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alex roberts

@lexlanham.bsky.social
6.3K followers 1.7K following 3.5K posts

law professor teaching & writing about trademark, false advertising, IP, & entertainment law at northeastern

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alex roberts @lexlanham.bsky.social · 22h
as an IP lawyer I really enjoyed moriarty kicking off this book with a supposed churchill quote, followed by an admission that it’s inaccurate & an explanation of the real quote & why she used the fake as epitaph, all summed up by an apocryphal mark twain quote
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alex roberts @lexlanham.bsky.social · 12/10/2026
oh you SYMPATHIZE, copilot? you also want yourself to go away? that must be so annoying and disruptive for you copilot
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alex roberts @lexlanham.bsky.social · 07/10/2026
if we learned anything from lululemon suing costco over dupes it's that the primary response to news of this infrngement suit by the public will be people saying "wait, i can get croc dupes for $7 at five below instead of $40 from croc!? on my way!" usaherald.com/crocs-sues-f...
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alex roberts @lexlanham.bsky.social · 02/10/2026
you know what’s even better than touching grass? these heart leaves I discovered on my walk today 💚 🍃
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alex roberts @lexlanham.bsky.social · 29/09/2026
revising, i.e. staring at this comment until i lose my whole entire mind does "G-d bless the USA" fail to function as a mark for a pillow that has that phrase on it b/c it describes that pillow or is "G-d bless the USA" a *feature* of a pillow that has that phrase on it
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alex roberts @lexlanham.bsky.social · 29/09/2026
surfside has dropped its trade dress infringement suit (striped can; sunshine) against anheuser-busch over skimmers hard lemonade i was never that impressed by it but i know some disagreed www.inc.com/lucia-auerba...
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alex roberts @lexlanham.bsky.social · 28/09/2026
new balance sues sporting goods co. decathlon for trademark infringement, alleging that the "K" on their kiprun running sneakers looks too much like the "N" on NB's sneakers in fact, NB calls the mirrored "K" logo "unmistakably an N" 🤔 www.reuters.com/legal/legali...
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alex roberts @lexlanham.bsky.social · 28/09/2026
it’s been pouring for 3 days & they’re refusing to cancel my kid’s middle school cross country meet or I guess, nor’easter flood mud run I just…why
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alex roberts @lexlanham.bsky.social · 24/09/2026
I am devastated that this book is over just completely bereft that I can’t read or tonight because I already finished reading it earlier tonight
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alex roberts @lexlanham.bsky.social · 16/09/2026
trademark lawyers like "babe wake up: prada just dropped $875 safari undies & i need to know if 'safari' is generic for...this"
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alex roberts @lexlanham.bsky.social · 14/09/2026
teach trademark law but am not an aussie or a kiwi can i get away with saying "stoush" in any context?
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alex roberts @lexlanham.bsky.social · 11/09/2026
can’t stop thinking about this boy I met last night 😍
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alex roberts @lexlanham.bsky.social · 10/09/2026
i was interviewed for this nyt piece last winter about the trend of disemvoweled trademarks but i think this one takes the cake took me a second. or, a scnd www.nytimes.com/2026/02/23/c...
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alex roberts @lexlanham.bsky.social · 09/09/2026
can you guess who my kid saw on a shirt at spirit halloween
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alex roberts @lexlanham.bsky.social · 09/09/2026
first day of school! 📚🍎⚖️ & i got a new hat for teaching brunetti
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alex roberts @lexlanham.bsky.social · 05/09/2026
everyone: birkenstocks are the most comfortable shoes me: what if baby toes too baby
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alex roberts @lexlanham.bsky.social · 04/09/2026
please i'm just trying to research trademark law this is too much 🫣
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alex roberts @lexlanham.bsky.social · 02/09/2026
i tried to read this westlaw headnote 6x and then gave up
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alex roberts @lexlanham.bsky.social · 31/08/2026
you can hear my daughter absolutely losing her mind as we watch this seagull eat lunch but please believe me that we were watching from a very safe distance 🦀
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alex roberts @lexlanham.bsky.social · 31/08/2026
I take walking on the beach pretty seriously
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alex roberts @lexlanham.bsky.social · 30/08/2026
me: horseshoe crab! 8 y/o: horshu? me: horse. shoe. crab. 8: that doesn’t seem like the right name for this crab me: you’re absolutely right. what would you name it? 8 (without any hesitation): leela
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alex roberts @lexlanham.bsky.social · 30/08/2026
I understand the concept of boyfriend jeans but what is boyfriend body butter smell like a boyfriend? attract a boyfriend? give this to your boyfriend?
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alex roberts @lexlanham.bsky.social · 30/08/2026
a lot of controversy over the name of this road my family declines to comment
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alex roberts @lexlanham.bsky.social · 29/08/2026
AI is bad at most things but it might be the absolute worst at finding a trademark registration? it hallucinated like a dozen egregiously wrong answers before i gave up
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alex roberts @lexlanham.bsky.social · 24/08/2026
