iiinova — where your digital self keeps evolving

Jaime Hunt @higheredcmo.bsky.social · 04/07/2025

On Wednesday, I said goodbye to my sunshine girl and my best friend after 16.5 years. Snuggle your furry friends a little tighter. The clock ticks too fast. The time is too short. I will always love you, Maeby Mae. Until we meet again.

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Jaime Hunt @higheredcmo.bsky.social · 30/06/2025

Why has no one told me how great it is to take the L from the airport to downtown Chicago. $5 versus $100 Uber? 50 minutes versus 80? And it dropped me off at a hotel in restaurant with this amazing view.

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Jaime Hunt @higheredcmo.bsky.social · 20/06/2025

Content? Meh. 😒 Storytelling? Yes! 🥳 www.enrollify.org/episodes/ep-...

Stories that stick: humanizing higher Ed’s impact.

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Jaime Hunt @higheredcmo.bsky.social · 10/04/2025

Hello darkness, my old friend.

A half-empty bottle of colonoscopy prep solution.

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Jaime Hunt @higheredcmo.bsky.social · 19/03/2025

As leaders, this is what we should be aiming for.

A screen cap of a text that reads you out me in tears. I forgot how good it feels to be seen and you have always done that.

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Jaime Hunt @higheredcmo.bsky.social · 19/03/2025

Seth Odell at Kanahoma is the coolest.

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Jaime Hunt @higheredcmo.bsky.social · 19/03/2025

My book came out today! Available everywhere! #HeartOverHypeBook www.heartoverhypebook.com/buy

Heart over hype available now. Heart over hype book dot com slash buy

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Jaime Hunt @higheredcmo.bsky.social · 15/03/2025

Hey, so… I can work from anywhere …

Red rock formations with cactus and pines.

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Jaime Hunt @higheredcmo.bsky.social · 10/03/2025

I got this great picture of a ground squirrel looking at the scenery. Then he turned to the camera like, “Did you get the shot?” 😂

A ground squirrel sitting on a rock in the foreground. A beautiful desert landscape is behind him. Her seems to be admiring it.

A ground squirrel looking inquisitively at the person taking the photo.

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Jaime Hunt @higheredcmo.bsky.social · 09/03/2025

On our first real vacation since 2019. Soaking up the Phoenix sun!

A woman and a man smiling at the camera web a glass of wine.

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Jaime Hunt @higheredcmo.bsky.social · 04/03/2025

Tell me you've never read the Constitution without telling me you've never read the Constitution.

A screenshot of a Donald Trump post that reads: All federal funding will stop for any college, school or university that allows illegal protests. Agitators will be imprisoned or permanently sent back to the country from which they came. American students will be permanently expelled or depending on the crime arrested. No masks. Thank you for your attention to this matter.

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Jaime Hunt @higheredcmo.bsky.social · 20/02/2025

My book is scheduled to come out March 18! I can't wait to share it with the world! #HeartOverHypeBook www.heartoverhypebook.com

A book cover that reads: Heart Over Hype: Transforming Higher Ed Marketing with Empathy by Jaime Hunt

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Jaime Hunt @higheredcmo.bsky.social · 11/02/2025

20 books that have stuck with me or influenced me. My favorite book since I read it for the first time in 2000.

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Jaime Hunt @higheredcmo.bsky.social · 10/02/2025

All right. Fine. 20 books that have stuck with me or influenced me. The last line made me go, "Holy $%&$!"

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Jaime Hunt @higheredcmo.bsky.social · 10/02/2025

And ... liberals are the snowflakes? And ... women are the emotional ones?

A screencap of a news article that reads: One ad that drew the outrage was directly from the NFL and boasted one of the longest run times of the entire night. The league’s "Leave The Past Behind" spot, which intended to promote the spread of girls’ flag football to more high schools across the country, offended some with its portrayal of a female flag football player outperforming male players.

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Jaime Hunt @higheredcmo.bsky.social · 29/01/2025

I love Boise and I love Boise State! I just kicked off a project to reimagine their website. It's not a web redesign project. It's about being more intentional about the purpose and goals of their website. More schools should be doing this!

