iiinova — where your digital self keeps evolving

Stop treating ChatGPT like a virtual assistant, Real's Drew Thompson writes. New capabilities make it your personal genius, allowing you to collaborate on strategy. bit.ly/4gp1SOw

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As competition for talent remains intense, major teams this week moved to Compass, eXp Realty and the Real Brokerage. bit.ly/46qpFJA

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Homebuyer loan applications flooded in last week at the second-highest level of the year. Demand for adjustable-rate mortgage loans is at the highest level since 2008. bit.ly/46IZ7o4

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New home starts fell 8.5 percent from July to August as builders continued to react to the negative economic outlook, according to data from the U.S. Census Bureau. bit.ly/42AM6KG

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Emilia Bechrakis Serhant, a former maritime lawyer and land title insurance agent, is transitioning into real estate sales, Inman has learned exclusively. bit.ly/4mogdMP

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A new $100 million credit facility with Texas Capital Bank will enable loans to be originated by a third-party, then securitized and sold to investors in non-qualified mortgages. bit.ly/3VnDO55

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Markets rise. Markets fall. But, according to financial planner Amanda Neely, smart real estate agents build financial systems that keep working, no matter what the headlines say. bit.ly/3K3A2vn

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Judge rules that appraisal independence regulations do not preclude lenders and appraisal management companies from taking action to remedy biased appraisals. bit.ly/4n758kd

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Trump appointee Stephen Miran confirmed as Fed governor in 48-47 Senate vote, but appeals court upholds ruling that Lisa Cook can stay on board while she contests legality of removal order. bit.ly/468IFNR

The Pennsylvania-headquartered family brokerage is moving into the future with a sleek new design that reflects its commitment to luxury service, the firm has informed Inman. bit.ly/4pn4Wit

Just like the NCAA took advantage of athletes, Compass CEO Reffkin writes, Zillow, NAR and MLSs are just "monopolies that profit from work they don't create." bit.ly/46tiYGx

The new subscription platform, "Insights by Blueprint," will publish weekly reports breaking down industry changes as they come and translate what it all means for owners, operators and asset managers. bit.ly/3Kp89xH

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Zillow's latest market report revealed a burgeoning seller retreat in August, as new listings dropped 7.3 percent in one month. However, there are still plenty of opportunities for buyers to make a deal, especially in the South. bit.ly/3K4ogkl

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The market may be changing, but strategic sellers can still come out ahead — if they plan early. From repairs to staging, here's what to tackle now for a smoother sale later. bit.ly/48gXQ8S

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The leader of a top-producing RE/MAX team shares his strategies for earning rave reviews. bit.ly/47KzZOJ

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From cybersecurity attacks to face-to-face threats, here's a roundup of recent stories on agent and brokerage safety and security. bit.ly/3IrWhul

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Take your next commission conversation from awkward to effortless with this step-by-step guide from Cassie Walker Johnson's eight-step buyer plan. bit.ly/3K2uz82

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Inman @inmannews.bsky.social · 15/09/2025

Justin Havre's average ranking for over 3,000 keywords in the marketplace is No. 2. His SEO obsession led to building a top global team and owning two local portals. Listen to his story on Real Estate Insiders Unfiltered. bit.ly/46rLAA9

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From Charlie Kirk's death to Cracker Barrel's logo flop, this week proved how volatile feeds can be. For agents, the lesson is simple: Pause, plan and post with care. bit.ly/46kUi2T

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Inman @inmannews.bsky.social · 15/09/2025

Adoption of AI tools is accelerating in the brokerage world as new models unlock additional productivity options for some of the most engaged users. Intel asked hundreds of agents how their workflow has changed. bit.ly/47KYrj1

Inman @inmannews.bsky.social · 14/09/2025

Adjust to the new rules of search when you optimize your online footprint for the way AI recognizes and recommends professionals, Jimmy Burgess writes. bit.ly/4plKnCL

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The silver lining in deteriorating consumer confidence is that the weaker job market means the Federal Reserve is expected to slash rates several times this year and next, even as tariffs fuel inflation. bit.ly/4n1CWPB

