Joanna Parsons @joannaparsons.bsky.social · 13/01/2025Quick tips for effective writing: 1️⃣ Use fewer words: Get to the point and get there quickly. 2️⃣ Use numbers, statistics, percentages to make your content more credible. 3️⃣ Go for clear language every time. Don’t fall into the trap of thinking long words = more intelligent. What would you add? 060 0
Joanna Parsons @joannaparsons.bsky.social · 07/01/2025Finding the content approval process tricky? Don't ask this: ❌ Can you review this and let me know if you want to make any changes? Try this instead: ✅ Can you fact-check this for accuracy? They are the fact checker. You are the comms expert. The style, tone and language is yours - own it. 061 0
Joanna Parsons @joannaparsons.bsky.social · 06/01/2025Early in my career, I spent a lot of time creating communications that had no impact. I was in SOS mode: Sending Out Stuff. When I began using a planning framework, things became easier. Ask: - What's our objective here? - What would success look like? - Who is our audience? This is the way. 060 0
Joanna Parsons @joannaparsons.bsky.social · 03/01/2025📢 "When everyone is shouting, nobody is listening." Not all messages need to get sent. Not all emails should be distributed. A high volume is comms is drowning your employees and teaching them to ignore you. May 2025 be the year of less volume and more relevance. 041 0
Joanna Parsons @joannaparsons.bsky.social · 01/01/2025Happy new year from the beautiful Irish sea 050 0
Joanna Parsons @joannaparsons.bsky.social · 31/12/2024I've got my NYE clothes on, it looks suspiciously like pajamas 020 0
Joanna Parsons @joannaparsons.bsky.social · 20/12/2024Does effective communication at work really matter? 071 0
Joanna Parsons @joannaparsons.bsky.social · 18/12/2024I can't work under these conditions (And I'm ok with that) 050 0
Joanna Parsons @joannaparsons.bsky.social · 15/12/2024My 6 year old was about to drift off to sleep when she suddenly said "Wait... does air have gravity?" WTF hahahaha 040 0
Joanna Parsons @joannaparsons.bsky.social · 11/12/2024My husband just purchased a video game called Epic Mickey. As an Irish person, I can't cope with this 😆 EPIC MICKEY! omg. 020 0
Joanna Parsons @joannaparsons.bsky.social · 09/12/2024I'm dreaming of a... new lego set that I can build for days while sitting on the floor. Surely what christmas is all about! 040 0
Joanna Parsons @joannaparsons.bsky.social · 05/12/2024I was the top guest on the Comms Hero podcast in 2024. I'll take that! 👏 040 0
Joanna Parsons @joannaparsons.bsky.social · 05/12/2024Love the trees in Dublin city this week 🎄 031 0
Joanna Parsons @joannaparsons.bsky.social · 05/12/2024Sorry I can't make it for drinks. I've got plans My plans: 030 0
Joanna Parsons @joannaparsons.bsky.social · 04/12/2024A list of communication activities is not a strategy. A list of communication activities is not a strategy. Pass it on. 051 0
Joanna Parsons @joannaparsons.bsky.social · 02/12/2024According to Axios HQ, ineffective communication costs organisations $2 trillion every year – and that’s just in the United States alone. So consider me totally BAFFLED when company leaders treat communication as an afterthought. This stuff matters! www.axioshq.com/research/202...axioshq.comThe 2023 State of Essential Workplace Communications | Axios HQStrategies that help leaders communicate more effectively, efficiently, and profitably. Discover what Axios HQ found after surveying 1,500+ professionals. 020 0
Joanna Parsons @joannaparsons.bsky.social · 01/12/2024Literally all he had to do was say nothing, he couldn't even manage that 010 0
Joanna Parsons @joannaparsons.bsky.social · 01/12/2024💡 Radical idea alert: create content that resonates with your target audience and that inspires them to take action. If your boss doesn't like the wording or the tone of the content, then that's okay... because it's not FOR THEM. 060 0
Joanna Parsons @joannaparsons.bsky.social · 30/11/2024What a gorgeous pic and that derpy dog on the right is sending me 😆 130 0
