iiinova — where your digital self keeps evolving

Neil @ LaunchBox @launchboxdesign.bsky.social · 22h

Polishing design for Meteor (dark mode).

Neil @ LaunchBox @launchboxdesign.bsky.social · 07/10/2026

I've been working on a reference tool. Jotun is a desktop app, and you can add anything from images to videos to articles to PDFs. I absolutely love it. I collect up the reference I like, put it in a project, and then use it. If anyone is interested in trying it let me know!

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Neil @ LaunchBox @launchboxdesign.bsky.social · 06/10/2026

Some product viz and package design.

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Neil @ LaunchBox @launchboxdesign.bsky.social · 29/09/2026

People are complex. We have multi-conextual lives and carry multi-contextual motivations.

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Neil @ LaunchBox @launchboxdesign.bsky.social · 22/09/2026

Why does most tech merch suck? It comes down to meaning. Most companies never think about what they stand for. What they represent. But fashion companies do. They don't just slap a logo on a shirt. They think about the wearer and what they signal.

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Neil @ LaunchBox @launchboxdesign.bsky.social · 15/09/2026

Revealed preference doesn't reveal preference. neilsmcwheels.substack.com/publish/post...

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Neil @ LaunchBox @launchboxdesign.bsky.social · 15/09/2026

People are complex. We have multi-conextual lives and carry multi-contextual motivations.

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Neil @ LaunchBox @launchboxdesign.bsky.social · 14/09/2026

Tech people love white space. They love using words like 'clean'. But whether or not 'clean' is the same as 'good' is very much a question. IMO it comes down to who your design is for and what you want them to think. Sometimes complexity is the way to go.

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Neil @ LaunchBox @launchboxdesign.bsky.social · 08/09/2026

Giving a shit continues to be the moat. Design is inherently empathetic. Good design respects the limitations, aspirations and motivations of the user. It doesn't merely enable them, it makes them feel understood. Obviously the beings in the best position to do that for humans are other humans.

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Neil @ LaunchBox @launchboxdesign.bsky.social · 23/08/2026

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Neil @ LaunchBox @launchboxdesign.bsky.social · 21/08/2026

I wrote a thing on design ethics. We downplay designs importance, but it is often used to manipulate us. The clearest case is social media. Design guides behaviour, and that is a mechanism of control. neilsmcwheels.substack.com/p/autocracy-...

neilsmcwheels.substack.com

Autocracy by Design

The mechanisms of freedom have become tools of control, but it's no accident. These results are the outcome of systems that are designed for this.

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Neil @ LaunchBox @launchboxdesign.bsky.social · 21/08/2026

New Meteor page is up. Working on signup and password reset flows and whatnot. Next up is webbased subscription management. Meteorcomics.com

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Neil @ LaunchBox @launchboxdesign.bsky.social · 20/08/2026

I'm moving all my domains to Cloudflare and I'm so happy I can't believe it. Over 4 domains I've saved $200.

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Neil @ LaunchBox @launchboxdesign.bsky.social · 19/08/2026

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Reposted by Neil @ LaunchBox

Neil @ LaunchBox @launchboxdesign.bsky.social · 24/07/2026

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Reposted by Neil @ LaunchBox

Neil @ LaunchBox @launchboxdesign.bsky.social · 29/07/2026

What comes to mind when you see this? What does this company do?

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Neil @ LaunchBox @launchboxdesign.bsky.social · 18/08/2026

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Neil @ LaunchBox @launchboxdesign.bsky.social · 17/08/2026

I'm moving all my domains to Cloudflare and I'm so happy I can't believe it. Over 4 domains I've saved $200.

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Reposted by Neil @ LaunchBox

Bad + Bitchy Podcast @badandbitchy.com · 17/08/2026

The man who started the Jason Arday harassment campaign is a eugenicist who was kicked out of Cambridge University for racism. These news outlets did not do their due diligence in reporting—on purpose and knowingly observer.co.uk/news/nationa...

observer.co.uk

Nathan Cofnas, the man at the centre of Arday plagiarism ...

