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Ken Greeff

@kengreeff.com
125 followers 447 following 127 posts

Software Engineer and Health Enthusiast. Sold our last business for $180M. Currently building Clipflow.

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Ken Greeff @kengreeff.com · 20/06/2025
We've probably all faced stale closures when working with React so I made a video about it: youtu.be/9BIk4ooIZDc
youtu.be
How to Fix Stale Closures in React
YouTube video by Ken Greeff
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Ken Greeff @kengreeff.com · 13/06/2025
Learn how to set up typed, auto-updating route helpers in your Inertia.js Rails app using the JS Routes gem. This video walks you through installation, configuration, and usage, so you can stop hardcoding URLs and keep your frontend routes in sync with Rails. youtu.be/SjsA2jX_LuY
youtu.be
Setting Up Typed Routes for Inertia Rails
YouTube video by Ken Greeff
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Ken Greeff @kengreeff.com · 06/06/2025
In this video, we’ll explore how to use deferred props with Inertia.js and Rails to speed up initial page loads and keep your app feeling fast. We’ll also cover how to use the usePoll function to fetch fresh data in the background without reloading the page. youtu.be/2oXSWOMSe9k
youtu.be
Deferred Props In Inertia Rails for Faster Page Loads
YouTube video by Ken Greeff
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Ken Greeff @kengreeff.com · 30/05/2025
In this video I will show you how to use OJ Serializer to serialize props and pass them to Inertia Rails. youtu.be/Q0OIWsGu_sk
youtu.be
Passing Props with Inertia Rails using a Serializer
YouTube video by Ken Greeff
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Ken Greeff @kengreeff.com · 30/05/2025
We hired his editing agency to help with our content and quickly realised the onboarding process was costing him big time... youtu.be/YpxkEhBoDtE
youtu.be
Roasting Our Content Agency's Onboarding (Live Call)
YouTube video by Clipflow
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Ken Greeff @kengreeff.com · 23/05/2025
In this video I will show you how to use React with Shadcn UI and Tailwind in a Rails project with Inertia.js. youtu.be/lTSiqGRvuPo
youtu.be
Inertia Rails with Shadcn UI
YouTube video by Ken Greeff
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Ken Greeff @kengreeff.com · 23/05/2025
Smarter than a 7 year old? Wake up Mom, Claude 4.0 Just Dropped youtu.be/Hn7VvBpk86s
youtu.be
Smarter than a 7 year old? Wake up Mom, Claude 4.0 Just Dropped
YouTube video by Building Clipflow
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Ken Greeff @kengreeff.com · 23/05/2025
We're excited to announce the launch of our new project manager this week! After lots of testing and fine-tuning, it's now live and already making work easier and more fun. We've also signed a new team member who'll help fuel our content and marketing growth. youtu.be/psWgeg-0xlM
youtu.be
Progress Update - 23 May - Launching a whole new experience
YouTube video by Building Clipflow
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Ken Greeff @kengreeff.com · 21/05/2025
In this episode Darrell and I discuss 12 habits that are destroy productivity. youtu.be/l-UWMzX3ZhI
youtu.be
12 Bad Habits to AVOID in 26 Minutes
YouTube video by Building Clipflow
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Ken Greeff @kengreeff.com · 16/05/2025
The best of both worlds - use React in a Rails project with Inertia.js. We have been migrating our frontend to React with Inertia Rails so that we can deliver the best UX possible while still using the tools we love. youtu.be/IP7FePduHGg
youtu.be
Using React in Rails with Inertia.js
YouTube video by Ken Greeff
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Ken Greeff @kengreeff.com · 16/05/2025
Meetings and momentum this week. Prepping changes to our internal task system—turning it into a full-blown project management tool—and laying the foundation for a big leap in content quality. youtu.be/QNLd28XJPyk
youtu.be
Progress Update - 16 May - Building a Content Command Center from Scratch - Bring on the Task Lists
YouTube video by Building Clipflow
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Ken Greeff @kengreeff.com · 10/05/2025
In this episode, we break down Figma’s bombshell update: a full-blown website builder (Figma Sites) inside @figma.com . No more exporting to Webflow. No more plug-ins or hacks. Just pure design-to-web inside the tool you’re already using. www.youtube.com/watch?v=fQHw...