Joanna Parsons @joannaparsons.bsky.social · 29/11/2024I found a tiktok account of a goat eating fruit and veg. Why is this so compelling and why have I been watching for 15 mins?? 010 0
Joanna Parsons @joannaparsons.bsky.social · 29/11/2024One of the biggest mistakes I see in workplace communication is using jargon or unnecessarily complex language. If your audience doesn't understand what you're saying, they will either misinterpret your message or ignore it completely. ✅ Write for clarity ❌ Not for complexity 150 0
Joanna Parsons @joannaparsons.bsky.social · 28/11/2024Add me! Founded my own consulting practice 🙌 010 0
Joanna Parsons @joannaparsons.bsky.social · 27/11/2024You know it's a deep work day when I crank out the Stardew Valley soundtrack 010 0
Joanna Parsons @joannaparsons.bsky.social · 27/11/2024The no. 1 skill any professional communicator needs is this: curiosity. Simply asking lots of questions will make you much more effective in your job. Some of my faves: - What are we hoping to achieve? - Why is this important to the business? - What do we want people to DO with this information? 181 0
Joanna Parsons @joannaparsons.bsky.social · 26/11/20243 reasons I love WFH: - No commute - No shoes - No awkward small talk PLUS 100% more office cats (I may or may not make small talk with the cats) 010 0
Joanna Parsons @joannaparsons.bsky.social · 26/11/2024I'd love a boring timeline now please and thanks 🙏 110 0
Joanna Parsons @joannaparsons.bsky.social · 26/11/2024Crap communication at work is EXPENSIVE. A 2022 report from the University of North Carolina found that ineffective communication is costing large businesses up to $100 million a year. Now more than ever is the time to invest in internal communication. It's a business-critical function. 090 0
Joanna Parsons @joannaparsons.bsky.social · 25/11/2024IT'S TIME. Who else is leaning into the festive season early? 350 0
Joanna Parsons @joannaparsons.bsky.social · 25/11/2024My home office. Green, obviously. Let's see your office pics 👇 160 0
Joanna Parsons @joannaparsons.bsky.social · 25/11/2024I love this storytelling structure from Pixar that gives us a formula to use to tell a great story - about anything! You can use this when you need to a presentation in work, when you need to explain a change programme, when you want to articulate your company story. It looks like this: 0100 0
Reposted by Joanna ParsonsSantiago Mayer @santiagomayer.com · 24/11/2024I know BlueSky is on to something because all the worst people you know are raging against it 480348583025 0
Joanna Parsons @joannaparsons.bsky.social · 24/11/2024Just showed my kid the footage of the man who slipped on ice on RTE News 14 years ago. These are surely the childhood milestones that matter. 020 0
Joanna Parsons @joannaparsons.bsky.social · 24/11/2024This is the appropriate number of cats (sorry to hear about your neck tho) 110 0
Joanna Parsons @joannaparsons.bsky.social · 24/11/2024I'm afraid you need to burn the house down immediately 110 0
Joanna Parsons @joannaparsons.bsky.social · 24/11/2024My 6 year old: "Is it true it's illegal for boys to say the word 'slay'?" 😆 020 0
Joanna Parsons @joannaparsons.bsky.social · 24/11/2024Surprise flowers for the weekend? Thank you very much 😍 010 0
Reposted by Joanna ParsonsWaterstones @waterstones.bsky.social · 23/11/2024It’s almost like Mother Nature wants you to stay in and read. Best listen to her. 11686109 0
Joanna Parsons @joannaparsons.bsky.social · 23/11/2024It feels like the right time! It's got festive vibes already ✨️ 010 0
Joanna Parsons @joannaparsons.bsky.social · 23/11/2024Storm brewing outside. Is it too early to put up the Xmas tree?? 240 0
Joanna Parsons @joannaparsons.bsky.social · 22/11/2024Massively underrated workplace skill: Don't be a knob. That's it! 150 0
Reposted by Joanna ParsonsMarina Purkiss @marina-purkiss.bsky.social · 20/11/2024Andrew Tate: I’M HERE Bluesky: No 845486113173 0
Joanna Parsons @joannaparsons.bsky.social · 21/11/2024An amazing woman came to my book launch and gave this to me as a gift. It's a little mini-me! And she bloody MADE IT for me! 060 0