The Cambridge academic received numerous complaints from students who alleged that he was endorsing ‘the logic of a eugenicist’

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Reposted by Neil @ LaunchBox

Frictionless @frictionlessdesign.bsky.social · 15/08/2026

You might not know his name, but if you grew up in the 80s you know his work. Yasuo Kuroki was the design force at Sony that brought us the Walkman. dub.sh/ajidpc9

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Neil @ LaunchBox @launchboxdesign.bsky.social · 10/08/2026

Which of these dudes is the human manifestation of 'IoT but with cows'

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Neil @ LaunchBox @launchboxdesign.bsky.social · 06/08/2026

If you're a wordpress person and want more design control, Oxygen Builder MCP with Codex and Sketch/Figma is 🤌

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Neil @ LaunchBox @launchboxdesign.bsky.social · 06/08/2026

Unpopular opinion - as a UI design tool Sketch is waaaay better than Figma by being just a little better in the right ways. But they really need to up their integrations, because Figma interoperability is a big moat.

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Neil @ LaunchBox @launchboxdesign.bsky.social · 03/08/2026

Don't ever underestimate the appeal of audacity. dub.sh/lbK9mEj

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Neil @ LaunchBox @launchboxdesign.bsky.social · 30/07/2026

The best advice I’ve received is to always be hosting. Check in on people, be the one who goes and gets a round, connect people. When you have that mindset - facilitating other people’s happiness - you centre on others rather than yourself. As a dedicated introvert this has helped me a lot.

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Neil @ LaunchBox @launchboxdesign.bsky.social · 30/07/2026

Possibly the best piece of communication design I have ever seen. #graphicdesign #recipes #communicationdesign #design

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Neil @ LaunchBox @launchboxdesign.bsky.social · 29/07/2026

What comes to mind when you see this? What does this company do?

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Neil @ LaunchBox @launchboxdesign.bsky.social · 28/07/2026

Great article by @joanwestenberg with the added benefit of being true. Actually giving a shit will become more and more important if you want to make anything worth making. Link below, because social media is silly.

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Neil @ LaunchBox @launchboxdesign.bsky.social · 24/07/2026

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Neil @ LaunchBox @launchboxdesign.bsky.social · 22/07/2026

RIP Mitch Byrd. Beautiful touch with a pencil. Inspiring.

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Neil @ LaunchBox @launchboxdesign.bsky.social · 22/07/2026

Brand is a relationship, not an asset. The logo, the design system, the tone of voice, the product, even the hiring criteria are all expressions of that relationship.

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Neil @ LaunchBox @launchboxdesign.bsky.social · 21/07/2026

A great deck needs more than good structure. It needs to fit the investor, and tell them why you are someone worth backing. Here are some tips to make any deck better. In the comments!

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Reposted by Neil @ LaunchBox

Humanizer @human-scale.bsky.social · 20/07/2026

Spokes

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Neil @ LaunchBox @launchboxdesign.bsky.social · 20/07/2026

Patch concept for Canada Rocket Co.

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Neil @ LaunchBox @launchboxdesign.bsky.social · 17/07/2026

The mark for my client Tohora. Yes, I do like triangles.

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Neil @ LaunchBox @launchboxdesign.bsky.social · 16/07/2026

Brand and packaging for BlueDot, a surface cleaner with water and ions. pH 13+, antibacterial, and probably antiviral. No scent.

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Neil @ LaunchBox @launchboxdesign.bsky.social · 16/07/2026

Culture is the brand as employees experience and enact it. Brand is the culture as customers experience and interpret it.

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Neil @ LaunchBox @launchboxdesign.bsky.social · 16/07/2026

Concept for the Canada Rocket Company. No, I did not get permission. Yes, I do think it's awesome.

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Neil @ LaunchBox @launchboxdesign.bsky.social · 16/07/2026

Through all of this Bowie was Bowie. Intelligent, curious, experimental, open. Bowie could experiment and evolve because the foundation was there. He was the best.

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