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Jon Hicks

@jonhicks.com
923 followers 432 following 158 posts

Editorial Director, GamesIndustry.biz; co-founder, Jank.cool. Formerly: Editorial Director at Gamer Network, stage stuff at Rezzed/EGX, EIC OXM, words in lots of places.

PostsRepliesMedia
Jon Hicks @jonhicks.com · 11h
I am shocked, shocked to hear that AI is confidently incorrect about something.
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Jon Hicks @jonhicks.com · 11h
I haven't heard of AI being used for this (which doesn't mean anything) but writing journo profiles for briefing packs strikes me as exactly the sort of intern-tier grunt work AI would be used for. A LinkedIn scrape plus sentiment analysis of their most recent articles about the client.
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Failbetter Games | Wishlist Mandrake on Steam! @failbettergames.com · 30/09/2026
We're hiring! We're looking for a Writer and Narrative Designer to join the Fallen London team at a senior or mid level. This position is permanent, remote, and full time, which for us means 35 hours a week. #GamesJobs
Night. The House of Chimes - a tower which you might immediately think of as Big Ben - is adrift in the River Thames. It still seems to be keeping time. In the background, a large, alien building looms over the city of London.
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James Archer @jamesandstuff.bsky.social · 29/09/2026
Games and tech freelancers : I am once again asking for freelance pitches for PC hardware features (not reviews or guides, sorry!) on RPS. Email's in bio, genAI users need not apply (it's much, much easier to spot than you think)
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Jon Hicks @jonhicks.com · 22/09/2026
Xbox says it's "roughly three-quarters of the way" through its layoffs, which by my count means 800 more people. Bleak www.gamesindustry.biz/xbox-transfe...
gamesindustry.biz
Xbox transfers Rare and Halo franchise to Activision, proposes closure of Ninja Theory, and confirms another 268 roles cut amid studio restructure
Major staff cuts at former 343 Industries and other teams; consultation begins at Ninja Theory; Obsidian transferred to Bethesda, buyer found for Undead Labs
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jon christian @jonchristian.net · 17/09/2026
NEW: We spent months investigating a little-known media startup called Brown Brothers Media, which buys legit news sites and turns them into AI-powered zombie content farms What blew my mind was its traffic -- it appears to be getting more readers than NPR or CBS News futurism.com/artificial-i...
futurism.com
How Three Brothers Built an AI Slop Empire by Buying Legitimate News Sites and Turning Them Into Zombie Content Farms That They Say Get 50 Million Page Views per Month
Brown Brothers Media is a media empire raking in millions of clicks with AI, fake writers, and plagiarism.
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Jon Hicks @jonhicks.com · 17/09/2026
I was not smart enough to draw the Die Hard comparison but Oli is right.
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Jon Hicks @jonhicks.com · 17/09/2026
Resident Evil movie is very dumb but very good, that's my review. A very well-made story of a stupid man on a delivery mission, with a hundred nods to game lore but not in a way that slows it down.
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Jon Hicks @jonhicks.com · 15/09/2026
We did some important financial journalism.
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Jank @jank.cool · 12/09/2026
Games satan gave each of us a generous $15 budget to make a videogame. There were some caveats. www.jank.cool/episode-j1-g...
jank.cool
Total Playtime: Game design for the devil
Hand the devil idle playthings
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Jon Hicks @jonhicks.com · 12/09/2026
Yeah, they are spamming everybody: tedium.co/2026/09/11/i... I assume getting us talking about this is part of the marketing strategy
tedium.co
The Worst Spam Emails: Inside iLands' AI Agent Hustle
iLands, a new AI agent-centric startup, is spamming creatives like me numerous times a day. What do its agents want? My job. Why? They need to buy more tokens.
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Jon Hicks @jonhicks.com · 10/09/2026
Pondering if Sony is dropping PhysInt because it's economising after the live-service calamity, or because Kojima + next-gen budgets = financial black hole. Or both.
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Jon Hicks @jonhicks.com · 07/09/2026
There is a very specific form of mania that comes from working a show and listening to the same trailer on repeat for three days straight.
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Jon Hicks @jonhicks.com · 30/08/2026
Unfortunately this compelled me to choose the Scoundrel class even though that's probably going to end badly for him.
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Jon Hicks @jonhicks.com · 30/08/2026
My Zero Company commander's vibe is "intergalactic ski bum".
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Jon Hicks @jonhicks.com · 28/08/2026
Come to Halle 2.2 yesterday if you want an ass kicking
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Brendy_C @brendyc.bsky.social · 26/08/2026
Jank subscribers have unlocked Sin. We cannot be stopped.
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Jon Hicks @jonhicks.com · 21/08/2026
Idly counting down the days until the GTA leakers are unmasked as a bunch of teens who Take-Two will spend years forcing into generational bankruptcy. kotaku.com/take-two-sub...
kotaku.com
Take-Two Subpoenas Microsoft And Discord Over GTA 6 Leaks
The hunt is on to find out who's behind an unprecedented spree of GTA 6 leaks
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Jank @jank.cool · 20/08/2026
Here are Jank's subscriber goals. It's simple - the more people join, the more writers we let out of their cages. www.jank.cool/behold-our-f...
jank.cool
Behold, our first subscriber goals
Here’s what we will do if more of you all support us
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Jon Hicks @jonhicks.com · 12/08/2026
My hastily-assembled pinhole projector made from things found in the office was a big hit and multiple people wanted to have a go on it, whch I'm 80% sure wouldn't have happened if it wasn't an eclipse.
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Jon Hicks @jonhicks.com · 06/08/2026
huge Edwin energy
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Jon Hicks @jonhicks.com · 06/08/2026
