iiinova — where your digital self keeps evolving

Alexander Isora 👽 @isora.me · 29/01/2026

I made a tier list of all growth channels that I used to go to $16k MRR. If I were starting today, I’d focus on 3 things: • making top product - so people love and share it genuinely (70%). • side projects factory (20%). • writing good stories - 𝕏, Reddit etc (10%).

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Alexander Isora 👽 @isora.me · 01/12/2025

listed my best projects for sale: isora.me/i-quit/ only sites with traction 🫡 .. . .. want to enter the game of indie making? don't start from nothing -> buy my thing(-s). the prices are ridiculous (starts from $500). got both SaaS and no-code sites.

isora.me

Garage sale

I quit indie making and selling out all my projects. Browse & buy.

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Alexander Isora 👽 @isora.me · 25/10/2025

... .. The solution is an obvious: "just ship it". It always worked for me. But I must confess I prefer living in "illusions" rather than actually launching MUCH, MUCH more. It is my favorite part of being a maker. Why launch and suffer when I can NOT launch and enjoy it? 😎

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Alexander Isora 👽 @isora.me · 25/10/2025

The moment I launch, that fantasy dies. I get actual data. 99% of it won't match my vision. I attach my identity to a project. The app's success = my worth. If it fails, I fail. But I'm not my app. I'm not my MRR, my user count, or my Product Hunt ranking. If the app dies, I remain.

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Alexander Isora 👽 @isora.me · 25/10/2025

I've figured out why I'm often scared to launch!! 🤩 Not launching is comfortable. I live in a future world where my product succeeds, users love it, $$$ flows. It's perfect because it's not real. I like being there.

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Alexander Isora 👽 @isora.me · 04/09/2025

I don't understand what is the point of consulting calls 🤷 - Most playbooks are public and cheaper. - Buying certainty is fooling oneself. - Renting brain is an illusion: no skin in the game - no care. - You buy opinions, not evidence. - Calls create a false sense of progress.

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Alexander Isora 👽 @isora.me · 01/09/2025

Made my first domain sale! 🤩 Unlike a SaaS, this project started with a negative balance. I only invested by bidding on auctions for months. It was mentally hard to feed it and not seeing even a $1 in profits. saas.page is still net-negative. But validated.

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Alexander Isora 👽 @isora.me · 01/09/2025

haha damn 😅😭 i haven't thought this way

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Alexander Isora 👽 @isora.me · 29/08/2025

This is my plan B. I will become a gardener.

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Alexander Isora 👽 @isora.me · 29/08/2025

I’d be glad to be wrong about my assumption because I love building apps. I want to die adding a new feature to my SaaS 😁 But if AI is there to take my job, I need to get prepared in advance. . . .. Let’s brainstorm our possible future scenario under this post 👇

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Alexander Isora 👽 @isora.me · 29/08/2025

I delete my social network accounts and go build an offline business: cheap house construction. In a month, I will build a house for myself with my own hands to learn the process and then find ways to make it super cheap for others.

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Alexander Isora 👽 @isora.me · 29/08/2025

2030+ Thousands of new tools are created every day by AI agents. Making new ones is pointless, so indie making is gone. The dead Internet theory is a reality. People visit WWW to read thoughts of bots and watch videos made by bots.

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Alexander Isora 👽 @isora.me · 29/08/2025

I start selling all my digital assets (SaaS, directories, sites).

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Alexander Isora 👽 @isora.me · 29/08/2025

2027-2030: AI super coder is here. Code costs $0. What still has value is customer acquisition channels: SEO sites, ChatGPT traffic, good ASO, newsletters, communities. And personal brand. I switch my role from builder to an influencer. My work will be tweeting and making videos.

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Alexander Isora 👽 @isora.me · 29/08/2025

2025-2027: AI is a tool to help me. I can build more things with less resources. I quit all hobbies, traveling, sold my old car. Cut all stress to allocate 100% time into the work. Time to deliver a lot while it is still possible.

