iiinova — where your digital self keeps evolving

Ed BooOOooOOmila @edburmila.bsky.social · 1h

To this day, I will occasionally encounter a deranged Astros fan online who insists that the White Sox did not properly win the World Series in 2005 and require some kind of asterisk. (They swept Houston 4-0)

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Reposted by Ed BooOOooOOmila

Anat Shenker-Osorio @anatosaurus.bsky.social · 22h

Again, we have done upwards of 300 focus groups since outset of 2021 & in ones where we asked folks open ended what's wrong with Dems zero times has anyone volunteered anything about trans people. It's possible, yes, to lead them there but it's not top of mind.

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Reposted by Ed BooOOooOOmila

inthefade @ihavethatonvinyl.com · 2h

good morning to the milwaukee brewers. you are doing the lord's work

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Ed BooOOooOOmila @edburmila.bsky.social · 11h

A Shooter Makin Rain, yes, it is

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Ed BooOOooOOmila @edburmila.bsky.social · 16h

Is there something Russia could do to end the war in 5 seconds Branko I didn't even click to see the byline, does anyone need to.

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Ed BooOOooOOmila @edburmila.bsky.social · 16h

It's like Samuel Johnson and the dog trick; it's not impressive, but I guess it's impressive that they did it.

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Ed BooOOooOOmila @edburmila.bsky.social · 21h

Paul Theroux has written about this several times, the rush to get off a train in Hungary or whatever, execute the byzantine process of receiving his Hungarian royalties in a wad of cash, and then finding something to spend it on quickly before the train departed.

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Ed BooOOooOOmila @edburmila.bsky.social · 21h

In the Cold War, "western" authors sold books behind the Iron Curtain but could not legally (on either side) have the royalties paid to them across borders. You could spend your Polish royalties, e.g., only by showing up in Poland, receiving cash, and spending it locally. Anyway, this is insane.

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Ed BooOOooOOmila @edburmila.bsky.social · 21h

He is the capitalist equivalent of the two englishmen who were attempting to make an Indian curry-type sauce and fucked it up so catastrophically that they accidentally invented Worcestershire sauce.

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Ed BooOOooOOmila @edburmila.bsky.social · 22h

Smart person, let us know how this works out.

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Ed BooOOooOOmila @edburmila.bsky.social · 22h

In which case "Me and who?" has a very literal answer: "Someone 5'6" or less"

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Ed BooOOooOOmila @edburmila.bsky.social · 23h

I only dip my toe into @olufemiotaiwo.bsky.social posting but it seems like in a functional society "This entire premise was a lie from the get-go, this isn't real and never was" has to be a thing that results in condemnation and it simply isn't anymore. Seems bad.

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Ed BooOOooOOmila @edburmila.bsky.social · 14/10/2026

I'd argue that the modal 2026 Metallica Listener is indeed NOT expecting them to Talk Politics, which is exactly why all Metallica needed to do was continue to do Metallica stuff and never mention politics. Announcing that you're Not Doing This Politics Stuff...oops, that's politics.

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Ed BooOOooOOmila @edburmila.bsky.social · 14/10/2026

If this really, truly is one's approach, the belief one carries in the heart, the only move is not to say anything at all, not even "I don't intend to speak about this." Because the second you announce that "no politics" is your politics, you're doing politics - shitty, cowardly politics.

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Ed BooOOooOOmila @edburmila.bsky.social · 14/10/2026

Any news outlets that ran a headline to announce the "Deal" have any follow-up questions, or

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Ed BooOOooOOmila @edburmila.bsky.social · 14/10/2026

Did everyone notice yesterday that the president admitted the entire "Russian diesel deal" thing is complete bullshit, none of the fuel is actually coming to the U.S. and obviously never was, and with a minimum of 40% of Russian refining capacity offline it probably does not exist at all.

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Ed BooOOooOOmila @edburmila.bsky.social · 13/10/2026

Incidentally 3 of the 5 lowest MLB teams in offensive strikeout rate in 2026 were Tampa (1), LAD (4), and Cleveland (5). Milwaukee was 24th but led MLB in team batting average and was second in runs despite slugging .403 and finishing 28th in HR. Much too think about.

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Ed BooOOooOOmila @edburmila.bsky.social · 13/10/2026

Did someone in your state beat you to the YYZ vanity plate

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Ed BooOOooOOmila @edburmila.bsky.social · 13/10/2026

He looks like he glued a false goatee on in the rear view mirror of his Stratus so that he could eat at a Potbelly he was banned from for washing his balls in the sink.

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Ed BooOOooOOmila @edburmila.bsky.social · 13/10/2026

64% chance on Bluesky someone is like "You were at that show too?"