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The blockchain-powered home equity lender says it has not only revolutionized the process of originating mortgages, but financing them by making it easy for investors to trade them as assets. bit.ly/4gnbSrN

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Mark Sivek was due to become a member of the association's Board of Directors in 2026, but was removed from all appointed positions after posting derogatory remarks on social media about late conservative activist Charlie Kirk. bit.ly/4mZ3nFF

Learn practical strategies to earn trust, stand out with transparency and create a referral-ready client culture that drives lasting success. bit.ly/4ntuf0k

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From navigating life transitions to investing for long-term wealth, single women are taking the lead in real estate markets, luxury agent Lauren Endsley writes. Here's how to serve them more effectively. bit.ly/46whYCJ

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Initial jobless claims climbed last week to the highest level since Oct. 23, 2021, but investors and economists are expecting three small rate cuts this year rather than a dramatic move next week. bit.ly/3JYU2zb

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Looking for a quick catch-up on the buzziest stories of the week? Here's Inman Top 5, the most essential stories, according to Inman readers. bit.ly/4pkxmJT

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The Upper Midwest is an affordability hotspot, according to Realtor.com's latest market report, which revealed the seven markets where median listing prices are below $300,000. bit.ly/46zEjzk

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Find out how Kerri Fowler and her team are continuing her great-grandfather's legacy by leaning into a culture that treats everyone like family. bit.ly/4ghrq00

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Investors who kept the faith even as the iBuyer's stock price was plummeting earlier this summer are being rewarded now with a surge following the announcement of Kaz Nejatian as the new CEO. bit.ly/42iEE6Y

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The No. 1 team in South Dakota cut its $30,000 billboard spend to a one-time outlay of $4,000 using this powerful and replicable system for creating lifetime loyalty. Amy Stockberger shares how it all works. bit.ly/4plNDOz

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The rental housing industry stands at a turning point, CEO Tony Julianelle writes, and Gen Z renters can show it the way to build what's next. bit.ly/42mwEBN

It's not enough to continually bring in new leads if you don't know how to close the ones you've got. Trainer Rachael Hite helps you practice and refine this critical skill. bit.ly/4m6bgrz

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In the first step of her eight-step system, Cassie Walker Johnson shares strategies for asking better questions and getting better results. bit.ly/3Ij9fdL

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Median monthly homeownership costs have risen 26 percent from 2019, according to the U.S. Census Bureau's latest American Community Survey data. released on Thursday. bit.ly/46xLO9Q

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New listing business has been one of the few bright spots for real estate agents in a down market. But that light dimmed a bit this summer. With Inman Market View's detailed maps and multi-market comparisons, take an interactive dive into the numbers most important to you. bit.ly/47Ffenz

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Learn how Lehigh Valley, Pennsylvania, agent Tim Tepes puts his investing acumen and daily discipline to work for real estate clients. bit.ly/4giW4WI

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On this episode, American Property Owners Alliance's Colin Allen breaks down the government's approach to the housing supply crisis, partisan divides and surprising bipartisan collaboration. bit.ly/4n1jLWi

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To arm you with all the tips and tricks your colleagues have already read, our editors rounded up the top how-tos of the year. Catch up, or get left behind. bit.ly/3JYx8b2

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Move your value proposition away from the transactional and into the protective, taking care of your clients in a way that technology can't, Josh Ries writes. bit.ly/3IhCKg3

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A class action lawsuit against Zillow for allegedly disclosing personally identifiable information — including names and emails — and prerecorded video viewing activity to the parent companies of Facebook and Google, Meta and Alphabet, has been dismissed. bit.ly/46krcAJ

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Trump's move to fire Cook likely violated her right to due process, and “for cause” provision for removal is limited to governor's behavior in office, judge rules in granting preliminary injunction. bit.ly/4mec9ON

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Applications for purchase mortgages hit their highest level since July last week, and rates keep falling on weak jobs reports and more encouraging inflation data bit.ly/48bObjX

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