youtube.com
What the Fizz is Figma Doing? the strategy of Sites, Buzz, Make, Draw at Config 2025
YouTube video by Building Clipflow
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Ken Greeff @kengreeff.com · 09/05/2025
Big things baking this week. Interviewed our first potential hires while still getting some work in. Darrell and I were in the same room at the same time for once. youtu.be/ZZdExFM3f9E
youtu.be
Progress Update - 9 May - Building a SAAS from Scratch - Hiring our first team members
YouTube video by Building Clipflow
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Ken Greeff @kengreeff.com · 09/05/2025
In this video I will show you how to use tools with the RubyLLM gem in a Rails project. youtu.be/9CyCXVShX6g
youtu.be
Using AI Tools with RubyLLM
YouTube video by Ken Greeff
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Ken Greeff @kengreeff.com · 07/05/2025
In this episode Darrell and I discuss why gaming is extremely useful when building skills for later on in life. youtu.be/h-GhmAvt0Qc
youtu.be
Why Gaming is the key to being successful in Business
YouTube video by Building Clipflow
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Ken Greeff @kengreeff.com · 02/05/2025
In this week’s update, we dive into the latest progress on Clipflow as we push closer to our upcoming relaunch. • Major work on the Media Reviewer. • The new Overview Screen designs are underway. • We've got thumbnail/packaging screens all good to go. youtu.be/Yn8QRgRtysU
youtu.be
Progress Update - 2 May 2025
YouTube video by Building Clipflow
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Ken Greeff @kengreeff.com · 02/05/2025
Smarter Rails apps with AI using RubyLLM In this video I will show you how to add the RubyLLM gem to a Rails project so that you can integrate AI/LLM calls in to the app with very little effort. youtu.be/fpR2LgbdG90
youtu.be
Smarter Rails apps with AI using RubyLLM
YouTube video by Ken Greeff
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Ken Greeff @kengreeff.com · 30/04/2025
Clipflow Just Got a Major Upgrade 🚀 We’ve rebuilt the front-end in React, moved infrastructure to the US, and re-imagined ideation with a sleek new interface and collaborative chat that includes AI agents like Flow. youtu.be/aos_GqSHC0U
youtu.be
Clipflow Just Got a Major Upgrade
YouTube video by Initium Clips
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Ken Greeff @kengreeff.com · 25/04/2025
In this video I will show you how to add Tanstack Query to a Rails project that is running Inertia.js. We did this so that we could fetch pieces of data that was required in modals and not the page itself. youtu.be/B2Pr5ckVwkU
youtu.be
Tanstack Query, Intertia.js and Rails
YouTube video by Ken Greeff
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Ken Greeff @kengreeff.com · 23/04/2025
In this episode Darrell and I discuss what makes products feel good and the things products do that ultimately make them feel subpar. youtu.be/HSxgUQDFrD0
youtu.be
Why Doesnt Your Product Feel Good?
YouTube video by Initium Clips
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Ken Greeff @kengreeff.com · 18/04/2025
In this video I will show you how to swap out JSBundling and CSSBundling to the Vite Rails gem in a mature Rails project. This makes the process a bit more complex and I found it hard to find documentation for this process so wanted to record it in case it helped someone out. youtu.be/3TlCqb4XrFg
youtu.be
Migrating to Vite from JSBundling & CSSBundling in Rails
YouTube video by Ken Greeff
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Ken Greeff @kengreeff.com · 16/04/2025
In this one, we open up a raw, internal product session to share how we’re rethinking the “Idea” stage inside Clipflow — the part that quietly makes or breaks how content actually gets made. youtu.be/eQkwpglN3Hg
youtu.be
Where is Clipflow Going? A Ground Up rethinking of Creator Patterns
YouTube video by Initium Clips
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Ken Greeff @kengreeff.com · 11/04/2025
Make sure you give back to the community that supports your efforts and makes coding so easy these days. Without open source all the fancy new Cursor's of the world would not exist. Here's a video on how to contribute to open source to show how easy it is! youtu.be/WvE6G9HO090
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How to Quickly Contribute to Open Source
YouTube video by Ken Greeff
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Ken Greeff @kengreeff.com · 11/04/2025
Take a sneak peek at what we've been working on. Super happy with how it is shaping up. We've been working on Comment Mentions, Real time updates, url unfurling and summaries. youtu.be/hu4h7jcAxsA
