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geoff durso

@geoffdurso.bsky.social

assistant professor of marketing at DePaul, postdoc at Vanderbilt, psych PhD at Ohio State, BSx2 at Indiana. I study social judgment, sociopolitical consumption, and psychopharmacological effects. occasionally, this work is published

Posts Replies Media

geoff durso @geoffdurso.bsky.social · 22/11/2024

and a more accessible write-up at psychology today by joe and aviva

psychologytoday.com

What Happened to Nuance in Political Debates?

Expressing ambivalence might seem to suggest open-mindedness, a good thing. However, our research shows at least for people already on your side, there is a significant downside.

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geoff durso @geoffdurso.bsky.social · 22/11/2024

shout out to joe siev as lead author! link to article in @jexpsocpsych.bsky.social here

sciencedirect.com

Endorsing both sides, pleasing neither: Ambivalent individuals face unexpected social costs in political conflicts

Reducing political polarization requires finding common ground among people with diverse opinions. The current research shows that people generally ex…

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geoff durso @geoffdurso.bsky.social · 22/11/2024

on divisive political issues, people expect that expressing more ambivalence = more accepted by all people. in fact, the opposite is true: allies dislike that you're conflicted at all, and opponents (still) dislike your overall position #psychology #psychsci #psychscisky

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geoff durso @geoffdurso.bsky.social · 22/11/2024

also have to relearn how to use social media. here's me connecting marketing principles with folks' sociopolitical ambivalence, and the social expectations versus reality about expressing that to others

youtu.be

Expressing Ambivalence Hurts Likeability? Surprising Findings from Marketing Professor Geoff Durso

YouTube video by DePaul Driehaus College of Business

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geoff durso @geoffdurso.bsky.social · 22/11/2024

might have to be on social media again if it's this packed with other fun academic nerds

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