Seems sensible. Devolver's whole vibe always felt antithetical to being a public company.
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Jon Hicks @jonhicks.com · 28/07/2026
Sorry to hear it, you had a good run. Get well soon!
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Jon Hicks @jonhicks.com · 28/07/2026
Today is Bethesda Softworks' 40th birthday. Can't imagine it's a particularly joyful celebration, given the month they've had.
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Jon Hicks @jonhicks.com · 22/07/2026
Finally, somebody was brave enough to say it uk.themedialeader.com/being-the-si...
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Jon Hicks @jonhicks.com · 21/07/2026
Games are culture now.
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Jon Hicks @jonhicks.com · 12/07/2026
I don't care about football and I care even less about the relative merits of BlueSky but I must concede that the posts are good.
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Jon Hicks @jonhicks.com · 10/07/2026
I remember getting drunk with a couple of guys from Volition (also RIP) just before the game came out and them saying "we might have signed some perfect music" and then the game closes with Holding Out For A Hero after opening with Power by Kanye West. God bless THQ (also RIP)
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Jon Hicks @jonhicks.com · 10/07/2026
Belatedly marking the passing of the great Bonnie Tyler (RIP) by revisiting the stellar use of her music in the also-great Saints Row: The Third www.youtube.com/watch?v=94Ud...
youtube.com
Saints Row: The Third Final Mission, Shaundi Rescued
YouTube video by override367
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Jon Hicks @jonhicks.com · 10/07/2026
Real
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Mike Diver @mikediver.bsky.social · 09/07/2026
There's a (completely new) job opening in my team for someone with a lot of SEO/GEO smarts. 5+ years relatable experience required in SEO but it's understood that the GEO side is new and evolving. Helps to know AEM. Hybrid position - WFH and/or office. job-boards.greenhouse.io/sonyinteract...
job-boards.greenhouse.io
GEO Content Producer
United Kingdom, London
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Jon Hicks @jonhicks.com · 09/07/2026
Shout out to whoever had the monkey's paw for "a proper sequel to Fallout: New Vegas".
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Jon Hicks @jonhicks.com · 06/07/2026
Enjoying the Football Posts while I can, before the American timezone switchover to Layoff Posts.
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Jon Hicks @jonhicks.com · 03/07/2026
Almost exactly a year ago: www.gamesindustry.biz/looming-xbox...
gamesindustry.biz
Looming Xbox layoffs threaten Microsoft's reputation on acquisitions | Opinion
The games industry has seen round after crushing round of layoffs over the past few years – a consequence largely of an…
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Jon Hicks @jonhicks.com · 27/06/2026
chet no
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Jon Hicks @jonhicks.com · 26/06/2026
Only one of these statements is true.
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Jon Hicks @jonhicks.com · 23/06/2026
Such indolence!
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Jon Hicks @jonhicks.com · 23/06/2026
Heatwave meant I accidentally drank an entire iced coffee at 3pm while being older than 35. On the plus side, heatwave meant I wasn't going to get any sleep tonight anyway.
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Chris Tapsell @christapsell.bsky.social · 19/06/2026
Here's a rare one: we're hiring a News Editor at Eurogamer! The role is hybrid in London, though there can be some wiggle room on this for a worldie of a candidate. We're after someone who can not only proof, but understand how to push a story forwards originally. www.eurogamer.net/eurogamer-is...
eurogamer.net
Eurogamer is hiring a News Editor
We're after a top-class newshound to take us into a new era here at Eurogamer.
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Jon Hicks @jonhicks.com · 17/06/2026
Being on press mailing lists during Next Fest is like being individually notified about every snowflake in a blizzard.
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Jon Hicks @jonhicks.com · 15/06/2026
There are also *some* buyers out there who are interested in acquiring experienced teams with an established back catalogue. I don't know if Microsoft would want to let the latter go, though.
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Jon Hicks @jonhicks.com · 15/06/2026
Xbox's studio expansion was carried out by a leader who's no longer there to support a business case that no longer exists. The only cause for faint hope is that they have a track record of letting studios return to independence (Bungie, Twisted Pixel, Toys for Bob etc).
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Dylan Ilvento @dylanilvento.com · 11/06/2026
Met so many great devs last year being a part of Leftfield (also my first time traveling out of the US!), and David is an awesome and thoughtful curator. Definitely recommend submitting to this showcase if you're interested!
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Jon Hicks @jonhicks.com · 07/06/2026
Experiential marketing means you can have the classic "driven to madness by listening to one trailer looping indefinitely" showfloor experience while waiting for a cab. I do not care for it.
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Jon Hicks @jonhicks.com · 07/06/2026
I have my reservations about Xbox pandering to the peanut gallery but I can't argue with returning to transparent consoles.
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Jon Hicks @jonhicks.com · 04/06/2026
Update: being told the bar in the JW is closed for the duration, that's it, we're done here
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Jon Hicks @jonhicks.com · 03/06/2026
Me too. It was always a little treat seeing what it was each year.
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Jon Hicks @jonhicks.com · 03/06/2026
Scenes from LA: SGF does not have the E3 sauce because the Figueroa doesn't have a game ad on it
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Jon Hicks @jonhicks.com · 01/06/2026
Congratulations Lucy! This is exciting.
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Jon Hicks @jonhicks.com · 01/06/2026
That was the starting salary for the graduates too. Future started at £12.5k which was Not Great but even that being 50% over Paragon rates was wild.
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