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Alexander Isora 👽 @isora.me · 29/08/2025

AI will replace me in 5 years. And you too. I have 2 serious questions: 1. Why do everybody pretend everything is fine? 😅 2. What is your plan for the post-AI era? Here is my plan as a maker:

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Alexander Isora 👽 @isora.me · 29/08/2025

AI will replace me in 5 years. And you too. I have 2 serious questions: 1. Why do everybody pretend everything is fine? 😅 2. What is your plan for the post-AI era? Here is my plan as a maker:

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Alexander Isora 👽 @isora.me · 25/08/2025

[ ] pivoted to an AI wrapper [ ] dark mode before payments [ ] 50+ growth hacks bookmarked [ ] got banned on reddit [ ] a/b tested button color [ ] 10 domains, 0 finished products [ ] installed sentry, ignored alerts [ ] added $8/m plan [ ] $100 mrr, tweeted arr [ ] shrimp pose

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Alexander Isora 👽 @isora.me · 25/08/2025

Indie makers' checklist (tick all to win the game 😁): [ ] lighthouse score: 100 [ ] launched on Product Hunt, got 12 upvotes [ ] reposted by levels [ ] ruined dopamine system [ ] caffeine addiction [ ] got blocked by garry tan [ ] 10+ hours wasted on setting up auth

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Alexander Isora 👽 @isora.me · 22/08/2025

Yeah b2c is so much fun. Also good for learning tech and tools.

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Alexander Isora 👽 @isora.me · 21/08/2025

Already started a b2c app? Just quit it. Take a step back. Successful founders pivot often. I killed a hopeless b2c project in the past too.

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Alexander Isora 👽 @isora.me · 21/08/2025

3. You are a celebrity and have millions of fans. 4. You have $$$$ for ads and expertise in it. 5. You are a genius and know how to change the market to win it all. 6. You just want to have fun and don’t like money. .. . .

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Alexander Isora 👽 @isora.me · 21/08/2025

5. Easy to reach potential buyers: they are everywhere. Sounds tempting. But leads to $0. .. .. B2c works only if: 1. You can create viral content (tiktok, reels, tweets). 2. You have an existing distribution channel (e.g. a youtube channel).

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Alexander Isora 👽 @isora.me · 21/08/2025

1. Easy to come up with an idea - solve own problem. 2. Easy to understand the market. 3. Low price → easier buying decisions → fast sales → fast gratification. 4. Massive market size creates the illusion of big money.

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Alexander Isora 👽 @isora.me · 21/08/2025

4. Individuals buy what they want, while companies buy what they need. To solve a problem of a company, your product doesn’t have to be great. Just above average. Individuals need to be excited about a product to buy it. But why people still do b2c???

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Alexander Isora 👽 @isora.me · 21/08/2025

3. Easier to sell: b2b clients are craving optimizations. They seek for new tools and ways to grow faster. If they don’t, their competitors will win.

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Alexander Isora 👽 @isora.me · 21/08/2025

In contrast, b2b: 1. Bigger checks. If your app saves a business $500/m, they will pay you $400/m. 2. More problems to solve. Businesses have countless processes that can be automated.

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Alexander Isora 👽 @isora.me · 21/08/2025

3. People don’t need functionality apps. They only buy entertainment (b2c founders are literally dopamine dealers). 4. Low retention. Users abandon learning a new language/doing yoga/building habits when motivation fades. 5. B2c is often "winner takes all". Being great is a must.

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Alexander Isora 👽 @isora.me · 21/08/2025

Building a b2c product is the worst decision a founder can make 🫠🔫 Why b2c sucks: 1. Individuals pay little money (most paid iOS apps cost <$2). 2. There are tons of competitors. AI makes it even worse.

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Alexander Isora 👽 @isora.me · 20/08/2025

It is an experiment: I want R𝔢ddit to start promoting my sub to its own audience. So it grows organically. I don't know how to achieve the effect. I just manage the group and wait. . .. .. You can join it here: www.reddit.com/r/Bootstrap...

reddit.com

r/BootstrappedSaaS

Welcome to /r/BootstrappedSaaS, the first FRIENDLY REDDIT startup community of self-funded SaaS makers, founders, solopreneurs, and aspiring builders. Join and share your startup idea, side projects, recent failure, or win. Do not hesitate to launch your app here too!

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Alexander Isora 👽 @isora.me · 20/08/2025

1 year ago I created a subr𝔢ddit for SaaS founders. My goal was to provide makers with stressless access to R𝔢ddit. So far: 1) Got 2.8k members (+10/day). 2) Average post gets 700 views and 3 comments. 3) 2.5 posts/day are published.