youtu.be
Progress Update - 11 Apr 2025
YouTube video by Initium Clips
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Ken Greeff @kengreeff.com · 09/04/2025
In this episode Darrell and I discuss how to use the paranoia you face as an entrepreneur as fuel to keep you going instead of crushing you. youtu.be/Bex9gAP3inI
youtu.be
Invisible Enemies Entrepreneurs Fight (And how to weaponise them)
YouTube video by Initium Clips
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Ken Greeff @kengreeff.com · 05/04/2025
In this video I will show you how to add Programatic SEO to a Rails app. Programmatic SEO is a strategy that allows us to automatically create links to custom pages using data in the system without having to manually define each one. youtu.be/gLmmLhNoV_c
youtu.be
Build Pages Automatically with Programmatic SEO in Rails
YouTube video by Ken Greeff
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Ken Greeff @kengreeff.com · 04/04/2025
This week we have been hard at working building our new "Idea" experience. There are a lot of new concepts and polish that takes more time that usual to implement but we are confident it will be worthwhile! youtu.be/U1TXuFJPzUA
youtu.be
Progress Update - Fri 4 Apr
YouTube video by Initium Clips
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Ken Greeff @kengreeff.com · 02/04/2025
In this episode Darrell and I discuss when is it a good idea to throw your current product or process in the bin and start again. youtu.be/UiQmD4q0In0
youtu.be
Chuck it all in the Bin and Start Again?
YouTube video by Initium Clips
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Ken Greeff @kengreeff.com · 28/03/2025
Implement drag and drop sort with Sortable.js, ViewComponent & Stimulus in Rails. youtu.be/ocF01Ow-TjI
youtu.be
Sorting Images with Sortable.js and Stimulus in Rails
YouTube video by Ken Greeff
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Ken Greeff @kengreeff.com · 28/03/2025
This week we rebuilt the ideas list, including an entirely new tidier layout, and a whole bunch of changes that will make Clipflow faster, no matter where you are, and enable us to make the big changes we've got planned to make it even more powerful. youtu.be/GmdDylBi_BU
youtu.be
Progress Update - Fri 28 March
YouTube video by Initium Clips
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Ken Greeff @kengreeff.com · 26/03/2025
When starting a business, should you bootstrap or seek external funding? In this video, Darrell and I break down the pros and cons of both approaches based on our firsthand experience building a self-funded empire that scaled to 400 employees and a successful exit after 9 years youtu.be/lJq1Xn2QPN8
youtu.be
External Funding vs Bootstrapping Your Business
YouTube video by Initium Clips
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Ken Greeff @kengreeff.com · 21/03/2025
In this video we will setup Custom Fields and Values and then seed them. Once that is completed we will use Rails nested attributes to create, update and destroy the fields. youtu.be/AUKxm2ZETgk
youtu.be
Custom Fields (Similar to a CMS) in Rails
YouTube video by Ken Greeff
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Ken Greeff @kengreeff.com · 21/03/2025
This week we spent a fair bit of time trying to organise all the legal paperwork and bank accounts to turn Clipflow from a concept to a real business. youtu.be/BgVKLXQfBmg
youtu.be
Progress Update - Fri 21 March
YouTube video by Initium Clips
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Ken Greeff @kengreeff.com · 19/03/2025
This week on the Podcast, Darrell and I share a pitch deck we recently put together and talk through why things were included and what you should focus on when presenting to investors. youtu.be/yckYd440NrQ
youtu.be
The 3 Must Have Slides that Win Pre-Seed VC Funding
YouTube video by Initium Clips
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Ken Greeff @kengreeff.com · 14/03/2025
In this episode we will add a masonry grid image gallery to the listing page using Tailwind, View Components and Rails. youtu.be/D753og9vfK0
youtu.be
Image Gallery using a Masonry Grid with ViewComponent, Tailwind & Rails
YouTube video by Ken Greeff
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Ken Greeff @kengreeff.com · 14/03/2025
We spent some time planning out the next features and setting up all our business entities so that we can get a bank account and start charging for the product. youtu.be/LnDJNUWH_HQ
youtu.be
Progress Update - Fri 14 Mar
YouTube video by Initium Clips
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Ken Greeff @kengreeff.com · 12/03/2025
