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Green Builder Media

@greenbuildermedia.bsky.social
273 followers 158 following 480 posts

The leading media company in the North American residential building industry focused exclusively on green building since 2004. Visit us at greenbuildermedia.com

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Green Builder Media @greenbuildermedia.bsky.social · 6h
Affordability anxiety can stop prospective homebuyers from so much as looking at homes. 
greenbuildermedia.com
Solve Your Buyers’ Monthly Payment Dilemma
Lender partnerships can help builders to ease financial burdens for their buyers.
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Green Builder Media @greenbuildermedia.bsky.social · 08/10/2026
Countertops, flooring, lighting, and square footage are easy to see—but many of the things that determine whether a home is durable, healthy and efficient disappear behind the walls.
greenbuildermedia.com
The Most Important Parts of a Home May Be the Ones You Never See
DuPont’s Alan Hubbell talks with Green Builder Media CEO Sara Gutterman about durability, building science, trust, and why the housing industry needs to get better at recognizing long-term value.
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Green Builder Media @greenbuildermedia.bsky.social · 08/10/2026
People need houses, but houses need people too. 
greenbuildermedia.com
More Than a Building
People need houses, but houses need people too.
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Green Builder Media @greenbuildermedia.bsky.social · 07/10/2026
No housing plan? California’s Builder’s Remedy could limit a city’s control over what gets built. Plus: mass timber multifamily housing, easier electrification of older buildings, disappearing energy tax credits, and rising demand for resilience.
youtu.be
CA Overrides Local Zoning, Mass Timber Moves Into Housing, Energy Tax Credits End
This Week’s Sustainable Building News: Mass timber moves into affor...
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Green Builder Media @greenbuildermedia.bsky.social · 05/10/2026
Homeowner awareness, adoption and prioritization of energy efficiency is growing at an incredibly fast pace.  
greenbuildermedia.com
What Buyers Think is Affordable is Under $200,000
Homeowner awareness, adoption and prioritization of energy efficiency is growing at an incredibly fast pace.
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Green Builder Media @greenbuildermedia.bsky.social · 05/10/2026
Green Builder Media COGNITION Smart Data is partnering with the National Building Museum to explore the connection between people and their communities. Please take our short survey and tell us what matters most to you about the place you call home: www.surveymonkey.com/r/V6BN799
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Green Builder Media @greenbuildermedia.bsky.social · 05/10/2026
Could wildfire risk change your odds of getting a mortgage? Plus, EV-to-home energy, plants as building science, the 2024 IECC debate and the return of the “cold room.”
greenbuildermedia.com
Could Wildfire Risk Hurt Your Mortgage—or Get You a Better Deal?
Plus: cars join the home energy microcosm, plants move from décor to building science, and questions arise over DOE’s new approach to the 2024 IECC.
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Green Builder Media @greenbuildermedia.bsky.social · 03/10/2026
When considering whether to purchase a home, prospective buyers must include immediate and long-term budget-benders such as insurance, property tax, and operational costs. Builders should help them learn all about it.
greenbuildermedia.com
Affordability Awareness
When considering whether to purchase a home, prospective buyers must include immediate and long-term budget-benders such as insurance, property tax, and operational costs. Builders should help them learn all about it.
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Green Builder Media @greenbuildermedia.bsky.social · 02/10/2026
What should a community ask when a data center comes knocking? Impact Series' Mike Collignon talks with urban planner Dr. Valerie Miller about what communities should consider.
greenbuildermedia.com
What Happens When an AI Data Center Reaches the End of Its Useful Life?
The AI boom is bringing massive data centers to communities across the country. Urban planner Dr. Valerie Miller says local leaders need to understand the water, energy, infrastructure, and long-term consequences before signing on.
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Green Builder Media @greenbuildermedia.bsky.social · 01/10/2026
COGNITION Smart Data shows that homeowners who have lived through climate events are rewriting their priorities, and they are willing to invest to protect their homes.
greenbuildermedia.com
Lived Experience Is Turning Resiliency into a Core Housing Demand
COGNITION Smart Data shows that homeowners who have lived through climate events are rewriting their priorities, and they are willing to invest to protect their homes.
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Green Builder Media @greenbuildermedia.bsky.social · 30/09/2026
Could wildfire risk hurt your chances of getting a mortgage—or get you a better rate? Plus: GM connects EVs with home energy, plants meet indoor air quality, and Gen Z rediscovers the cold room.
youtu.be
Could Wildfire Risk Hurt Your Mortgage—or Get You a Better Deal?
This Week’s Sustainable Building News. Wildfire risk is beginning t...
