iiinova — where your digital self keeps evolving

Marco Luthi @marcoluthi.bsky.social · 02/10/2026

Any word puzzle roguelike fans out there? Need some play testers for iPhone apps.marcoluthi.com/scramble/ #iOS #gaming #puzzle #mobile #iOS

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Marco Luthi @marcoluthi.bsky.social · 23/01/2026

Apple thinks this butt is too explicit...hasn't been a problem for the last 6 months plus. #Mac #buildinpublic

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Marco Luthi @marcoluthi.bsky.social · 15/01/2026

Anyone else having issue with App Store Connect lately? Processing of new build are getting stuck and reviewers are all of a sudden having issues with Accessibility Permissions. #buildinpublic #swift #appstore

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Marco Luthi @marcoluthi.bsky.social · 15/01/2026

it's already shipped (www.init.ly) 😉... Just fascinated by all the bots trying to get in.

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Marco Luthi @marcoluthi.bsky.social · 12/01/2026

Aw thanks...The app is out already but I'll let you know when the update is out.

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Marco Luthi @marcoluthi.bsky.social · 12/01/2026

Just experimenting and not sure yet...any suggestions?

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Marco Luthi @marcoluthi.bsky.social · 12/01/2026

Working on Snippet...love the new drag & drop feature 😍...coming soon! #buildinpublic #mac

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Marco Luthi @marcoluthi.bsky.social · 11/01/2026

Realized the quality is pretty bad. Here's a close-up

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Marco Luthi @marcoluthi.bsky.social · 11/01/2026

Added timeline to animate. Probably won't publish this due to the models license...Still dreamy 🦄 #buildinpublic

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Marco Luthi @marcoluthi.bsky.social · 04/01/2026

Decided to optimize Snippet a bit over the holidays with new layout and better optimizations....so many projects to maintain currently but still fun 🎉. link.marcoluthi.com/paste #buildinpublic

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Marco Luthi @marcoluthi.bsky.social · 31/12/2025

Thought to reflect on all my side projects from last year. Take the numbers with a grain of salt ;) #buildinpublic

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Marco Luthi @marcoluthi.bsky.social · 03/12/2025

If you have a need for smart redirect links (App Developers, Event organizers with events on multiple platforms), check out init.ly

init.ly

Smart link for Web, iOS & Android

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Marco Luthi @marcoluthi.bsky.social · 03/12/2025

Time to say goodbye to lovable. Last weekend I started transitioning initly to vercel, as well as going from an SPA to SSR page. What does this mean? Finally Social Preview. Here's a demo with my cal.com (Reach out if you wanna chat): link.marcoluthi.com/meet #buildinpublic

link.marcoluthi.com

30 Min Meeting | Marco Luthi | Cal.com

30 Min Meeting

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Marco Luthi @marcoluthi.bsky.social · 03/11/2025

Getting around to feedback on my apps... #buildinpublic

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Marco Luthi @marcoluthi.bsky.social · 20/10/2025

ChatGPT App SDK widgets working ✅...and made a function to plan day trips in Switzerland. Interested in trying it out? Comment "want" and I'll put it up for you to try out. Next: figuring out auth... #buildinpublic #chatgptapps

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Marco Luthi @marcoluthi.bsky.social · 19/10/2025

Experiments with ChatGPT App SDK and the Swiss Public Transport API. Pretty simple to setup except for the widget ui...still figuring it out #buildinpublic #chatgptapps

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Marco Luthi @marcoluthi.bsky.social · 08/09/2025

Did you know all AirPods come with super precise motion sensors that are easily accessible with CoreMotion? What should I build? #buildinpublic #swift #xcode

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Marco Luthi @marcoluthi.bsky.social · 04/09/2025

Wow! I'm in the top 100 builders on peerlist.io with #64… never made it into the top 3 in the weekly launchpad tho 🥲 #buildinpublic

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Marco Luthi @marcoluthi.bsky.social · 18/08/2025

Dealing with heat. Made an app to tell me when to open my window 😂 #buildinpublic #app #swift

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Marco Luthi @marcoluthi.bsky.social · 28/07/2025

Snippet the visual sideboard is part of my process now. Get it in the App Store: apps.apple.com/us/app/snipp... #buildinpublic #macOS #productivity

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Marco Luthi @marcoluthi.bsky.social · 20/07/2025

