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Galen Stocking

@gstocking.bsky.social

1.8K followers 2.5K following 30 posts

I do research and sometimes I post about it.

Posts Replies Media

Galen Stocking @gstocking.bsky.social · 18/02/2025

From a new look at TikTok content creators: The most popular ones tend to post longer, more often. www.pewresearch.org/short-reads/...

Chart showing differences between creators based on following count. Most popular creators posted more, more frequently, and with longer posts that were more likely to have speech.

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Galen Stocking @gstocking.bsky.social · 11/01/2025

Really interesting Pew study on how Americans see masculinity (www.pewresearch.org/social-trend...). It’s a complicated set of beliefs, but this is striking www.pewresearch.org/wp-content/u...

6 in 10 Americans say people in the U.S. don’t place enough value on men who are caring or open about their emotions

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Galen Stocking @gstocking.bsky.social · 22/11/2024

People who get news from influencers aren't just getting commentary - they're also getting basic facts, memes, and info about breaking news. See more here: www.pewresearch.org/journalism/2...

At least 80% of those who get news from influencers say they get each of the following types of news from them: Basic facts, Funny posts, Opinions, and breaking news

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Galen Stocking @gstocking.bsky.social · 18/11/2024

I don't know what will happen in that area, but I can say that we found that most news influencers are already monetizing their content in some way (we did not look at sponsorships) Read more here: www.pewresearch.org/journalism/2...

59% of news influencers monetize their content in some way

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Galen Stocking @gstocking.bsky.social · 18/11/2024

Audiences tend to report positive experiences when getting news from news influencers: - 65% say news influencers help them better understand current events - 70% say that news is at least somewhat different than news they would get elsewhere - 31% feel connected to a news influencer

65% of news influencer audiences say the info helps them better understand current events; 70% say the info is at least somewhat different

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Galen Stocking @gstocking.bsky.social · 18/11/2024

We could only find a clearly stated partisan orientation for about half of the 500 news influencers we studied, but among those, there is a slight lean to the political right - 27% vs 21%.

27% of news influencers lean right while 21% lean left, and 48% could not be determined

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Galen Stocking @gstocking.bsky.social · 18/11/2024

About a fifth of US adults regularly get news from these individuals - which rises to 37% among 18-29 year olds

21% of Americans regularly get news from news influencers, 37% of those 18-29

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