iiinova — where your digital self keeps evolving

Interior Design Community @interiordesigners.bsky.social · 3h

There are designers who are incredibly talented, and then there are designers who make the whole industry better by sharing what they know. Diana Wagenbach of @studiow_chicago is one of those people. She is generous with her knowledge, thoughtful about business, and always willing to help other desi

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Interior Design Community @interiordesigners.bsky.social · 22h

Maybe… #IDCDesigners Make sure to DM me your questions. We are here to help one another.

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Interior Design Community @interiordesigners.bsky.social · 30/09/2026

No one else, no one else… #IDCDesigners Make sure to DM me your questions. We are here to help one another.

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Interior Design Community @interiordesigners.bsky.social · 28/09/2026

A packed showroom does not automatically mean a successful educational event. Interior designers are hungry for information they can actually use in their businesses, pricing, contracts, difficult client conversations, hiring, systems, profitability, vendor relationships, and scaling. They are als

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Interior Design Community @interiordesigners.bsky.social · 27/09/2026

Like why? #IDCDesigners Make sure to DM me your questions. We are here to help one another.

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Interior Design Community @interiordesigners.bsky.social · 26/09/2026

I came home from Chicago feeling awful, and it got me thinking about how much people in this industry carry while still showing up. We show up sick. Tired. Hungry. Scared. Grieving. Overwhelmed. Worried about money. Worried about family. Worried about what comes next. And most of the time, nobody

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Interior Design Community @interiordesigners.bsky.social · 24/09/2026

A scam email does not have to look suspicious anymore. It can look polished, professional and completely believable. It may even appear to come from a company you already work with. Small business owners need a simple rule: any unexpected change involving banking information, wire transfers or paym

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Interior Design Community @interiordesigners.bsky.social · 23/09/2026

Every small business needs a fraud protocol before they actually need one. Mine would include this: multi-factor authentication everywhere, unique passwords, no clicking unexpected financial links, no changing payment instructions based solely on an email, and no wire transfers without independent

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Interior Design Community @interiordesigners.bsky.social · 23/09/2026

Your email account can be the doorway into your entire business. Once someone gets access, they may be able to see who owes you money, who you owe money to, how you write, what projects you are working on and which vendors your team trusts. That information can make a fraudulent request incredibly

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Interior Design Community @interiordesigners.bsky.social · 23/09/2026

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Interior Design Community @interiordesigners.bsky.social · 22/09/2026

If you own a business, your inbox may be one of your most valuable assets. Think about everything sitting inside it: invoices, client information, vendor relationships, contracts, payment conversations and password reset links. That is exactly why scammers want access. Use unique passwords, turn on

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Interior Design Community @interiordesigners.bsky.social · 22/09/2026

Small business owners, this is how one email can turn into a very expensive problem. Fraudsters are not always trying to trick you into sending money immediately. Sometimes they are trying to get into your email first, learn how your business works, watch your conversations, identify your clients a

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Interior Design Community @interiordesigners.bsky.social · 18/09/2026

"My heart was pounding." Photographer Regan Wood describes a shoot with an architect and an interior designer both on set. Here is the divide she named: Interior designers are into the storytelling. Architects tend to want specific things documented. That door frame. That steel door on the pool h

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Interior Design Community @interiordesigners.bsky.social · 17/09/2026

Amy Kartheiser has the kind of eye that makes you want to know exactly where she shops. We are so excited to have @amykartheiserdesign as a curator for @designedgeco in Schaumburg, November 4 and 5. Amy shared five of the brands she turns to regularly in her Chicago design practice, and frankly, th

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Interior Design Community @interiordesigners.bsky.social · 17/09/2026

"I'm not quite ready. I didn't realize it was this." Photographer Regan Wood hears that from newer designers all the time after she sends her rate. Her read on why: we live in a visual age, and everyone has a camera on their phone. So people are genuinely surprised by what professional photography

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Interior Design Community @interiordesigners.bsky.social · 16/09/2026

Turn the lamps off. Photographer Regan Wood shoots interiors, architecture, and hospitality for a living. Here is what she tells designers who are still shooting their own work: Natural light only. Turn off all the lamps, turn off the overheads. Mixed light gives you hot spots where the lamp is an

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Interior Design Community @interiordesigners.bsky.social · 15/09/2026

You do not need to hire a PR agency to get your work published. Here's what most designers miss: the manufacturers you specified already have one. Laurie's hot tip from this week's episode with photographer Regan Wood: Ask your client which major brands went into the project. Then reach out to th

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Interior Design Community @interiordesigners.bsky.social · 13/09/2026

Never again. #IDCDesigners Make sure to DM me your questions. We are here to help one another.