Another weekend, another project, and I’m looking for testers! Meet Pixpress: a tiny tool that watches folders and auto-converts images. Drop one in, it’s renamed, resized, compressed..zero clicks. TestFlight’s open (macOS 15+): testflight.apple.com/join/DNZ7brJZ #buildinpublic #macOS

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Marco Luthi @marcoluthi.bsky.social · 07/07/2025

Decided to stick to the old app icon but liquify it. Link.marcoluthi.com/paste #buildinpublic #macos

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Marco Luthi @marcoluthi.bsky.social · 07/07/2025

Snippet is launching on product hunt on 21st of July. Would love your support! www.producthunt.com/products/sni... #buildinpublic

producthunt.com

Coming soon

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Marco Luthi @marcoluthi.bsky.social · 05/07/2025

working on lots of new features for Snippet. What you guys think about the new app icon? #buildinpublic #macos

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Marco Luthi @marcoluthi.bsky.social · 01/07/2025

Sequential paste / queue paste and auto paste coming soon to Snippet #buildinpublic #swiftui

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Marco Luthi @marcoluthi.bsky.social · 30/06/2025

Snippet is No. 2 on the Top Paid apps on the App Store 🎉 #buildinpublic #macOS

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Marco Luthi @marcoluthi.bsky.social · 27/06/2025

Made my first sale this week on the App Store 🎉. Funny thing is I didn't even start marketing it yet 🤪 #buildinpublic #swift

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Marco Luthi @marcoluthi.bsky.social · 27/06/2025

In Xcode, navigate to menubar "Product > Archiv". Let it build the app, and then a window will open after. Click on "Distribute" and select direct distribution. Apple will notarize it and you can share it with all your Macs (Airdrop is the quickest).

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Marco Luthi @marcoluthi.bsky.social · 25/06/2025

Was worried if it was not gonna pass the App Store lords

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Marco Luthi @marcoluthi.bsky.social · 25/06/2025

Released my first macOS app 🥹

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Marco Luthi @marcoluthi.bsky.social · 20/06/2025

Happy to hear! I'm sending you a TestFlight link PM. Looking forward to your feedback

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Marco Luthi @marcoluthi.bsky.social · 20/06/2025

Just changed the free tier for Init.ly: no more ads, and you now get 5 smart links with full pro features—no limits. Perfect for devs, podcasters, and event planners across platforms. Try it out! #buildinpublic #reactnative #flutter #iOS #android

init.ly

Smart link for Web, iOS & Android

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Marco Luthi @marcoluthi.bsky.social · 16/06/2025

First try. Getting slowly the hang of this

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Marco Luthi @marcoluthi.bsky.social · 15/06/2025

Started building an app. Need a tool. Started building a tool. Forgot about initial app...enough is good enough. Submitted the tool now for App Store review. Can you guess what it is? #buildinpublic #appstore #iOS

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Marco Luthi @marcoluthi.bsky.social · 14/06/2025

Working on a rebrand of my personal page. Framer is so fun 🎉

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Marco Luthi @marcoluthi.bsky.social · 13/06/2025

Aw thanks. You’re stuff looks pretty cool

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Marco Luthi @marcoluthi.bsky.social · 09/06/2025

It classifies pasteboard items into types and its therefore able to display the items. Was also considering using Quick Look API but I am not happy of the memory usage currently. Thanks for the name.

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Marco Luthi @marcoluthi.bsky.social · 08/06/2025

Added link previews to my visual clipboard manager. Still looking for testers and a name! PM if you want to test, leave a comment with name ideas ❤️ #buildinpublic #Swift #macOS

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Marco Luthi @marcoluthi.bsky.social · 01/06/2025

My visual clipboard manager is coming along. Looking for tester...anyone interested? #macOS #notch #buildinpublic #Swift

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Marco Luthi @marcoluthi.bsky.social · 29/05/2025

Got inspired by old cooking timers..also a big fan of novel interactions 🙃

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Marco Luthi @marcoluthi.bsky.social · 28/05/2025

Wow this is wild! Thanks all for the downloads of my weird timer app 59 min. #buildinpublic #swift #iOS

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Marco Luthi @marcoluthi.bsky.social · 25/05/2025

Claude Code might be expensive but I am really impressed in how reliable it is able to keep context and return functional code for Swift Development (Memory leaks and data handling has improved a lot). #SwiftUI #buildinpublic

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