iiinova — where your digital self keeps evolving

Brian Cheung @justbcheung.bsky.social · 24/12/2025

Why do people bookmark posts but don't like them They should make bookmarks auto-like

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Brian Cheung @justbcheung.bsky.social · 04/12/2025

building something cool (and it's free)

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Brian Cheung @justbcheung.bsky.social · 05/07/2025

…should I start my dunk training arc? 😆 It’s always been a dream of mine to be able to dunk. I’m 26 & if I don’t dunk before I hit 30 I’ll probably never make that dream come true. Ngl tho it’s gonna be tough balancing this with the startup. Doin legs once a week isn’t gonna cut it 😩

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Brian Cheung @justbcheung.bsky.social · 20/06/2025

Day in the life: coding, preparing for an event, and trusting in our product. We care a lot about our users and really want to give them a great experience every time. But my cofounder and I have to learn to let go and trust that the platform works.

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Brian Cheung @justbcheung.bsky.social · 19/06/2025

why won't @notion.com let me share a filtered database view 🥲 do i really need to make databases for each contractor and share individual pages to avoid sharing everything with them 😭

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Brian Cheung @justbcheung.bsky.social · 19/06/2025

Building better habits as a founder: Learning to walk away from a problem unsolved and coming back to it. There will always be more to do and problems to solve. I can’t keep grinding it out at my desk all the time. #startups #startuplife #founderlife #startupjourney #buildinpublic

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Brian Cheung @justbcheung.bsky.social · 17/06/2025

Got rejected from our first startup accelerator application I guess we bootstrapping this thing to the moon 🚀🚀 We’ll keep movin forward 🫡 #startups #techstartup #buildinpublic #startupjourney #founderlife

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Brian Cheung @justbcheung.bsky.social · 16/06/2025

Did our designer cook? 🔥 Or should we find a new one? 🚮

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Brian Cheung @justbcheung.bsky.social · 15/06/2025

Still trying to fix my sleep schedule pt. 273 🥲 My problem is that I’m trying to fit too many things into my day cause there’s a lot to do and I have a hard time walking away from an unsolved problem when coding late at night. Gotta fix it though. Will keep yall posted when I fix this habit 🫡

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Brian Cheung @justbcheung.bsky.social · 13/06/2025

FINALLY started posting consistently and realized that the only thing holding me back was myself. No need for fancy edits or scripts. Just needed to share my story, document my journey, and be myself. My people will find me :) Thank you for supporting and following my journey fr!! 🙏

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Brian Cheung @justbcheung.bsky.social · 12/06/2025

Another day in the life of a 26 YO technical cofounder. Today I worked on improving our matchmaking algorithm that assigns people to their closest matches when they attend our events. It just makes it so much easier to connect with people when you have something in common

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Brian Cheung @justbcheung.bsky.social · 11/06/2025

Typical day in the life of a 26 YO technical cofounder. Started with some meetings, focus work, gym session, & then some more work till bed time. Didn’t get to work on user-facing features today, but we are focusing on streamlining operations which will enable us to focus on higher leverage tasks.

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Brian Cheung @justbcheung.bsky.social · 10/06/2025

Consistency beats perfectionism. Posting for the last 20 days showed me that I do have time to make these little videos documenting my journey. I just need to lower my standards while still trying to provide value.

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Brian Cheung @justbcheung.bsky.social · 09/06/2025

Making time for my health and friends. Can’t work 100% every day. But at the same time, can’t balance everything everyday and expect to make significant progress on any particular area. Strive for balance over the long run, not day-to-day. #startups #techstartup #buildinpublic #startuplife

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Brian Cheung @justbcheung.bsky.social · 07/06/2025

Why I left my 400k job to help people find their people.

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Brian Cheung @justbcheung.bsky.social · 06/06/2025

We still do things that don’t scale. At an early stage startup we think that’s okay because if we didn’t, we wouldn’t even be here right now. By going to every single one of these events, we’ve learned so much by talking to our users.

