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Norman Lear Center

@learcenter.bsky.social
153 followers 76 following 51 posts

Studying & Shaping the Impact of Entertainment & Media on Society. Based at the USC Annenberg School for Communication & Journalism.

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Norman Lear Center @learcenter.bsky.social · 05/10/2026
At @comnetwork.org's #ComNet26 Research Director Erica Rosenthal and @hollywdhealth.bsky.social Director Kate Folb shared HBO Max's 'The Pitt' as a case study in how authentic entertainment storytelling can illuminate complex health issues and drive narrative change. More: learcenter.org/thepitt
ComNet26 photos of Erica Rosenthal and Kate Folb
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Norman Lear Center @learcenter.bsky.social · 27/08/2026
What happens on screen can shape conversations about death off screen. On What About Death!?, @hollywdhealth.bsky.social's Kate Folb and our Director of Research Erica Rosenthal discuss how we work with creatives to inform authentic end-of-life stories and research their impact on audiences.
What about Death!? Podcast Logo. Pictures of Kate Folb and Erica Rosenthal. And the text "Listen to the episode on your favorite podcast platform.
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Norman Lear Center @learcenter.bsky.social · 02/06/2026
In accepting the Walter Cronkite Award, CBS News's Scott Pelley offered a powerful defense of journalism and its role in serving the public. Today, perhaps more than ever, his remarks are worth hearing.
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Norman Lear Center @learcenter.bsky.social · 15/05/2026
Entertainment can shape social norms, influence health outcomes, and drive measurable social impact. On May 18 at #CannesFilmFestival Managing Director @mojojohanna.bsky.social joins leaders from The World Bank and the University of Pennsylvania for a conversation hosted by The Impact Lounge.
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Norman Lear Center @learcenter.bsky.social · 24/04/2026
If climate stories only show disaster…do we start to believe nothing can change? Director of Research Erica Rosenthal shares how storytelling can move audiences from fear to action. The full talk can be found here: www.youtube.com/live/y0XqBFA...
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Norman Lear Center @learcenter.bsky.social · 17/04/2026
If climate stories only show catastrophe, do audiences feel powerless? Our Director of Research Erica Rosenthal shares our body on research on climate storytelling at the @sierraclub.org symposium and how stories can shift narratives and drive action. Watch: www.youtube.com/live/y0XqBFA...
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Norman Lear Center @learcenter.bsky.social · 15/04/2026
There’s been almost no research on how Black journalists are portrayed in popular culture. A new IJPC Journal special section begins to change that, offering first-of-its-kind analysis across film, TV, and literature. Read more: www.ijpc.org/page/journal...
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Norman Lear Center @learcenter.bsky.social · 12/02/2026
The Walter Cronkite Awards For Excellence in Political Journalism honor reporting that holds power accountable and strengthens democracy through accuracy, independence, and integrity. Watch highlights from the 2025 acceptance speeches: www.cronkiteawards.org/2025ceremony...
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Norman Lear Center @learcenter.bsky.social · 16/01/2026
How does the medical community view HBO Max’s Emmy-winning drama The Pitt? Lear Center Research Director Erica Rosenthal and Hollywood, Health & Society Director Kate Langrall Folb break it down on the podcast Tomorrow Will Be Televised. tomorrowwillbetelevised.com/episodes/tom...
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Norman Lear Center @learcenter.bsky.social · 12/12/2025
Streaming now on C-SPAN2 & the C-SPAN app | YouTube | Hulu + Live TV
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Norman Lear Center @learcenter.bsky.social · 04/11/2025
This week, our Managing Director @mojojohanna.bsky.social has convened with #TheWorldBank and global partners in Nigeria for "Entertaining Change" — a powerful gathering that is exploring how storytelling and strategy can drive social impact at scale. www.worldbank.org/en/events/20...
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Norman Lear Center @learcenter.bsky.social · 15/09/2025
Congrats to HBO Max’s The Pitt on its Emmy wins — Outstanding Drama Series plus honors for Noah Wyle & Katherine LaNasa! @hollywdhealth.bsky.social helped connect the writers with experts so stories, characters & challenges felt real. Research on how it resonates with audiences will be out this fall
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Norman Lear Center @learcenter.bsky.social · 27/07/2025
Today we honor Norman Lear on what would have been his 103rd birthday. His belief that stories could spark conversation — and change — shaped television and culture. We continue exploring how media influences the way we see ourselves and each other — work made possible by his vision.
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Norman Lear Center @learcenter.bsky.social · 03/07/2025
Accuracy matters—especially when it comes to health storylines on TV. Aspen Ideas: Health invited Grey’s Anatomy showrunner Zoanne Clack,MD, and Lear Center Director Marty Kaplan to talk about how entertainment can drive understanding—and why getting it right is more than just good storytelling.
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Norman Lear Center @learcenter.bsky.social · 27/06/2025
What a privilege to know Bill Moyers as a journalist and a friend. His boundless curiosity, penetrating mind, generosity, humanity — he taught us all so much. I'm grateful to have had him in my life, & I join so many of Bill's colleagues & friends in sending condolences to Judith & their family.-MK
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Norman Lear Center @learcenter.bsky.social · 19/06/2025
How do filmmakers tell powerful stories about the climate crisis—without losing the heart? Research Dir. Erica Rosenthal joins this virtual #SloanSalon conversation with writers, producers & researchers. Hosted by @filmindependent.org and @sloanfoundation.bsky.social shorturl.at/pzJ2E
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Norman Lear Center @learcenter.bsky.social · 12/03/2025
We're #SleeplessInHollywood! Check out @hollywdhealth.bsky.social's free panel on #SleepDisorders this Thursday, March 13th at Writers Guild of America West in collaboration with #ProjectSleep. They'll be providing complimentary free parking for attendees – just be sure to RVSP at buff.ly/zr5b0Ro
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Norman Lear Center @learcenter.bsky.social · 24/02/2025
Meet Managing Director @mojojohanna.bsky.social. She studies how media, culture and tech shape entertainment and public opinion. She’s also finished a novel based on her work that explores how AI & entertainment could fundamentally change the world. Read her #VoyageLA profile: lear.center/4ifGOKj
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Norman Lear Center @learcenter.bsky.social · 19/12/2024
We've launched a new research hub for organizations and individuals committed to improving #LatinoRepresentation across the entertainment industry, leveraging research and evaluation findings to pinpoint successes, failures and best practices for progress. Read more: lear.center/latinorepres...
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Norman Lear Center @learcenter.bsky.social · 05/12/2024
On the anniversary of Norman Lear's passing, we at the Norman Lear Center pause to honor the legacy of a visionary who transformed television.
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Norman Lear Center @learcenter.bsky.social · 03/12/2024
It's #GivingTuesday! We conducted a study to see how charitable giving is represented in news and entertainment, as well as what types of media content are consumed by potential donor audiences: Check out the full report here: lear.center/charitablegi...
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Norman Lear Center @learcenter.bsky.social · 21/11/2024
Kate Folb of @hollywdhealth.bsky.social leads a discussion on #caregiving in entertainment at the SIE Conference on Dec 5 at the LA Skirball. Feat DJ Nash, showrunner #AMillionLittleThings; Jonny Gomez, writer #ThisisUs; and Lydia Storie of @caringacrossgen.bsky.social. conference.siesociety.org
Headshots of DJ Nash, showrunner of A Million Little Things; Kate Folb, director of the Lear Center's Hollywood, Health & Society, and Jonny Gomez, writer of This is Us.
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