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kelsey sutton

@kelseysutton.bsky.social
1.5K followers 109 following 10 posts

editing and occasionally writing about TV at morning brew / marketing brew

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kelsey sutton @kelseysutton.bsky.social · 25/11/2025
these tech giants are just completely hell-bent on obliterating the internet and anyone who makes money from it www.bloomberg.com/news/article...
a screenshot from a Bloomberg article reading: "Recipe bloggers like Gargano said it’s the first holiday season where consumers are starting to trust AI answers in search and chatbots, as well as recipe content remixed by AI, which can be hard to distinguish from the real thing. That’s not just bad for business; it’s potentially ruinous for a holiday dinner table if home cooks, inspired by pretty AI-generated photos, try recipes that turn out unappetizing or that defy the laws of chemistry. In interviews, 22 independent food creators said that AI-generated “recipe slop” is distorting nearly every way people find cooking advice online, damaging their businesses while causing consumers to waste time and money."a screenshot from a Bloomberg article reading: "For Carrie Forrest, who runs Clean Eating Kitchen, AI has been devastating: 80% of her traffic — and her revenue — has disappeared in two years. Although the views started dropping when OpenAI’s ChatGPT was released, it wasn’t until Google launched AI Mode in search that her traffic collapsed, she said. Since then, she’s gone from employing about ten people to letting everyone go. “I’m going to have to find something else to do.”

This holiday season is on track to be Forrest’s slowest in years. She fears that if more content creators give up, the AI won’t have new content to draw from — except content generated by AI. It may get to a point where “AI is just talking to itself,” and home cooks are gambling with the results, she said. "
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kelsey sutton @kelseysutton.bsky.social · 08/09/2025
i laughed out loud when i saw this at the bottom of the article. who is making these product decisions www.washingtonpost.com/business/202...
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kelsey sutton @kelseysutton.bsky.social · 31/05/2023
the grind never stops …..
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kelsey sutton @kelseysutton.bsky.social · 13/05/2023
🥹🥹🥹
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