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Brian Cheung @justbcheung.bsky.social · 05/06/2025

Successfully migrated to a new auth solution today 🙂 Hopefully this solves the leaky funnel & allows us to take advantage of the recent viral video helping us onboard more users. Another day in the life of a 26 YO technical cofounder 🫡 #startups #techstartup #buildinpublic #softwareengineering

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Brian Cheung @justbcheung.bsky.social · 04/06/2025

I just realized I should be committing database migration files in a SEPARATE commit from the code changes…

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Brian Cheung @justbcheung.bsky.social · 04/06/2025

Plans change nearly everyday building a startup lol There’s never a straight forward path, something ALWAYS comes up 🙃 Life of a first-time founder 🫡 Just takes time to learn and gain experience. #startups #techstartup #buildinpublic #startupjourney #softwareengineering

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Brian Cheung @justbcheung.bsky.social · 03/06/2025

Day full of bug bashing, support, and launching another round of our membership subscription 🙂 #startups #techstartup #buildinpublic #startupjourney #softwareengineering

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Brian Cheung @justbcheung.bsky.social · 02/06/2025

Persistence + continuous learning + a little luck = success If you’re making content and it doesn’t feel like it’s going anywhere, just keep going. Trust the process. It’ll payoff eventually. #startups #persistence #buildinpublic #journey

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Brian Cheung @justbcheung.bsky.social · 01/06/2025

Some of yall have been asking what I used to to do, why I quit my job, & and what led me to where I am today building the startup of my dreams as a 26 YO technical cofounder. Well I think it’s finally time I share more about my story. The why behind what I’m doing. Origin story comin soon 🙂

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Brian Cheung @justbcheung.bsky.social · 31/05/2025

Making moves to get to the next stage in our startup journey 🙌 #startup #techstartup #buildinpublic #mobileappdevelopment

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Brian Cheung @justbcheung.bsky.social · 29/05/2025

My thoughts on why you might be having trouble getting your first 10 customers and what I would’ve done differently. Comment “LAUNCH” if you need help launching your startup. Building something to help you out soon! #startup #techstartup #buildinpublic

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Brian Cheung @justbcheung.bsky.social · 28/05/2025

Do you have dreams of building a startup but don’t know where to start & how? My cofounder & I are building something to help you launch your startup & save MONTHS of wasted time (based on real world experience building our own startup) Comment “STARTUP” & I’ll let you know when we drop it.

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Brian Cheung @justbcheung.bsky.social · 27/05/2025

If you’re not making content as a founder, what are you doing?

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Brian Cheung @justbcheung.bsky.social · 25/05/2025

When building a startup, you have to FOCUS on the highest impact things. You don’t have time to do everything. But the challenge is knowing what is the highest impact.

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Brian Cheung @justbcheung.bsky.social · 24/05/2025

Come with me to meet 35 strangers :) I’m building an app that helps people meet new people in their city called 3rd Space Social with my cofounder. The coolest thing about building this app is that we get to meet our users and see them have a good time and leave each event with new friends.

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Brian Cheung @justbcheung.bsky.social · 22/05/2025

We’re switching to BetterAuth.

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Brian Cheung @justbcheung.bsky.social · 22/05/2025

REMINDER TO FOUNDERS: Make time for your health. Building a startup is a marathon. To endure the journey, you need to take care of yourself. To perform at your best you have to take care of yourself. Don’t let your startup die because you forgot to put yourself first.

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Brian Cheung @justbcheung.bsky.social · 20/05/2025

If you’re building a tech startup, you NEED to implement analytics into your platform. Just implemented @posthog.com and realized I should’ve implemented analytics earlier… It was so easy to implement but I just kept pushing it down the priority list 🙃

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Brian Cheung @justbcheung.bsky.social · 20/05/2025

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Brian Cheung @justbcheung.bsky.social · 20/05/2025

The reason why I’m doing this “posting everyday series” is to get over my perfectionism. 🥸 Trying to post raw, unscripted videos talking about life and documenting my journey. No fancy gear or edits. Not until this habit becomes natural. #postingeveryday #journey #startup #perfectionism #creator

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Brian Cheung @justbcheung.bsky.social · 19/05/2025

We chose a very hard problem to solve, and we knew it would take a very long time to get to where we wanna go.