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Alexander Isora 👽 @isora.me · 10/07/2025

AI told me i may violate some EU rules because i promise what i can't guarantee. but i don't know exactly since i'm not a lawyer. if they fine me, that would make my product popular overnight. so i would agree to pay (hopefully the fine will not be 900k 😁)

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Alexander Isora 👽 @isora.me · 09/07/2025

If I were selling my guide in 🇪🇺, my offer would be illegal 😁 Possible fines I could get if I lived in: Germany: up to €50k France: up to €300k Netherlands: up to €900k But I'm not in the EU. So I can do crazy things 😎

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Alexander Isora 👽 @isora.me · 23/06/2025

42% of my life is taken away. ... I feel shame and regret. But the main thing is fear. I'm scared to see the real reason. Procrastination means I'm doing something wrong with my life. But I do not do anything except for making. It means I can not be a maker anymore?..

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Alexander Isora 👽 @isora.me · 23/06/2025

I realized I'm a quick dopamine junkie 😥🫤😖 I thought I'm cool and smart. But I'm not. I work 3-5 hours per day. Gym 2 hours per day. Sleep 8 hours per day. The rest 10 hours are procrastinated via watching youtube/netflix, eating food, scrolling news. 10 damn hours. ...

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Alexander Isora 👽 @isora.me · 03/06/2025

Just released this great update. Music makes a video much better 😎

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Alexander Isora 👽 @isora.me · 27/05/2025

I hate to say that, but UI/UX are to become a history within 10 years. AI chat is the new user interface. Everything a good UI can do, AI chat can do better and faster. Chat is the most natural interface. Gen Z use chats all their life. If your app does not have a chatbox, you'll be outcompeted.

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Alexander Isora 👽 @isora.me · 20/05/2025

- Sugar made people sluggish - Tiktok made people easily distracted - Video games made people addicted to fake progress - Influencers made people watchers, not doers - AI makes people lazy Simply avoiding these obvious traps automatically puts you in the top 1% of makers 🤷

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Alexander Isora 👽 @isora.me · 15/05/2025

haha you know how to live an interesting life 😁

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Alexander Isora 👽 @isora.me · 15/05/2025

7. You're antifragile. Recessions, layoffs, VC pullbacks? Doesn’t matter. 8. World crisis? Sales down 50%? Your family will barely notice that. ... Wish you the best!!! 🙂 P.S. Follow me to learn how to build and grow bootstrapped startups: @alexanderisorax

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Alexander Isora 👽 @isora.me · 15/05/2025

4. The money is also here: I had a $16k MRR SaaS. Costs: ~$3k for servers/tools/salaries. The rest is my. ALL OF IT. I could afford decent living in any place of the world. 5. No investors, no board, no begging, no daddies. You keep control. 6. Fair & simple game: make users happy → get paid.

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Alexander Isora 👽 @isora.me · 15/05/2025

2. Modern tools and frameworks make it easy to build a SaaS. 3. Founders are active on 𝕏. Create good content, make easy b2b sales.

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Alexander Isora 👽 @isora.me · 15/05/2025

Wanna make it out of poverty? You do not need $100M to get a decent quality of life. That is a wrong goal. ... Alternatives? Bootstrapping, of course! 🤗 2025 is the best way to go bootstrapped: 1. AI agents take the routine work from you (devops, support, SEO).

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Alexander Isora 👽 @isora.me · 15/05/2025

Do you think girls will start thinking you are hot? Fast car makes you cool? 1st line South Beach villa makes you feel like you’re living? Your dad will say “son I'm so proud of you”? Big money NEVER worked that way for anybody. Not even close.

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Alexander Isora 👽 @isora.me · 15/05/2025

Yes, you can get crazy rich after an exit. The chance of that is tiny, but it is there. Still want to try getting in the lucky cohort of 0.1%? 🤑🤪🤩 Ok, cool. But why?

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Alexander Isora 👽 @isora.me · 15/05/2025

VC aren’t your friends. You can’t say “hey I don’t think pivoting to an AI product just because it is hyping is a good idea”. If you say so, they will just fire you and get a new guy who will nod, smile, and push it to the limits instead of you.

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Alexander Isora 👽 @isora.me · 15/05/2025

If they need to see big numbers, they will force you to release shit product, sell user’s privacy. Even sign a contract with Satan if he brings x100. Because why not?

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Alexander Isora 👽 @isora.me · 15/05/2025

1. make BIG money 2. avoid making small money Big money means big numbers. They will force you to scale aggressively. Even if it harms your product, users, you.

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Alexander Isora 👽 @isora.me · 15/05/2025

My message to all first time makers: 🙅‍♂️ AVOID VC 🙅‍♂️ What is NOT the goal of a VC: 1. make you rich 2. pay your bills 3. keep you away from burning out 4. give you good compensation 5. make a great product 6. make users happy 7. “change the world” The goals of a VC:

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