Ipsos US @ipsosus.bsky.social · 29/09/2026The 10th edition of Ipsos Global Trends explores how attitudes and values are evolving across 38 markets, and what these shifts mean for brands and institutions. Download the report to discover all nine trends: www.ipsos.com/en-us/ipsos-... 010
Ipsos US @ipsosus.bsky.social · 28/09/2026Revisit our webinar to hear findings from the 2026 Ipsos Global Trends report. Discover where today's silver linings can be found, what they reveal about the future, and how leaders can help build more durable optimism in an uncertain world. www.ipsos.com/en-us/KEYSwe... 010
Ipsos US @ipsosus.bsky.social · 11/09/2026Missed our live briefing? Throughout 2026, the Ipsos Public Affairs team returns with our regular updates to help you understand America at 250, and respond with confidence to questions from customers and key stakeholders. Revisit our latest update now! www.ipsos.com/en-us/webina... 000
Ipsos US @ipsosus.bsky.social · 10/09/2026We're heading into the final stretch of the 2026 midterms, an election that is set to be largely defined by the economy. Here are five charts on what's behind the country’s sour mood on the cost of living. www.ipsos.com/en-us/why-am... 000
Ipsos US @ipsosus.bsky.social · 09/09/2026While generational labels can provide useful context, they can also obscure a more important reality: often it’s people’s life stages that play a bigger role in their needs, priorities, and behaviors. Read our latest POV. www.ipsos.com/en-us/modern... 000
Ipsos US @ipsosus.bsky.social · 08/09/2026Drawing on several years of experience and measurable performance improvements within Ipsos’ KnowledgePanel, our paper examines why trust, transparency, respect, and responsiveness are increasingly essential for sustaining high-quality research. www.ipsos.com/en-us/how-hu... 010
Ipsos US @ipsosus.bsky.social · 04/09/2026In this webinar, we move past basic data points to bring you the real, lived experiences of Gen Z— their outlook, employment realities, financial habits, and future goals + milestones. Get a comprehensive picture of the consumers driving tomorrow's market! www.ipsos.com/en-us/webina... 000
Ipsos US @ipsosus.bsky.social · 03/09/2026Interestingly, for a question we’ve asked about 20 times in recent years, we’ve never seen such a sudden and dramatic shift... www.ipsos.com/en-us/americ... What more public opinion insights? Join us on Sept 10 for our next briefing: www.ipsos.com/en-us/webina... 000
Ipsos US @ipsosus.bsky.social · 02/09/2026As the current trade dispute with Canada escalates, 68% of Americans believe the US should make tradeoffs with Canada, even if doesn’t get most of what it wants. By nearly three to one, 57% oppose than support the U.S. placing additional tariffs on Canada. www.ipsos.com/en-us/facing... 010
Ipsos US @ipsosus.bsky.social · 02/09/2026Much like the 2024 election, economic concerns will be front and center this November. But beyond that, a lot has changed. Here are five charts on where things stand, and what signals will be most important to watch between now and Election Day. www.ipsos.com/en-us/level-... 000
Ipsos US @ipsosus.bsky.social · 01/09/2026The path to success in the U.S. has changed. As the nation celebrates its 250th anniversary, American brands will need to understand “modern milestones” and common values to connect with consumers. Here's how. www.ipsos.com/en-us/how-am... 010
Ipsos US @ipsosus.bsky.social · 31/08/2026Revisit our panel discussion exploring the modern milestones for success, and how brand leaders across industry and public policy can adapt now with a deeper understanding of today’s consumer. Listen in today! www.ipsos.com/en-us/webina... 000
Ipsos US @ipsosus.bsky.social · 28/08/2026Recent Ipsos Cultural & ESG research finds that the biggest impact of extreme weather isn't always property damage or power outages; it's the financial strain from higher food prices, energy costs, insurance premiums, and other unexpected expenses. www.ipsos.com/en-us/what-w... 000
Ipsos US @ipsosus.bsky.social · 27/08/2026The Ipsos Education Monitor 2026 reveals a growing divide in how people view the future of young people. While optimism remains strong in many emerging economies, confidence is much weaker across several mature Western countries. Download the report here. www.ipsos.com/en-us/educat... 000
Ipsos US @ipsosus.bsky.social · 26/08/2026The path from the pump to the register is paved with trust. Brands that master safety, cleanliness, and efficiency, will capture the cross-shopping opportunity. Those that don't will watch customers fuel and leave. Discover insights on how to drive loyalty www.ipsos.com/en-us/ipsos-... 000
Ipsos US @ipsosus.bsky.social · 24/08/2026For the 5th year in a row, #Forbes has named Ipsos Strategy3 one of the World’s Best Management Consulting Firms! What’s our secret? We believe that the best strategies aren't just built in boardrooms—they are built for the real world of today and tomorrow www.ipsos.com/en-us/ipsos-... 000