This week on the Podcast, Darrell and I share how much it costs us to run Clipflow, our SaaS platform. We walk through every service we are paying for an how much it is costing overall. youtu.be/atbrpDIzVjM
youtu.be
How much it costs us to run our SAAS platform in 2025
YouTube video by Initium Clips
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Ken Greeff @kengreeff.com · 07/03/2025
In this episode we will setup the place detail page where we will show the main image, gallery and details about the place. We will also setup a component to show the related listings that belong to that location. youtu.be/ZKDqN1QLhnE
youtu.be
Creating View Components for Place Detail Page in Rails
YouTube video by Ken Greeff
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Ken Greeff @kengreeff.com · 07/03/2025
A week spent polishing the app and reducing the number of clicks it takes to do things. We have finished our first long form Clipflow video which will come out soon. youtu.be/lRIzYTGiB9o
youtu.be
Progress Update - Fri 7 Mar
YouTube video by Initium Clips
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Ken Greeff @kengreeff.com · 05/03/2025
This week on the Podcast, Darrell and I discuss everything we have learnt while setting up paid marketing in the Meta platform. Check out the things you should do before starting that will ensure you get the best results. youtu.be/w5NppvV6BK4
youtu.be
Everything we learnt using up Meta Ads in 28 minutes
YouTube video by Initium Clips
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Ken Greeff @kengreeff.com · 28/02/2025
In this video we will setup the custom domain name in Fly.io using our domain from Namecheap and AWS Route53. youtu.be/SHzynliKmqc
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Setting up a Custom Domain for Fly.io with Namecheap & Route53
YouTube video by Ken Greeff
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Ken Greeff @kengreeff.com · 28/02/2025
Massive week of new users. We have seen a lot of users activate (start using the platform frequently) and spent the week fine tuning and improving performance to keep everything snappy! youtu.be/tHOlOqSU9es
youtu.be
Progress Update - Fri 28 Feb
YouTube video by Initium Clips
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Ken Greeff @kengreeff.com · 26/02/2025
This week on the Podcast, Darrell and I discuss our experience with building personal brands and whether or not it is a good idea when you have limited resources. youtu.be/w4sJ-NFazFs
youtu.be
Our BIGGEST Personal Branding Mistakes
YouTube video by Initium Clips
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Ken Greeff @kengreeff.com · 21/02/2025
This week focused on improving functionality and refining our approach to user engagement. youtu.be/0tTkPF9a_rk
youtu.be
Progress Update - Fri 21 Feb
YouTube video by Initium Clips
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Ken Greeff @kengreeff.com · 21/02/2025
It's Time! Deploying Rails Accommodation Directory to Fly.io, Supabase and S3 youtu.be/4UUymvJhAOk
youtu.be
Deploying Rails Accommodation Directory to Fly.io, Supabase and S3
YouTube video by Ken Greeff
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Ken Greeff @kengreeff.com · 19/02/2025
This week on the Podcast, Darrell and I discuss why you should be careful when selecting metrics to measure, specifically in software. youtu.be/rLEqgQg8rvs
youtu.be
Road to Disappointment: When metrics become a slippery slope
YouTube video by Initium Clips
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Ken Greeff @kengreeff.com · 14/02/2025
A follow up to show how we fixed our S3 cost blow out caused by Data Transfer Out of AWS to Fly.io youtu.be/1K9xxpNsPd0
youtu.be
How We Fixed our AWS Bill Blow Out
YouTube video by Ken Greeff
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Ken Greeff @kengreeff.com · 14/02/2025
This week focused on growth, experimentation, and innovation. Here’s a breakdown of what happened: youtu.be/bNYUy1c514g
youtu.be
Progress Update - Fri 14 Feb
YouTube video by Initium Clips
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Ken Greeff @kengreeff.com · 12/02/2025
This week on the Podcast, Darrell and I discuss some things you should avoid when pivoting your startup/business. youtu.be/6oxSWuapBs0
youtu.be
Startup Pivots MOST people need to avoid
YouTube video by Initium Clips
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Ken Greeff @kengreeff.com · 07/02/2025
In this video we will add attributes and links to the listing page and then implement a model to track the click throughs to those links to store data which we can use for analytics later. youtu.be/W1XmwglcksU
youtu.be
Tracking Link Clicks for Outbound Analytics - Part 11
YouTube video by Ken Greeff
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