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Jaime Hunt @higheredcmo.bsky.social · 20/01/2025

I appreciate the cheerleading, #Fluidmaster! I am, honestly, pretty proud.

A picture of a toilet with the words you did it! We knew you could. Share your success story with your friends and family.

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Jaime Hunt @higheredcmo.bsky.social · 19/01/2025

Starting the year painting my favorite subject: turtles.

An acrylic painting of an eastern box turtle.

An acrylic painting of an red eared slider

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Jaime Hunt @higheredcmo.bsky.social · 13/01/2025

I’m thrilled to share the official title of my upcoming book: Heart Over Hype: A Blueprint for Impactful Higher Ed Marketing! Heart Over Hype is a blueprint for how universities can build brands that stand out by truly understanding and valuing people. More: www.heartoverhypebook.com

A book cover that reads Heart over hype by Jaime hunt. A blueprint for impactful higher Ed marketing. The background is an orange gradient.

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Jaime Hunt @higheredcmo.bsky.social · 12/01/2025

Sneaky peaky at the cover of my book, set to publish in Spring 2025! I'm announcing the title and revealing the cover tomorrow in my newsletter. Sign up at www.solvehighered.com.

A book cover with a piece of paper covering most of the cover. The words "A Blueprint for impactful higher ed marketing" shows.

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Jaime Hunt @higheredcmo.bsky.social · 06/01/2025

The “snow” that put schools on a two-hour delay this morning. Sent it to my family in Minnesota and got various laughing emojis and GIFs in response.

A wet street and sidewalk. The grass between them has very very very light snow on it.

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Jaime Hunt @higheredcmo.bsky.social · 03/01/2025

As an escapee from Minnesota, this @pilotonline.com headline has me in stitches. Mid-20s is a January heat wave back home. My family would be running around without even a jacket. 🤣

A news paper headline that reads Bitter cold, chance of snow coming early next week while the article says the temps will be in the mid 20s.

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Jaime Hunt @higheredcmo.bsky.social · 31/12/2024

In 2024, I bet on myself. I began the year an unhappy executive and ended it a happy business owner and public speaker with her manuscript sent to her alpha readers. Just wow. If you dream about it, reach for it. If you want it, fight for it.

A collage of a woman speaking at events, hugging friends and smiling at the camera.

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Jaime Hunt @higheredcmo.bsky.social · 30/12/2024

🎧 Enrollify wants to hear from YOU! 🎧 Take the End of Year Listener Survey and help shape the future of your favorite higher ed podcast network. It’s quick, easy, and only takes 2-3 minutes! survey.survicate.com/4a95852b6d46...

A graphic that reads we want to hear from you

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Jaime Hunt @higheredcmo.bsky.social · 23/12/2024

This holiday season, may your days be filled with joy, your home with laughter and love, and your heart with comfort and peace. Wishing you all the best for the season and a bright, beautiful year ahead!

A snowglobe with two small, snow-covered trees, a snowman in a blue cap and orange scarf, and a small green turtle. The background is dark blue with drifting white snowflakes. Words read Happy Holidays from Jaime Hunt and Solve Higher Ed.

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Jaime Hunt @higheredcmo.bsky.social · 18/12/2024

One of my mentees sent me this. 🥹

A candle with a wrapper that reads “smells like Jaime is writing a best seller”

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Jaime Hunt @higheredcmo.bsky.social · 16/12/2024

There's no such thing as the perfect luggage ta.... Scratch that.

An airtag luggage tag in the shape of a turtle

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Jaime Hunt @higheredcmo.bsky.social · 11/12/2024

My mom and @highereddave.bsky.social helped me build a new bookcase so I can have my books behind me on Zoom.

A brunette woman in a hot pink sleeveless sweater sits in front of a bookcase with books arranged by Roy G Biv on the lower two shelves. Some some tchotchkes and art on are the top shelf. A potted neon pothos is on a table in the left side of the image.

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Jaime Hunt @higheredcmo.bsky.social · 10/12/2024

Spending six days with my mom here in Norfolk. Priceless!