Ipsos US @ipsosus.bsky.social · 20/08/2026Download the paper to discover the complete Forces of CX framework, explore the supporting research, and learn how to build emotionally engaging experiences that drive a true return and provide a lasting competitive advantage. www.ipsos.com/en-us/forces... 000
Ipsos US @ipsosus.bsky.social · 19/08/2026We’ve pulled together 10 actions you can take today, based on new research with real B2B decision makers. Are your sales and marketing teams using these yet? Download our report. 👇 www.ipsos.com/en-us/2026-b... 000
Ipsos US @ipsosus.bsky.social · 18/08/2026📢 Please help recognize our industry’s most innovative companies. We encourage market research, insights and consumer analytics professionals around the world to take Greenbook’s 2026 GRIT Business & Innovation Survey by September 18. tes.decipherinc.com/survey/selfs... 000
Ipsos US @ipsosus.bsky.social · 14/08/2026While parents of children who play organized sports acknowledge there are some drawbacks of youth sports, they overwhelmingly say that the benefits outweigh the drawbacks, according to a new Associated Press/Ipsos survey. www.ipsos.com/en-us/ap-ips... 000
Ipsos US @ipsosus.bsky.social · 13/08/2026Success? Discover more about shifting attitudes and what they mean for business. Read how brand leaders across industries and public policy can adapt to evolving benchmarks by understanding where consumers are today to help them succeed tomorrow. ipsos-insight-llc.foleon.com/ipsos-insigh... 010
Ipsos US @ipsosus.bsky.social · 12/08/2026Are we ready for AI to take the wheel? Read more about global consumer perceptions of AI in automobiles, self-driving car trust, and select insights from the 2026 Ipsos Global Mobility Report. www.ipsos.com/en-us/your-n... 000
Ipsos US @ipsosus.bsky.social · 11/08/2026A new Epoch AI/Ipsos poll explores how working Americans are incorporating AI into their workflows, including which AI services workers are playing for, how much workers edit AI’s output, and which tasks workers delegate to AI rather than humans. www.ipsos.com/en-us/epoch-... 000
Ipsos US @ipsosus.bsky.social · 10/08/2026What defines a successful life today? Across 30 countries, people largely agree on the milestones that matter. But when it comes to believing those milestones are within reach, a different picture emerges. Take a look! www.ipsos.com/en-us/more-g... 000
Ipsos US @ipsosus.bsky.social · 07/08/2026As the industry celebrates International Beer Day on Friday, August 7, 2026, a new report from Ipsos and IWSR commissioned by AB InBev, offers fresh insights into the evolving behaviors of legal-drinking-age consumers around the world. Download today. www.ipsos.com/en-ca/what-a... 000
Ipsos US @ipsosus.bsky.social · 06/08/2026For pharma teams evaluating synthetic data or building internal AI capabilities, this paper offers practical guidance on realising the genuine opportunity – responsibly and effectively. www.ipsos.com/en-us/differ... 000
Ipsos US @ipsosus.bsky.social · 31/07/2026Demographic & economic shifts have led to a new life stage that you’re likely mistaking for “Gen Z trends.” Join us as we take you through a new life stage model for understanding the consumer journey. Then you'll hear directly from a few Gen Zs! www.ipsos.com/en-us/webina... 000
Ipsos US @ipsosus.bsky.social · 30/07/2026A new Junior Achievement survey by Ipsos reveals American teens 13-17 are positive about their future, with 68% feeling either “optimistic” or “hopeful”. However, over half (55%) are concerned about AI’s impact on their ability to get a job in the future. www.ipsos.com/en-us/americ... 000
Ipsos US @ipsosus.bsky.social · 29/07/2026What's really on the minds of the world's most influential consumers? Revisit our webinar to hear what high-end consumers and company leaders are telling us in their own words about the forces shaping their decisions and outlook. www.ipsos.com/en-us/webina... 000
Ipsos US @ipsosus.bsky.social · 28/07/2026How discoverable is your brand on LLMs? Revisit our on-demand webinar to watch a hands-on platform demonstration and real-world use cases of a new tool to help you measure, analyse, and optimize your brand's visibility within the generative AI ecosystem. www.ipsos.com/en-us/webina... 011
Ipsos US @ipsosus.bsky.social · 27/07/2026The malls are back! Well, at least with younger Americans 18-34. New data from the Ipsos Consumer Tracker sees a 9-point bump by this cohort of going to malls often or sometimes, in just the past year. www.ipsos.com/en-us/younge... 000
Ipsos US @ipsosus.bsky.social · 24/07/2026In this paper, we explore where AI is gaining traction, where shoppers are drawing clear boundaries, and why trust remains the critical factor. The paper also provides practical guidance for brands and retailers looking to turn these insights into action. www.ipsos.com/en-us/shoppi... 000
Ipsos US @ipsosus.bsky.social · 23/07/2026View our live panel discussion exploring the opportunities and pitfalls American brands face in the changing world, and how brands can pivot to win the next 250 years. www.ipsos.com/en-us/webina... 000
