Thrilled to share our new paper in Feminist Media Studies! 🎉
This was a project with the brilliant Mian Wei, who began this research as my undergrad student at CUHK and is now a PhD student at UW-Madison.
🔗 doi.org/10.1080/1468...
doi.org
Radical boycotts and moderate buycotts: feminist consumer activism on social media in China
Social media provide space for feminist activists in authoritarian regimes. This study examines two cases of online feminist consumer activism: the boycott of Procter & Gamble (P&G) and the buycott...