A mother and daughter standing on a boardwalk leading to a sandy beach. The sunset is behind them.

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Jaime Hunt @higheredcmo.bsky.social · 06/12/2024

The coming years are likely to be more challenging for our international students. In this episode I talk with Shaun R. Carver, Ed.D., MBA about how we can: ✅ continue to recruit international students ✅ better support them on our campuses www.enrollify.org/episodes/ep-...

Building a better experience for international students with Shaun carver

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Jaime Hunt @higheredcmo.bsky.social · 03/12/2024

I'm presenting The AI Toolkit: Essential Skills for the AI-Powered Professional at the CCA 2025 Winter Conference on January 10 in Norfolk, Virginia! #ccavadc www.eventzilla.net/e/cca-winter...

I’m speaking CCA winter conference January 10 Norfolk VA college communicators for org

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Jaime Hunt @higheredcmo.bsky.social · 01/12/2024

A got a T-shirt from every campus I physically visited this year (except ECU, no bookstore on their OBX campus). What should I collect next year?

A collage of a woman wearing college T-shirts from Georgetown, Boise State, Southern Mississippi, Arizona State, N Y U, Berkeley College of Music and Northeastern.

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Jaime Hunt @higheredcmo.bsky.social · 29/11/2024

Today’s Black Friday Craft Fair find is this pizza-turtle hybrid that I have named Leftovers and added to my office Shelf O’ Turtles (and Flamingos). 🐢🦩

A knit plush turtle with a shell that looks like it’s made out of pepperoni pizza.

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Jaime Hunt @higheredcmo.bsky.social · 28/11/2024

Show me a picture on your phone that has your energy that isn’t a selfie.

Peggy Olson from Mad Men carrying a box of office decor while wearing dark sunglasses and smoking a cigarette.

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Jaime Hunt @higheredcmo.bsky.social · 26/11/2024

Dinner with my husband at a dockside restaurant on a 68-degree night. Basically heaven.

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Jaime Hunt @higheredcmo.bsky.social · 23/11/2024

This is precisely why AI exists.

A half full glass of water sitting next to a backpack under a tree on a college campus.

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Jaime Hunt @higheredcmo.bsky.social · 23/11/2024

The prompt: Based on what you know about me, draw a picture of what you think my life looks like. Why is this so accurate though?

A woman sits at a desk working on a laptop. Behind her is a wall with books and charts and graphs and the words higher education strategist and podcast host. A tortoise is at her feet.

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Jaime Hunt @higheredcmo.bsky.social · 22/11/2024

Are there any Chief Revenue Officers in #highered or is Steven Rutt the first? So far, we haven’t found another, but could this be the next trend? Should #higheredmarketing leaders be hopping on making this case? www.enrollify.org/episodes/ep-...

A graphic with an image of a white man in a suit and text that reads CROs in higher Ed driving growth and busting silos with Steven Rutt.

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Jaime Hunt @higheredcmo.bsky.social · 19/11/2024

Might I propose another contender? Minneapolis

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Jaime Hunt @higheredcmo.bsky.social · 16/11/2024

I just wrapped up Monday's edition of The Higher Ed CMO newsletter. Each issue covers topics related to marketing, communications, and branding in higher education. If you aren't already signed up, subscribe now to get it when it drops. www.solvehighered.com/newsletter

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Jaime Hunt @higheredcmo.bsky.social · 15/11/2024

Meet Chief Shellutions Engineer ClemBob. ClemBob is a mastermind of out-of-the-box, in-the-shell solutions.

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Jaime Hunt @higheredcmo.bsky.social · 15/11/2024

Meet my Chief Barketing Officer Maeby. She’s been doing this work for more than 75 dog years.

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Jaime Hunt @higheredcmo.bsky.social · 14/11/2024

This photo sums up what I love about the higher ed marketing community. I met Devin Purgason seven years ago when he volunteered to help me judge CASE awards. He became a mentee, and then a friend and then family. I was more excited when he won Emerging Marketer at AMA than if I had won myself.

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