iiinova — where your digital self keeps evolving

Eostrix Games & Marketing @eostrixmarketing.bsky.social · 12/08/2025

Hoot hoot! 🦉 We're going to #devcom and #gamescom! Any #indiedev #gamedev also there? Ping us and we can have a nice quick 'hello' and (probably) an🍦. We'll be there both days and at the evening mixers too!

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Eostrix Games & Marketing @eostrixmarketing.bsky.social · 29/07/2025

#gamedev #indiedev What is your your biggest challenge when bringing your game to market? 1️⃣ Discoverability 2️⃣️ Competition 3️⃣ Budget/Resources 4️⃣ Know how/ Experience 📅 Ends: August 5, 2025, 3:53 PM UTC 📊 Show results

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Eostrix Games & Marketing @eostrixmarketing.bsky.social · 22/07/2025

🦉Wondering about how you should market your game? We made a top-level guide with three essentials you need in every game marketing strategy, to build focused, efficient, and effective plans—no fluff, just good foundational principles shorturl.at/Uzw5f Ask us questions! 💡 #gamesmarketing #gamedev

linkedin.com

📚 Wondering about how you should market your game? | Eostrix Games & Marketing

📚 Wondering about how you should market your game? Start here. We built a top-level guide on the three essentials every game marketing strategy needs—no fluff, just good foundational principles. 💡 ...

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Eostrix Games & Marketing @eostrixmarketing.bsky.social · 18/07/2025

Highly recommended read for anyone who wants to do strategy properly. 👇 The TLDR: Research before Strategy before Tactics. Sounds like common sense, but in the games industry, we don't work like that... yet! www.marketingweek.com/mark-ritson-... #marketing #Indiegamesmarketing #gamesindustry

marketingweek.com

Three axioms and three questions that summarise all of brand strategy

Brand strategy is just the application of the basics all marketers are taught. Here’s a simple way to ensure you take the right steps - in the right order.

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Eostrix Games & Marketing @eostrixmarketing.bsky.social · 15/07/2025

Part of our mission is to improve marketing know-how in the games industry—one buzzword at a time. So, we came up with the “Jargonary”... A cheeky look into a marketer's dictionary! Here are a few terms you may need to know if you want to understand how to market games! #gamedev #gamesmarketing

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Reposted by Eostrix Games & Marketing

Tall Story Games 🔜 AdventureX @tallstorygames.bsky.social · 11/07/2025

Just a single word or emoji is enough! Did I mention that leaving positive reviews is probably the single most awesome thing you can do to support an #indiedev? (Apart from buying the game in the first place, of course!) 😀 ➡️ lucy-dreaming.com/steam

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Eostrix Games & Marketing @eostrixmarketing.bsky.social · 11/07/2025

@developconference.com was yet again the best UK industry meet-up of the year. We made new friends, caught up with old ones, and now we're going to answer a burning question: How on earth do you pronounce our name?🦉 www.youtube.com/watch?v=8DEZ... #gamedev #indiedev #gamesmarketing #gamesindustry

youtube.com

How to Pronounce Eostrix? (CORRECTY)

YouTube video by Julien Miquel

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Eostrix Games & Marketing @eostrixmarketing.bsky.social · 10/07/2025

Here’s a calm photo from the beach outside @developconference.com for any peeps currently stuck in the train delay mayhem.. We could have stayed longer! #developbrighton #videogamesindustry

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Eostrix Games & Marketing @eostrixmarketing.bsky.social · 04/07/2025

Yay we're going to the beach!! 🦉🕶️🌞🏖️ If you're @developconference.com let's say 'hello'!! #gamedev #indiedev #gamesmarketing

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Eostrix Games & Marketing @eostrixmarketing.bsky.social · 02/07/2025

We are led by @marileninja.bsky.social We are all experts, insights driven, believe in measured and balanced approach, build relationships to last and most of all we are life-long gamers. We care deeply about videogames and player experience; it’s part of why we’re in this industry.It's the BEST

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Eostrix Games & Marketing @eostrixmarketing.bsky.social · 02/07/2025

Basically, if you want to market your game, but you don’t know where to start, well, you should start with us! Our team has decades of combined experience across all platforms and most genres. We have worked on games from AAA to indie, budgets big and small, teams from 1 to 1000.

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Eostrix Games & Marketing @eostrixmarketing.bsky.social · 02/07/2025

4. Build Mode: You want to create your own in-house marketing team but are not sure where to start and how to structure it for maximum efficiency. We’ve got you. We will discuss your situation and pull together a structure for your team, starting from 0 and scaling up according to your needs.

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Eostrix Games & Marketing @eostrixmarketing.bsky.social · 02/07/2025

3. Tag-Team Mode: You want to understand the process, but you don’t want to get hands-on with it. You can tag us in! We’ll develop the strategy for you and execute the plans as an extension of your team.

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Eostrix Games & Marketing @eostrixmarketing.bsky.social · 02/07/2025

2. Co-Op Mode: You want to do things mostly yourself, but you need guidance throughout the process. Fantastic! We’ll work alongside you over a period of several week and build the ideal strategy for your game or studio together.

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Eostrix Games & Marketing @eostrixmarketing.bsky.social · 02/07/2025

Here are some of the ways we can work together: 1. Solo Mode: You want to do things yourself and just need some help getting started with your marketing planning. Great! We’ll have a conversation about your needs and then show you how to build world-class marketing plans.

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Eostrix Games & Marketing @eostrixmarketing.bsky.social · 02/07/2025

Hello There! Introduction time👋 We’re Eostrix🦉, a team of seasoned marketers come together with a mission to improve marketing know-how in the videogames industry🎓 and help small and indie studios market their games🎮. Our favourite question is ‘why’? Hoot Hoot. #GameMarketing #GameDev #IndieDev

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