A working paper version with detailed analysis and discussion is available here: ssrn.com/abstract=433....
The published version in Marketing Science can be accessed here: pubsonline.informs.org/doi/pdf/10.1...
ssrn.com
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Bad Apples on Rotten Tomatoes: Critics, Crowds, and Gender Bias in Product Ratings
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Consumers considering the purchase of experience goods can rely on both critics and crowd-based evaluations to guide their decisions. Due to divergent incentive
