iiinova — where your digital self keeps evolving

Reposted by Ashley Hedrick McKenzie, Ph.D.

AEJMC ComSHER @comsher.bsky.social · 06/08/2026

ICYMI: We had a great PF&R panel yesterday on the societal, health, and ethical implications of AI and tech. A big shout-out to our fantastic moderator and panelists! @cjcalabrese.bsky.social @freiling.bsky.social @soojongkim.bsky.social @hashleytag.bsky.social @ritatang.bsky.social 👏👏 #AEJMC26

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Reposted by Ashley Hedrick McKenzie, Ph.D.

CJ Calabrese @cjcalabrese.bsky.social · 03/08/2026

Come join us at #AEJMC26! I'll be moderating a @comsher.bsky.social PF&R panel on the societal, health, and ethical implications of AI and tech this Wednesday (1:45-3pm) featuring @freiling.bsky.social, @soojongkim.bsky.social, @hashleytag.bsky.social, and @ritatang.bsky.social. See you there!

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Ashley Hedrick McKenzie, Ph.D. @hashleytag.bsky.social · 08/08/2025

Come visit my poster at #AEJMC2025! Salon 9, 11:30-12:45– would love to chat about women’s health, misinformation, and social media

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Ashley Hedrick McKenzie, Ph.D. @hashleytag.bsky.social · 20/12/2024

I fear that the ever-growing political discourse vilifying school vaccine mandates will make it even harder for doctors to use best communication practices.

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Ashley Hedrick McKenzie, Ph.D. @hashleytag.bsky.social · 20/12/2024

Our new study is so timely in light of Trump and RFK Jr.'s recent comments about school vaccine mandates. We found that one critical variable influenced whether or not pediatricians use best practices to recommend the HPV vaccine-- feeling obligated to tell parents that it's not required for school

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Ashley Hedrick McKenzie, Ph.D. @hashleytag.bsky.social · 18/12/2024

So excited to collaborate with @theprismahealth OB/GYN this summer/fall as a CUSHR faculty fellow! I will be developing an intervention to help make cervical and breast cancer screenings more accessible to survivors of gender-based violence. Stay tuned! news.clemson.edu/clemson-facu...

news.clemson.edu

Clemson faculty appointed newest CUSHR faculty fellows

Clemson University faculty members Ashley Hedrick McKenzie and Melinda Harman are the newest Clemson University School of Health Research (CUSHR) Faculty

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Ashley Hedrick McKenzie, Ph.D. @hashleytag.bsky.social · 18/12/2024

So much gratitude to my fantastic co-authors, who have been unwaveringly enthusiastic in supporting this project’s *unconventional* approach to sexual violence prevention.

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Ashley Hedrick McKenzie, Ph.D. @hashleytag.bsky.social · 18/12/2024

My inner fangirl is screaming—our manuscript about #OneDirection #fanfiction is published! We developed a health communication intervention to motivate 1D fanfic writers to highlight sexual consent and gender equality in their writing. www.tandfonline.com/doi/full/10....

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Ashley Hedrick McKenzie, Ph.D. @hashleytag.bsky.social · 18/12/2024

Many thanks to my wonderful co-authors with the Adolescent Vaccination Program (AVP)

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Ashley Hedrick McKenzie, Ph.D. @hashleytag.bsky.social · 18/12/2024

Notably, over 60% of misinformation in the dataset originated from 3 websites. Although Facebook has suspended accounts for some of these websites (i.e. Robert F. Kennedy's Children's Defense Fund), this doesn't stop Facebook users from sharing pages from misinfo websites. (6/6)

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Ashley Hedrick McKenzie, Ph.D. @hashleytag.bsky.social · 18/12/2024

We also analyzed changes in discourse over the course of the pandemic. sciencedirect.com/science/arti... Vaccine misinformation decreased from 50% of all articles in 2019 to 24% in 2021. It seems likely that in 2021, anti-vax opinion leaders shifted focus to the COVID vaccine. (5/6)

sciencedirect.com

HPV vaccination is recommended for children beginning at age 9 to prevent several types of cancer. Many parents turn to Facebook for health informatio…

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Ashley Hedrick McKenzie, Ph.D. @hashleytag.bsky.social · 18/12/2024

While pro-vaccine articles (mostly from newspapers) used simple gain-frames, anti-vaccine articles used a wide variety of persuasive strategies. There's a missed opportunity here for health communicators to use persuasive strategies when interviewed by journalists. (4/6)

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Ashley Hedrick McKenzie, Ph.D. @hashleytag.bsky.social · 18/12/2024

referring to impending lawsuits against vaccine manufacturers as a form of evidence, overwhelming the reader with evidence or jargon to demonstrate expertise, and using hyperlinks to create the illusion of ample supporting evidence. (3/6)

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Ashley Hedrick McKenzie, Ph.D. @hashleytag.bsky.social · 18/12/2024

We found a few persuasive strategies in anti-vaccine rhetoric that have not yet been documented in previous research, including: (2/6)

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