's difficult to maintain confidence in something after a while - particularly in a new form.

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Matt Abbott 🍉 @mattabbottpoet.com · 21/06/2025

𝟭𝟱𝟬 𝘀𝘂𝗯𝘀𝗰𝗿𝗶𝗯𝗲𝗿𝘀 🥳 Another little milestone reached! Remember, there's a 20% discount available on the paid plan until the end of June... mattabbottpoet.substack.com/4pounds

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Matt Abbott 🍉 @mattabbottpoet.com · 20/06/2025

One of the benefits of having ADHD is that self-care time this week has involved totally redesigning my website. 💅🏻 mattabbottpoet.com

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Matt Abbott 🍉 @mattabbottpoet.com · 19/06/2025

This book is out today! 'Space: The Royal Observatory Greenwich Poetry Book' features poems selected by Gaby Morgan. It's published by Macmillan, targeted at ages 8-11. And as it's #IndependentBookshopWeek, support your local indie or buy it from @bookshop.org 📚 uk.bookshop.org/p/books/spac...

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Matt Abbott 🍉 @mattabbottpoet.com · 11/06/2025

I've created a 20% discount for the remainder of June. If I get a handful of new paid subscribers, then I'll reduce the price from £5 to £4 permanently… mattabbottpoet.substack.com/4pounds

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Matt Abbott 🍉 @mattabbottpoet.com · 09/06/2025

8.30 radio news bulletin. Thunberg "claims" she's been abducted - it's on film! In LA, only the mention of 3 officers being injured and protestors setting off fireworks. Not that Trump deployed troops illegally, who've since been filmed shooting rubber bullets at reporters. Whole thing is warped.

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Matt Abbott 🍉 @mattabbottpoet.com · 02/06/2025

Hey, teachers! I thought it'd be cool to offer some visits based on writing some Year 6 leaving poems. This could be solo poems, group poems, or a mix. If you think this could be great for your school, feel free to slide into my DMs or email me at eyup@mattabbottpoet.com ✌🏻

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Matt Abbott 🍉 @mattabbottpoet.com · 24/05/2025

Ace to see Arsenal winning the #UWCL just now. Anything that boosts the profile of the women's game over here 🙌🏻

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Matt Abbott 🍉 @mattabbottpoet.com · 17/05/2025

Absolutely buzzing for Palace! I've developed quite a soft spot for them through listening to @hltco.bsky.social over the last 3 years. Days like today remind you why we fell in love with this stupid game in the first place 🏆 #FACupFinal #CRYMCI

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Matt Abbott 🍉 @mattabbottpoet.com · 03/05/2025

I must admit, I'm quite frustrated that I didn't try harder to put this on 🤦🏻‍♂️ #lufc

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Matt Abbott 🍉 @mattabbottpoet.com · 01/05/2025

I'm currently #47 in the Literature ‘Rising’ charts. I know it's shallow to pay attention to the numbers (especially on Substack), but I can't deny it's a buzz! mattabbottpoet.substack.com

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Matt Abbott 🍉 @mattabbottpoet.com · 30/04/2025

mattabbottpoet.substack.com/p/a-few-poin...

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Matt Abbott 🍉 @mattabbottpoet.com · 16/04/2025

I'm in the Top 100 'rising' literary Substacks in the world 🙌🏻 mattabbottpoet.substack.com

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Matt Abbott 🍉 @mattabbottpoet.com · 29/03/2025

Guilavogui to start in goal at Luton...?

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Matt Abbott 🍉 @mattabbottpoet.com · 27/02/2025

I'm not as active on the socials as I used to be - for a range of reasons. But I am dedicating myself to growing this paid newsletter. It's designed for new and emerging poets, with two weekly posts alternating between creative and practical resources. mattabbottpoet.substack.com 👈🏻

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Matt Abbott 🍉 @mattabbottpoet.com · 26/02/2025

A little note on querying to lit agents - focusing on a dilemma that I faced this week and how I've overcome it. Huge thanks to the #BookSky community for the advice along the way ✌🏻 substack.com/@mattabbottp...

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