out of office 💕
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alex roberts @lexlanham.bsky.social · 22/08/2026
sometimes we spot a seal or two swimming at this spot but today we got a massive pile of seals snuggling & scooting in all directions?! what luck 🦭 🦭 🦭 💕
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alex roberts @lexlanham.bsky.social · 21/08/2026
if the boston globe calls to interview you about the giant black bear that broke into your house & raided your pantry & ate all your jam “I mean, whaddya gonna do?” is absolutely the response
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alex roberts @lexlanham.bsky.social · 17/08/2026
SPINDRIFT sues SUNDRIFT for trademark infringement spindrift's line of drinks includes multiple flavors of lemonades & iced teas; sundrift sells alcoholic lemonades & iced teas & other overlapping products too similar or nah? www.universalhub.com/2026/dispute...
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alex roberts @lexlanham.bsky.social · 17/08/2026
reporters often mix up copyright/trademark/patent, but this news outlet found the one shutterstock photo that suits every story
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alex roberts @lexlanham.bsky.social · 12/08/2026
working on my fall syllabi
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alex roberts @lexlanham.bsky.social · 03/08/2026
my july reads—how to read a book was my FAV but sorrow & bliss & the idiot & june baby were also excellent. 5 star weekend & everyone is lying to you are superfun page-turners 💕 📚 i did like one night in brooklyn but not as much as I LOVED the author’s other two books
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alex roberts @lexlanham.bsky.social · 30/07/2026
I love salad but apparently not as much as I hate risk 😭
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alex roberts @lexlanham.bsky.social · 28/07/2026
accompanied my husband to his half ironman this weekend & my jobs were just read novels, eat shellfish, & gaze at the ocean 🦞 📚 ☕️ 🦪 💦
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alex roberts @lexlanham.bsky.social · 26/07/2026
check out these little cuties I met on my walk today 🦌 💕
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alex roberts @lexlanham.bsky.social · 26/07/2026
will you have the lobster roll or the SLOBster roll 🦞🦞🦞
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alex roberts @lexlanham.bsky.social · 23/07/2026
me: a jewish trademark lawyer trying to write an article westlaw: can i interest you in a 27-page pun-packed decision about a trademark fight over PIG SANDWICH
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alex roberts @lexlanham.bsky.social · 21/07/2026
novo also objects to lilly's ads comparing mounjaro & ozempic's effects on A1C that relies on a clinical trial from 5 years ago & does not reflect current approved dosing for ozempic
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alex roberts @lexlanham.bsky.social · 21/07/2026
lilly did update its tv & print ads after receiving a C&D from novo, incl. a disclaimer acknowledging that "wegovy 7.2 mg was not evaluated in this study. it has since been approved." it also launched new ads on tiktok & facebook last month highlighting the 50 vs. 33 claim
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alex roberts @lexlanham.bsky.social · 21/07/2026
novo argues lilly's bold-print claims, including that people lost an average of 50 pounds on zepbound compared to an average of 33 pounds on wegovy, are based on outdated trials fda has since approved a higher dose of wegovy & its results come much closer to matching zepbound's
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alex roberts @lexlanham.bsky.social · 20/07/2026
federal court finds rebel ice cream infringed & diluted the trade dress for van leeuwen ice cream, enjoining rebel's use of its current packaging & awarding van leeuwen $23.79 million in damages www.bloomberglaw.com/product/blaw...
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alex roberts @lexlanham.bsky.social · 19/07/2026
“like the insanity defense, but for a mortgage”
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alex roberts @lexlanham.bsky.social · 18/07/2026
what is your favorite moment in this comment posted in response to a facebook ad for low-carb protein gnocchi
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alex roberts @lexlanham.bsky.social · 09/07/2026
when you know a secret but you can't tell but you want to tell and you feel like your audience would understand your story much better if only you could tell
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alex roberts @lexlanham.bsky.social · 09/07/2026
i think this is a very good table though! clear & useful
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alex roberts @lexlanham.bsky.social · 09/07/2026
welp. @uspto has fully climbed aboard the personal brand train with its new page designed to educate student-athletes & other influencers & public figures on NIL. www.uspto.gov/trademarks/n...
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alex roberts @lexlanham.bsky.social · 09/07/2026
"corporate skate shoe giant nike" is a weird way to describe nike
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alex roberts @lexlanham.bsky.social · 07/07/2026
glad you had a good vacation mandy moore but @ftc has explicitly stated that adding the hashtag #hosted is not a clear or adequate disclosure that waldorf astoria sponsored your trip & post (or whatever you’re implying here)
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alex roberts @lexlanham.bsky.social · 05/07/2026
😍😍😍
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alex roberts @lexlanham.bsky.social · 05/07/2026
my entertainment law students know how much this means to me #flavoroflove 🥰🤩 🎆
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alex roberts @lexlanham.bsky.social · 03/07/2026
taylor’s trademark lawyer like “ugh can a girl get one weekend off to enjoy a wedding”
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