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Green Builder Media @greenbuildermedia.bsky.social · 30/09/2026
New COGNITION Smart Data reveals how energy efficiency, resilience, wellness, and affordability are changing the definition of a high-value home. Attend our latest webinar to learn more.
greenbuildermedia.com
Do You Know What Today’s Homebuyers Really Want?
New COGNITION Smart Data reveals how energy efficiency, resilience, wellness, and affordability are changing the definition of a high-value home. Attend our latest webinar to learn more.
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Green Builder Media @greenbuildermedia.bsky.social · 29/09/2026
A new GM Energy + PG&E pilot connects EV buying, home charging and smart grid incentives. Compatible EVs can even provide backup power during an outage.
news.gm.com
GM Energy and PG&E make home charging easier for first-time EV buyers
The Smart Charge Bundle initiative offers incentives and support for PG&E residential customers in Northern and Central California.
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Green Builder Media @greenbuildermedia.bsky.social · 29/09/2026
The lasting repercussions of the One Big Beautiful Bill Act have begun to hit home, especially under the harsh light of surging utility costs.
greenbuildermedia.com
Energy-Saving Tax Credits That Vanished
Homeowners and Builders lost billions in federal tax incentives over the past year for efficiency, solar and electrification–as this massive GOP-sponsored Bill became law.
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Green Builder Media @greenbuildermedia.bsky.social · 28/09/2026
A dramatic shift in the Department of Energy’s approach to building energy codes raises a bigger question: What happens when trust in the process starts to disappear?  www.greenbuildermedia.com/blog/doe'…
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Green Builder Media @greenbuildermedia.bsky.social · 28/09/2026
Could a “Resilience Belt” become housing’s next hot spot? This week: AI investment overtakes housing, Lincoln goes LEED Platinum, plug-in batteries target renters, and exoskeletons hit the jobsite.
greenbuildermedia.com
Promised Land? Renewed Interest in the Resilient Belt
Plus: Lincoln, Neb., Joins LEED Platinum city club, housing investment takes a back seat to AI-related funding, exoskeletons arrive just in time for an aging building workforce.
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Green Builder Media @greenbuildermedia.bsky.social · 28/09/2026
Jack Newton of GBX Group and ULI Cleveland talks adaptive reuse, historic preservation and the partnerships helping give old properties new purpose in Cleveland.  www.greenbuildermedia.com/blog/clev…
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Green Builder Media @greenbuildermedia.bsky.social · 27/09/2026
AI data centers are hovering land, water, energy and infrastructure—and eventually, someone has to deal with what’s left behind. Dr. Valerie Miller joins The Impact Series to unpack the questions communities should be asking before saying yes.
youtu.be
AI Data Centers Are Coming. Are Communities Ready?
AI data centers are expanding rapidly across the U.S., bringing pro...
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Green Builder Media @greenbuildermedia.bsky.social · 26/09/2026
Phyn’s smart water system protects homes and residents with insights into water use and leak detection that can save water and money.
greenbuildermedia.com
Water Conservation Preserves Water and Homeowner Budgets
Phyn’s smart water system protects homes and residents with insights into water use and leak detection that can save water and money.
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Green Builder Media @greenbuildermedia.bsky.social · 25/09/2026
New COGNITION Smart Data offers proof that the race to the bottom in the housing market isn’t working, and that full cost changes everything. 
greenbuildermedia.com
New Math For Housing Affordability
New COGNITION Smart Data offers proof that the race to the bottom in the housing market isn’t working, and that full cost changes everything.
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Green Builder Media @greenbuildermedia.bsky.social · 24/09/2026
Could the Midwest become America’s “Resilience Belt”? Plus: AI investment surpasses housing, plug-in batteries for renters, wildfire-ready homes + construction exoskeletons.
youtu.be
Promised Land? Renewed Interest in the Resilient Belt
This Week’s Sustainable Building News. Could the Midwest become Ame...
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Green Builder Media @greenbuildermedia.bsky.social · 23/09/2026
Austin is eliminating the affordable housing buyout near future transit stations. Developers using the density bonus program will have to include affordable units on site rather than paying into a housing fund. Housing + transit are being tied together much more directly.
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Green Builder Media @greenbuildermedia.bsky.social · 22/09/2026
The climate-ready construction of VISION House Asheville features durable materials capable of standing up to intense storms, extreme temperatures and power outages.
greenbuildermedia.com
Climate-Ready Construction Includes Solar Panels
Building for resilience and long-term value with self-generated power.