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Interior Design Community @interiordesigners.bsky.social · 11/09/2026

"I love this building, isn't it beautiful?" That's the reaction Marcy Sagel wants from everyone who walks through one of her commercial projects, no matter the budget. On this week's To-The-Trade, Marcy Sagel of MSA Interiors and Designer Bank tells Laurie Laizure why she refused to design the repe

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Interior Design Community @interiordesigners.bsky.social · 10/09/2026

A budget conversation is not the awkward part. Skipping it is. On this week's To-The-Trade, Marcy Sagel of MSA Interiors and Designer Bank tells Laurie Laizure that getting a budget range upfront, even a loose one, is what keeps a project from turning into a disaster. Her comparison: it's like any c

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Interior Design Community @interiordesigners.bsky.social · 09/09/2026

😒 #IDCDesigners Make sure to DM me your questions. We are here to help one another.

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Interior Design Community @interiordesigners.bsky.social · 09/09/2026

No contractor waits to get published in a magazine before calling himself a contractor. So why do designers? On this week's To-The-Trade, Laurie Laizure names something most designers have felt and rarely say out loud: imposter syndrome runs rampant in this industry. We wait for a certain number of

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Interior Design Community @interiordesigners.bsky.social · 08/09/2026

She scratched her client's floor sample with his own key. On purpose. On this week's To-The-Trade, Marcy Sagel of MSA Interiors and Designer Bank tells Laurie Laizure about the moment she had to prove, fast, that a client's wood floor pick was wrong for a high-traffic event space. He had picked a $

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Interior Design Community @interiordesigners.bsky.social · 06/09/2026

🤷‍♀️#IDCDesigners Make sure to DM me your questions. We are here to help one another.

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Interior Design Community @interiordesigners.bsky.social · 05/09/2026

The ability to anticipate problems is part of what makes you a valuable interior designer. It is also why your body can be sitting at home while your brain is still managing the delayed delivery, reviewing the installation and composing a response to that client email. Research connects psychologi

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Interior Design Community @interiordesigners.bsky.social · 05/09/2026

Don’t do it! #IDCDesigners Make sure to DM me your questions. We are here to help one another.

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Interior Design Community @interiordesigners.bsky.social · 04/09/2026

If a designer corrects the measurements, redesigns the layout, selects the finishes and designs the cabinetry, why should someone else collect the profit attached to that work? Yes, contracts matter. Procurement rights, drawing ownership and compensation should be established before a project begin

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Interior Design Community @interiordesigners.bsky.social · 03/09/2026

We are spending far too much energy deciding who gets to call themselves an interior designer while most homeowners are deciding whether they need one at all. According to Houzz, only 8% of renovating homeowners hired an interior designer in 2025. That is the conversation our industry should be ha

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Interior Design Community @interiordesigners.bsky.social · 31/08/2026

Close. #IDCDesigners Make sure to DM me your questions. We are here to help one another.

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Interior Design Community @interiordesigners.bsky.social · 27/08/2026

I would love to do a series of videos that help designers select based on good margins. What do you think? @hooker furnishings has incredible casegoods and there is $$$$ there. #IDCDesigners Make sure to DM me your questions. We are here to help one another.

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Interior Design Community @interiordesigners.bsky.social · 27/08/2026

"She's a Pisces, and I'm a Virgo. Anyone who's into that stuff will say that speaks for itself." Yvonne Christensen and her business partner, Nicole, ran separate firms for about 10 years before they merged. Six years in as partners, here is how they describe the split: Nicole is creative and off-th

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Interior Design Community @interiordesigners.bsky.social · 26/08/2026

😬#IDCDesigners Make sure to DM me your questions. We are here to help one another.

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Interior Design Community @interiordesigners.bsky.social · 26/08/2026

Before she quotes a new build, Yvonne Christensen calls the builder. Not the client. The builder. Because the client does not know what the builder will require. Renderings of every wall? 3D drawings? Is the designer placing orders through the builder's subcontractor vendors? Every one of those chan

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Interior Design Community @interiordesigners.bsky.social · 25/08/2026

Furniture is not your highest-margin service. It is your highest-dollar one. Yvonne Christensen assumed the same thing most of us do, until she and her partner merged their financials and started pulling a profit report on every single project. What the numbers showed: design fees and furniture run

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Interior Design Community @interiordesigners.bsky.social · 24/08/2026

Do you feel worthy? #IDCDesigners Make sure to DM me your questions. We are here to help one another. #idcvideo

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Interior Design Community @interiordesigners.bsky.social · 24/08/2026

You became friends with your client. Now they text you at 9pm. Yvonne Christensen has a line for it, and it is not a confrontation. "I'll get back to you tomorrow when I'm in the office. I don't want to give you the wrong answer without thoroughly checking." That second half is the whole trick. The

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Interior Design Community @interiordesigners.bsky.social · 24/08/2026

It will all work out… #IDCDesigners Make sure to DM me your questions. We are here to help one another.

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Interior Design Community @interiordesigners.bsky.social · 22/08/2026

Should you wait until you have more followers before posting video? Laurie Laizure's answer is no. Dive in now. You'll look back on some of these early videos in a few months and wonder why you posted them, and that's fine. That's what learning looks like. The real measure isn't how polished the fir

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