Ipsos US @ipsosus.bsky.social · 22/07/2026At Ipsos, we wanted to answer a critical question: Does creative quality actually matter in retail media? To find out, we tested 25 ads across 21,000+ simulated shopping experiences on platforms like Amazon and Walmart. Here are the results... www.ipsos.com/en-us/creati... 000
Ipsos US @ipsosus.bsky.social · 20/07/2026Spain may have won the World Cup, but which brands won with fans? Ipsos data shows that the most effective ads moved beyond traditional “on the field” and “sports bar” settings and leveraged distinctive product iconography. www.ipsos.com/en-us/ipsos-... 000
Ipsos US @ipsosus.bsky.social · 17/07/2026A new Washington Post/Ipsos poll finds that 59% of Americans say they do not think people like them have a good chance at improving their standard of living. In addition, 48% expect the nation’s economy to get worse in the next year (31% stay the same). www.ipsos.com/en-us/Washin... 010
Ipsos US @ipsosus.bsky.social · 16/07/2026Majority of Americans say they feel financially secure and optimistic about their financial future, but things are more complicated when you zoom in on the topic of retirement. Further, older generations are far more likely to feel secure. www.ipsos.com/en-us/americ... 001
Ipsos US @ipsosus.bsky.social · 15/07/2026Consumer behavior has become faster, more fluid, and more situational than ever. Yet many organizations are using frameworks built for an era when behaviors were stable, categories predictable, and change happened slowly. Shift to real-time insights. www.ipsos.com/en-us/turn-b... 000
Ipsos US @ipsosus.bsky.social · 14/07/2026July 29: Join us for a dynamic, forward-looking conversation with executives, corporate strategists, and cultural experts as we explore what fostering authentic connections looks like in an era also characterized by skepticism and economic anxiety. www.ipsos.com/en-us/webina... 000
Ipsos US @ipsosus.bsky.social · 10/07/2026At least three in four are satisfied with their homes, jobs, bosses, family life, car, and life in general. Fewer, but still a majority, are satisfied with their incomes. The one outlier: a 15-point jump in being satisfied with their commutes... www.ipsos.com/en-us/we-are... 000
Ipsos US @ipsosus.bsky.social · 09/07/2026Download our white paper to understand how pipeline data, capital allocation and physician behavior are converging — and what that means for portfolio strategy, BD, and evidence planning in obesity and beyond. www.ipsos.com/en-us/beyond... 011
Ipsos US @ipsosus.bsky.social · 08/07/2026In a world obsessed with noise, winners are the ones who hear what others miss. The magic begins when we stop skimming the surface of consumer insights and dive deep. That’s when products don’t just succeed — they stick, providing growth for the long term. www.ipsos.com/en-us/cpg-gr... 000
Ipsos US @ipsosus.bsky.social · 06/07/2026Belief that you can start at the bottom and make it is a barometer of broader economic health. Brands and institutions need to understand not only how that perception varies and what it means for audiences, but how it's evolving by cohort and generation. www.ipsos.com/en-us/ipsos-... 000
Ipsos US @ipsosus.bsky.social · 30/06/2026Join us on July 22 as we explore the opportunities and pitfalls American brands face in the changing world, and how brands can pivot to win the next 250 years. www.ipsos.com/en-us/webina... 010
Ipsos US @ipsosus.bsky.social · 29/06/2026In recent years, we’ve seen evidence of a “wokelash” on many key metrics, and across a number of countries. Our 2026 Ipsos LGBT+ Pride report shows attitudes stabilising on several key measures, including trans athletes and LGBT media representation. www.ipsos.com/en-us/ipsos-... 000
Ipsos US @ipsosus.bsky.social · 26/06/2026How do Americans view the state of the country today? Our new report finds that foundational values – freedom, justice and equality – continue to resonate widely and there is broad agreement around the core principles that the nation should stand for. www.ipsos.com/en-us/americ... 000
Ipsos US @ipsosus.bsky.social · 25/06/2026Are rapid technological advancements and shifting geopolitical landscapes redefining the foundations of brand success? Join us as we share new analysis and reflections from the Cannes Lions Festival of Creativity, alongside award-winning Ipsos research. www.ipsos.com/en-us/KEYSwe... 000
Ipsos US @ipsosus.bsky.social · 23/06/2026In our latest Insights to Activate, we explore the opportunities and pitfalls American brands face in the changing world, and how brands can pivot to win the next 250 years. ipsos-insight-llc.foleon.com/ipsos-insigh... 000
Ipsos US @ipsosus.bsky.social · 22/06/2026How do Americans view the state of the country today? Our new report finds that foundational values – freedom, justice and equality – continue to resonate widely and there is broad agreement around the core principles that the nation should stand for. www.ipsos.com/en-us/americ... 000
Ipsos US @ipsosus.bsky.social · 19/06/2026Sustainability conversations around the World Cup are about more than carbon: 46% of ESG-related World Cup conversations mention themes linked to social inclusion - from ticket affordability and accessibility to economic inequality. www.ipsos.com/en-us/world-... 000