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The Etymology Nerd | Adam Aleksic | Substack [Unofficial]

@etymology.substack.com.web.brid.gy
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ruminations on modern language and communication. Click to read The Etymology Nerd, by Adam Aleksic, a Substack publication with tens of thousands of […] 🌉 bridged from 🌐 etymology.substack.com: fed.brid.gy/web/etymology.substack.…

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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 28/12/2025
etymology.substack.com
the rise of pseudo-trends
how we created a simulation of language
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 22/12/2025
etymology.substack.com
the non-places of social media
One of the many insidious effects of technological advancement is that more of our places are becoming non-places.
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 03/12/2025
etymology.substack.com
the importance of not knowing
It’s human nature to be inquisitive.
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 28/11/2025
etymology.substack.com
platform logic
how tech companies structure our conversations
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 19/11/2025
etymology.substack.com
67, clip farming, and the panopticon
Last month, Dictionary.com chose “67” as its word of the year, and I’m not surprised in the slightest.
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 14/11/2025
etymology.substack.com
your phone is a fake house
The wooden stairs in my childhood home had a creaky step.
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 29/10/2025
etymology.substack.com
the gooner and the caveman
A man in a gnome hat stands on a soapbox.
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 17/10/2025
etymology.substack.com
feeling without thinking
There are two ways you can look at media: immerse yourself, or detach yourself.
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 11/10/2025
etymology.substack.com
notes on slop
“Slop” is subjectively defined, and yet shares certain universal features: it is always seen as negative, and connotes mass distribution to an ignorant group of consumers.
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 05/10/2025
etymology.substack.com
why platforms are killing the hashtag
Today I write in anticipatory nostalgia for the cornerstone of a more democratic internet—one which is slowly being stolen from us.
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 17/09/2025
etymology.substack.com
the engagement economy
how we replaced attention with its own metric
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 08/09/2025
etymology.substack.com
how to look at social media
a guide for regaining agency in the algorithmic milieu
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 02/09/2025
etymology.substack.com
what the evils of TV reveal about the evils of social media
Any time I think too hard about how social media is affecting us, I always end up back at the television.
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 25/08/2025
etymology.substack.com
neural networks are changing our vibes
Last week, I published two op-eds that initially seem unrelated but actually aren’t.
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 12/08/2025
etymology.substack.com
against content
I’ve always felt that it’s very strange to have “followers” on social media.
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 05/08/2025
etymology.substack.com
stay on your phone
(within reason)
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 25/07/2025
etymology.substack.com
how social media subjugates us
You’re hunched over on the toilet, pants around your ankles, watching me on TikTok.
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 19/07/2025
etymology.substack.com
algorithmic performativity
Chat, we all act differently when we’re being watched.
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 15/07/2025
etymology.substack.com
ALGOSPEAK IS NOW OUT IN BOOKSTORES
oh my god it’s been a crazy week.
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 04/07/2025
etymology.substack.com
I see more stars online than in the sky ✨
At some point in the last century, we collectively began looking at more representations of stars than stars themselves.
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 21/06/2025
etymology.substack.com
social media and the collapse of ritual
Museums have kind of been freaking me out recently.
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 15/06/2025
etymology.substack.com
Algospeak is out in ONE MONTH
mom can you pick me up i'm scared
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 06/06/2025
etymology.substack.com
banality of the algorithm
This Tuesday, my father and I drove up to Bard College to pay our respects to the grave of Hannah Arendt.
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 01/06/2025
etymology.substack.com
why you should be smelling more things
One of the silly little quirks of being human is that we pretend that some experiences are more real than others.
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 18/05/2025
etymology.substack.com
you're literally worshipping your phone
how scrolling becomes a religious act
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 09/05/2025
etymology.substack.com
what the “algorithm” is, what you think it is, and why those aren't the same
Isn’t it so convenient how I can upload a video to TikTok, and then the algorithm immediately understands that you’re my target audience?
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 05/05/2025
etymology.substack.com
the default isn't always best
“I woke up as the sun was reddening; and that was the one distinct time in my life, the strangest moment of all, when I didn't know who I was.”
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 28/04/2025
etymology.substack.com
there is no online authenticity
at the end of the day, everything is slop
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 25/04/2025
etymology.substack.com
substack's discoverability paradox
I don’t think I’ve ever outwardly articulated my goals on social media, so here goes:
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 19/04/2025
etymology.substack.com
algorithms are killing coincidences. what does that mean for language?
Let’s start with the basics: humans do not think like machines do.
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 16/04/2025
etymology.substack.com
technofeudalism and the death of serendipity
I’ve always been a stubborn holdout against food delivery apps.
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 13/04/2025
etymology.substack.com
the ritual of the algorithm
what do we think is happening online?
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 11/04/2025
etymology.substack.com
cutting through the image
on algorithms, identity, and spectacle
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 28/03/2025
etymology.substack.com
I interviewed the racist Instagram slop creators
on spectacle, simulation, and content hustle culture
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 22/03/2025
etymology.substack.com
slop capitalism and dead internet theory
Early this January, while we were all looking the other way, the slop revolution unfolded right under our noses.
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 12/03/2025
etymology.substack.com
an elegy for the pencil
how computers changed the way we write
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 07/03/2025
etymology.substack.com
when everything becomes a fragment
how algorithms broke our ability to interpret stories
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 03/03/2025
etymology.substack.com
survivorship bias and the algorithmic gaze
you can't see what you can't see
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 22/02/2025
etymology.substack.com
how the algorithm keeps you under control
In their 1947 Dialectic of Enlightenment, the philosophers Theodor Adorno and Max Horkheimer voiced their concerns about how the popular media of the time—film, radio, and magazines—primarily functioned to pacify the general population.
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 19/02/2025
etymology.substack.com
the "algorithmic gaze" affects everything you see online
we're losing so much aura
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 14/02/2025
etymology.substack.com
you're never the intended audience
but it feels so good to think you are!
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 08/02/2025
etymology.substack.com
the DEI funding bans are going to change our language
but especially our attitudes
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 01/02/2025
etymology.substack.com
how hopelesscore became even more hopeless
the internet is screaming out in pain
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The Etymology Nerd | Adam Aleksic | Substack [Unofficial] @etymology.substack.com.web.brid.gy · 22/01/2025
etymology.substack.com
when did brainrot begin?
kek poggers doge wojak manlet
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