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Brian Cheung @justbcheung.bsky.social · 17/05/2025

The biggest mistake first-time technical founders make👇 Building a product nobody wants.

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Brian Cheung @justbcheung.bsky.social · 17/05/2025

Building a mobile app that helps people meet new people in their city. It’s been 10 months since our first event that brought together 15 strangers. 22 events later we’re at +500 users and getting closer to ramen profitability. Follow for #startup and #softwareengineering content 🙂

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Brian Cheung @justbcheung.bsky.social · 15/05/2025

Sometimes we forget how good we have it when we get so used to our daily routine. As an ambitious 26 YO building a startup & always trying to reach the next milestone, I gotta remind myself to be present & enjoy the journey.

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Brian Cheung @justbcheung.bsky.social · 27/04/2025

It’s been a good couple of weeks in Japan Such a beautiful place with delicious food and wonderful ppl Will definitely be back!! Next stop: Seoul, South Korea

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Brian Cheung @justbcheung.bsky.social · 24/04/2025

Some ppl scroll tiktok in the gym... I scroll AWS docs and tutorials 😂 #startuplife #foundermode #techstartup

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Brian Cheung @justbcheung.bsky.social · 15/04/2025

I have some good news: My startup isn’t dying 😆 My cofounder Freddy’s gonna keep it running while I’m away by using the new internal dashboard that I built these past few weeks.

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Brian Cheung @justbcheung.bsky.social · 01/04/2025

@bsky.app wow thank you I’ve been asking for this for soo longg 🙏🏻🙏🏻🙏🏻

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Brian Cheung @justbcheung.bsky.social · 01/04/2025

My toxic trait is that I think I still have time to bang out a good coding session… This is why I keep going to bed at 5AM 💀 Tonight is different. I mean it when I say this time: I’M GOING TO BED EARLY 😤

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Brian Cheung @justbcheung.bsky.social · 01/04/2025

Building an IRL social platform as a 26 YO startup cofounder 👇 🍀 March update Lots of learnings, a huge month for growth, and one step closer to ramen profitability. Stats: • Total user base grew 45% 🙌 • Revenue up ~80% MoM 🚀 • Hit 1K on Instagram 🔥

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Brian Cheung @justbcheung.bsky.social · 28/03/2025

I have less than 30 days to save my #startup... Or we risk losing everything we’ve built

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Brian Cheung @justbcheung.bsky.social · 28/03/2025

My sleep schedule is f*cked up lol Life of a #startup founder 😆 Also vid dropping tomorrow 👇

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Brian Cheung @justbcheung.bsky.social · 27/03/2025

Tfw u vibe code all night and the sun comes up Gn yall ✌🏼

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Brian Cheung @justbcheung.bsky.social · 25/03/2025

Goodbye Cursor. Hello @windsurfai.bsky.social Giving Windsurf a try. Will lyk which ones better from my experience in the next few days/weeks.

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Brian Cheung @justbcheung.bsky.social · 24/03/2025

Experiencing SSL failures with AWS S3 in US-EAST-1 Anyone else affected? Workaround from AWS support 👇

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Brian Cheung @justbcheung.bsky.social · 22/03/2025

Last week, my cofounder & I talked about our journey building 3rd Space Social as first-time founders on a podcast We dove into the WHY behind the mission & the personal stories that led us to go all-in on helping people find their people IRL Check out the full pod👇 www.youtube.com/live/2gHDcfm...

youtube.com

The Future of Connection w/ 3rd Space Social

YouTube video by Vurtual

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Brian Cheung @justbcheung.bsky.social · 21/03/2025

C’mon y’all don’t actually mean it when you say you vibe code… Right? 🤔

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