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Green Builder Media @greenbuildermedia.bsky.social · 21/09/2026
Countertops, flooring, fixtures, square footage. They’re easy to see—and easy to value. But what about the parts of a home that determine whether it stays dry, comfortable, healthy, and durable for decades?
greenbuildermedia.com
What’s Behind the Walls Is Worth More Than You Think
Price is easy to measure. Performance, durability, and peace of mind are harder.
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Green Builder Media @greenbuildermedia.bsky.social · 21/09/2026
Airbnb bets $250M on housing. “Let America Build” goes national. Robots tiptoe into construction. Plus: free DOE expertise, plastic-free paint, and tree rights.
greenbuildermedia.com
Airbnb Bets $250 Million on Housing, “Let America Build” Goes National, Robots Tiptoe Into Construction
Housing supply efforts hit local opposition, while automation, free DOE expertise, plastic-free paint, tree rights, and next-generation geothermal reshape the building industry.
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Green Builder Media @greenbuildermedia.bsky.social · 20/09/2026
Home water filtration systems are healthier for you, your wallet, and the environment. www.greenbuildermedia.com/blog/bett…
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Green Builder Media @greenbuildermedia.bsky.social · 19/09/2026
A sweeping redevelopment effort will transform more than 350 acres of neglected industrial land into housing, jobs, and green space.  www.greenbuildermedia.com/blog/clev…
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Green Builder Media @greenbuildermedia.bsky.social · 18/09/2026
The U.S. is short nearly 300,000 construction workers. Are robots the answer? Maybe—but not the humanoid kind. Automation is already reducing rework, speeding construction, and changing how homes get built.
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Green Builder Media @greenbuildermedia.bsky.social · 17/09/2026
Two decades of housing expertise. Ten years of proprietary data. One redesigned intelligence platform that delivers insights to inspire better decision making.   www.greenbuildermedia.com/blog/cogn…
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Green Builder Media @greenbuildermedia.bsky.social · 17/09/2026
Homeowner awareness, adoption, and prioritization of energy efficiency is growing at an incredibly fast pace.   www.greenbuildermedia.com/blog/inte…
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Green Builder Media @greenbuildermedia.bsky.social · 17/09/2026
Airbnb puts $250M behind housing. Robots creep onto jobsites. DOE offers builders free technical help. Extreme heat hits insurance. And trees get the “right to flourish.” Housing had quite a week:
youtu.be
Airbnb Bets $250M on Housing, “Let America Build” Goes National, & Robots Take on Construction
This Week’s Sustainable Building News: Housing takes center stage t...
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Green Builder Media @greenbuildermedia.bsky.social · 16/09/2026
$150K per unit. About six months on site. Fixed-price contracts. All-electric homes with solar designed to offset 100% of energy needs. Josh Levy explains how Vessel Technologies is rethinking how housing gets built.
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Green Builder Media @greenbuildermedia.bsky.social · 15/09/2026
Homebuyer priorities are changing fast. Energy efficiency, resilience, wellness, affordability, and high performance are increasingly shaping purchasing decisions.
greenbuildermedia.com
What Today’s Homebuyers Really Want
Join us for a practical deep dive into residential ventilation systems, indoor air quality, filtration, code requirements, and performance verification.
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Green Builder Media @greenbuildermedia.bsky.social · 14/09/2026
Your competitors see yesterday’s data. The COGNITION Smart Data Subscriber Portal connects homeowner demand, builder behavior, and emerging market signals to reveal where housing opportunity is forming. www.greenbuildermedia.com/cognition…
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Green Builder Media @greenbuildermedia.bsky.social · 11/09/2026
greenbuildermedia.com
Grace
As the saying goes, if you can’t see the light, be the light.
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Green Builder Media @greenbuildermedia.bsky.social · 10/09/2026
ICE enforcement hits construction labor. Passive House beats standard codes. Old homes make a comeback. These stories and more in This Week’s Sustainable Building News.
youtu.be
ICE Raids Hit Homebuilding, Passive House Outperforms Codes, and Old Homes Make a Comeback
This Week’s Sustainable Building News: ICE enforcement is disruptin...
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Green Builder Media @greenbuildermedia.bsky.social · 08/09/2026
Growing interest in carbon offsets shows that homeowners understand and value what they represent.
greenbuildermedia.com
Consumer Survey Reports a Ten Fold Increase in Carbon Offset Interest In Two Years
Growing interest in carbon offsets shows that homeowners understand and value what they represent.
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Green Builder Media @greenbuildermedia.bsky.social · 04/09/2026
For decades, the prescription for America’s housing crisis has been remarkably simple: Build more homes, but what if we’ve misdiagnosed the problem?
greenbuildermedia.com
The Housing Shortage Myth
New housing data reveals a market that is starved and saturated at the same time. The real problem may be what we’re building, where we’re building it, and what it costs to own.
