iiinova — where your digital self keeps evolving

Jonathan Voss @jonovoss.bsky.social · 30/04/2026

I’m not disagreeing with you. News consumption is different than media sentiment on the economy. More educated consume more news and also better off financially and less impacted by prices.

000

Jonathan Voss @jonovoss.bsky.social · 30/04/2026

People who watch the news are also more college educated. Views of the economy and personal economic outlook differ sharply by educational attainment: those with more education rate things more positively. It’s generally a stronger correlate than media habits.

120

Reposted by Jonathan Voss

Marc Elias @marcelias.bsky.social · 27/01/2026

Can someone who understands legacy media explain what the purpose of “echo” is in this headline. www.nytimes.com/2026/01/27/u...

nytimes.com

Administration Social Media Posts Echo White Supremacist Messaging

1301145276

Jonathan Voss @jonovoss.bsky.social · 26/01/2026

According to DHS and Sec. Noem, today DC was sunny and warm.

000

Jonathan Voss @jonovoss.bsky.social · 01/07/2025

To use their preferred bill name, to grant them that messaging space in the first 10 words of a tweet or a memo headline, is to fail the test.

000

Jonathan Voss @jonovoss.bsky.social · 01/07/2025

We live in a soundbite world, where attention is fleeting and the need to create a signal for people to hear through the noise is vital.

100

Jonathan Voss @jonovoss.bsky.social · 01/07/2025

I can understand media outlets needing to use thier moniker, but for progressives who position themselves as experts on narrative, it’s the clearest tell they aren’t.

100

Jonathan Voss @jonovoss.bsky.social · 01/07/2025

Every progressive think tank and messaging effort that refers to this Republican budget by the branding they gave it outs itself as ill equipped to fight it.

100

Jonathan Voss @jonovoss.bsky.social · 18/06/2025

But people showed up and got loud. And the progressive media ecosystem needs to evolve, quickly, to recognize the importance of amplifying local stories like this. 13/13

000

Jonathan Voss @jonovoss.bsky.social · 18/06/2025

This school district is in Plymouth Township Michigan, which Harris won by 1.36%, or 264 votes. Not exactly a deep blue town. 12/13

110

Jonathan Voss @jonovoss.bsky.social · 18/06/2025

But silence only lets their narrative fill the void. 11/13

100

Jonathan Voss @jonovoss.bsky.social · 18/06/2025

It’s driven by fear from the effectiveness of a right-wing narrative– a narrative that has been pushed through a coordinated and multi-platform media blitz. 10/13

100

Jonathan Voss @jonovoss.bsky.social · 18/06/2025

Second, this story has narrative power that contrasts with right-wing narratives on race, transgender kids, and education. The dominant discourse, at times, suggests progressives should be silent on diversity and race, or silent on respecting trans kids. 9/13

100

Jonathan Voss @jonovoss.bsky.social · 18/06/2025

People want to be on the winning team. I’ll post more about social proof using polling data in the coming weeks. 8/13

100

Jonathan Voss @jonovoss.bsky.social · 18/06/2025

First, this story demonstrates social proof, that people are standing up to respect our kids, no matter their races, or genders, or where they come from. And we know that social proof is one of the best ways to persuade people in the middle. 7/13

100

Jonathan Voss @jonovoss.bsky.social · 18/06/2025

This story may seem small, and local. But it is critically important to elevate stories like this. 6/13

100

Jonathan Voss @jonovoss.bsky.social · 18/06/2025

If the roles were reversed, this would have been on Fox News. Daily Wire would have devoted multiple monologues. Right-wing influencers would have spread it far and wide. 5/13

100

Jonathan Voss @jonovoss.bsky.social · 18/06/2025

But then in June, locals showed up in droves demanding that their school board respect all kids. 4/13

100

Jonathan Voss @jonovoss.bsky.social · 18/06/2025

The TLDR story: In May, Turning Point USA flew in 6 people from out of state to bully the school board (…because I guess they don’t want us to treat all students with respect, and foster an inclusive and safe learning environment). In other words, they sent in “paid agitators.” 3/13

100

Jonathan Voss @jonovoss.bsky.social · 18/06/2025

It wasn’t on MSNBC. When I searched for “Plymouth-Canton” on Bluesky I found 2 posts. On X, 3 posts, and one was from May from Turning Point with 10 times the reach as the other two. 2/13

100

Reposted by Jonathan Voss

Nick Cunningham @nickcunningham.bsky.social · 15/06/2025

lol, always Third Way

Democrats Are Wary of Playing Into Trump’s Hands by Supporting ‘No Kings,’ L.A. Protests

2114

Reposted by Jonathan Voss

Anat Shenker-Osorio @anatosaurus.bsky.social · 15/06/2025

Yesterday, millions of us showed that we are in the kNOw. That is, we know exactly what this regime seeks and we're a hard NO on letting it come to pass. Let's keep that drum beat going - making clear what makes America beautiful. (Sound up!) Please share!!! www.youtube.com/watch?v=1B8X...

youtube.com

Families Are Beautiful

YouTube video by National Education Association

824455

Jonathan Voss @jonovoss.bsky.social · 11/06/2025

Excited to launch Voss Research and Strategy. As I told Campaigns and Elections, we need to lead public opinion, not just chase it. campaignsandelections.com/industry-new...

campaignsandelections.com

'We Can Lead on the Issues': Veteran Dem Pollster Launches Firm

After 14 years at Lake Research Partners, pollster Jonathan Voss is going out on his own with a new approach to survey research.

000