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Green Builder Media @greenbuildermedia.bsky.social · 03/09/2026
Now cheaper than fossil fuels on a global scale, the economics of solar is propelling clean energy in a way that politics or climate claims never could. 
greenbuildermedia.com
Solar Crosses the Rubicon
Now cheaper than fossil fuels on a global scale, the economics of solar is propelling clean energy in a way that politics or climate claims never could.
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Green Builder Media @greenbuildermedia.bsky.social · 03/09/2026
The Mormon Church’s massive housing plans. The end of windowless bedrooms. Plug-in solar and ADU movements, and heat pumps for the win. This Week's Sustainable Building News:
youtube.com
Mormon Church’s 50,000-Home Dream
This Week’s Sustainable Building News. The Mormon Church emerges as...
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Green Builder Media @greenbuildermedia.bsky.social · 31/08/2026
Chances are high your next home may be part of a homeowners association. Find out how to adapt— or fight—HOA rules. 
greenbuildermedia.com
Rules, Rules, Rules: How to Adapt to Living in an HOA
Chances are high your next home may be part of a homeowners association. Find out how to adapt – or fight – HOA rules.
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Green Builder Media @greenbuildermedia.bsky.social · 31/08/2026
America needs more homes. But are we building the right ones? New data points to a housing mismatch involving price, buyers, product and place.
youtu.be
The Housing Shortage Myth
In this solo episode, Sara challenges the idea that America’s housi...
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Green Builder Media @greenbuildermedia.bsky.social · 31/08/2026
Get set for a great week with the housing news you may have missed: Building codes vs. hurricanes. Wildfire resilience. Passive survivability. Tariffs. Manufactured housing. Modular construction. 3D-printed homes.
greenbuildermedia.com
Housing’s New Reality: Build It to Survive
Stronger building codes prove their worth as homes face escalating threats from hurricanes, wildfire, mold, and extreme heat. Plus: tariffs threaten construction costs, finance fix for factory-built housing, and 3D-printed homes get biggest real-world test yet.
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Green Builder Media @greenbuildermedia.bsky.social · 29/08/2026
VISION House SHAWOOD is challenging conventional ideas about home cost by focusing on durability, performance, resilience, and the lasting experience of the people who live there.  
greenbuildermedia.com
Rethinking Affordability Through Long-Term Home Value
VISION House Shawood is challenging conventional ideas about home cost by focusing on durability, performance, resilience, and the lasting experience of the people who live there.
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Green Builder Media @greenbuildermedia.bsky.social · 28/08/2026
What if your bank deposits helped finance climate solutions? Climate First Bank combines traditional FDIC-insured banking with a mission to put customers’ collective deposits to work advancing decarbonization and a regenerative economy.
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Green Builder Media @greenbuildermedia.bsky.social · 28/08/2026
Explore how circular water systems could help the West confront a rapidly tightening water supply—from water reuse technology developed for space missions to produce water and smarter agriculture.  
greenbuildermedia.com
Can We Recycle Our Way Out of a Water Crisis?
Dr. Sybil Sharvelle explores how circular water systems could help the West confront a rapidly tightening water supply—from water reuse technology developed for space missions to produced water and smarter agriculture.
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Green Builder Media @greenbuildermedia.bsky.social · 26/08/2026
Build it to survive: Homes built under Florida’s stronger building code were 22% less likely to suffer hurricane wind damage. This week's news: stronger codes, wildfire, extreme heat, passive survivability, tariffs, manufactured housing financing, and 3D-printed homes.
youtu.be
Housing’s New Reality: Build It to Survive
This Week’s Sustainable Building News. Stronger building codes, wil...
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Green Builder Media @greenbuildermedia.bsky.social · 26/08/2026
Most homes work just fine when everything else works. The grid is up. The HVAC system is running. The air outside is safe to breathe. But what happens when those things fail?
greenbuildermedia.com
When the Grid Goes Down, Will Your Home Still Protect You?
Passive survivability is changing the conversation about what a high-performance home should actually do.
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Green Builder Media @greenbuildermedia.bsky.social · 26/08/2026
You're running out of time to enter our Fall in Love with Nature contest.  Snap a photo of your favorite nature spot, fill out the form, hit submit. No essays, no hashtags, no hoops to jump through.  Entry deadline is Aug. 31. www.greenbuildermedia.com/fall-in-l…
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Green Builder Media @greenbuildermedia.bsky.social · 25/08/2026
This is where VISION House Asheville started. This sustainable home has come a LONG way since this early earth-moving time lapse, so join along as we take you through the journey from the ground up:  www.greenbuildermedia.com/vision-ho…
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