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Ed BooOOooOOmila @edburmila.bsky.social · 13/10/2026

He looks like a character called PENNis Gillette at a Drag King show in Muncie in 2009

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Ed BooOOooOOmila @edburmila.bsky.social · 13/10/2026

Yeah, if you’ve ever worn shorts, I haven’t seen it. T-shirts, especially with the new chiller, are now quite common! It’s pushing the mid 50s on the ice.

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Ed BooOOooOOmila @edburmila.bsky.social · 13/10/2026

He won’t shut up about being the Geddy in “Test for Echo: a loving tribute to Rush”

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Ed BooOOooOOmila @edburmila.bsky.social · 13/10/2026

This looks exactly like the one guy at every curling club who curls in shorts and a T-shirt and insists he can’t get cold.

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Ed BooOOooOOmila @edburmila.bsky.social · 13/10/2026

The only part of the United States Columbus actually set foot on!

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Ed BooOOooOOmila @edburmila.bsky.social · 13/10/2026

The art of making it sound like you said or did something when really you’ve handed people a mad lib and are hoping they will fill it in to your benefit

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Ed BooOOooOOmila @edburmila.bsky.social · 13/10/2026

wearing the Spirit Halloween John Fetterman Costume

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Ed BooOOooOOmila @edburmila.bsky.social · 13/10/2026

If these marzipan dildos are really going to go with this line then I think they should explain what questions are being raised. They sound serious. What are they.

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Ed BooOOooOOmila @edburmila.bsky.social · 12/10/2026

Wow what a special boy you are. It’s 2009 right?

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Ed BooOOooOOmila @edburmila.bsky.social · 12/10/2026

Too early for in-car CD players, unless they went aftermarket

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Ed BooOOooOOmila @edburmila.bsky.social · 12/10/2026

Annual reminder that there was a single, brief burst in which a bunch of things named after Columbus were named after Columbus and it was the result of a political project to create a founding hero who wasn’t linked to Britain.

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Ed BooOOooOOmila @edburmila.bsky.social · 12/10/2026

Uh oh, David brooks is scolding people about civility

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Ed BooOOooOOmila @edburmila.bsky.social · 11/10/2026

He is THE guy if we recognize what Miami brought him in to do this year lol

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Ed BooOOooOOmila @edburmila.bsky.social · 11/10/2026

Well, the one in particular made the final score Look closer than the game really was. Obviously it’s no mystery in Minnesota needs to clean up stuff like that.

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Ed BooOOooOOmila @edburmila.bsky.social · 11/10/2026

No turnovers, 55 yards rushing, and 24 of 30 is definitely “good Kyler”. This is the guy you watch and say “yes we can win with this.” Take away that one fumble in this game is a blowout for MIN.

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Ed BooOOooOOmila @edburmila.bsky.social · 11/10/2026

No matter which backup you go with you’re inevitably gonna get games that remind everyone why the guy is a backup

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Ed BooOOooOOmila @edburmila.bsky.social · 11/10/2026

I love how the NFL’s plan to get a foothold in Europe is to send them a Jaguars game every year for a decade

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Ed BooOOooOOmila @edburmila.bsky.social · 11/10/2026

Arch Manning just isn’t that good. Not a novel observation but one being reinforced weekly. Name him Jackson and he’s a 3rd round pick.

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Ed BooOOooOOmila @edburmila.bsky.social · 10/10/2026

If someone wanted to give Suella Braverman $200,000 or whatever they gave her there are vastly easier ways to do that. Consulting deal, boom.

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Ed BooOOooOOmila @edburmila.bsky.social · 10/10/2026

This theory is popular but the size of advances doesn't really support it. The better explanation is that the publication cycle is slow (the time from deal to book-on-shelves is longer than you think) and that, combined with nobody really knowing what will be a hit, produces huge uncertainty.

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Ed BooOOooOOmila @edburmila.bsky.social · 10/10/2026

This soup recipe calls for 4 potatoes and then says to cube them but honestly 64 seems like way too many

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Ed BooOOooOOmila @edburmila.bsky.social · 10/10/2026

I don’t know if you understand how hard it is to sell that few books with that intense of a free marketing campaign.

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Ed BooOOooOOmila @edburmila.bsky.social · 10/10/2026

I’ll need someone with access to bookscan to verify this but the last time someone updated me, that Olivia Nuzzi book sold like 1000 copies.

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Ed BooOOooOOmila @edburmila.bsky.social · 10/10/2026

“Do you wanna know the awful, awful truth? Or do you wanna see me hit more dingers?!!?”

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Ed BooOOooOOmila @edburmila.bsky.social · 10/10/2026

Fun Fact: Switzerland is synonymous with watches because France was the technological center of the 16th C. clock/watchmaking world and many of the industry's leading figures were Huguenots, who fled over the border en masse after the St Bart's Day Massacre. Anyway, this country is so cooked.

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Ed BooOOooOOmila @edburmila.bsky.social · 10/10/2026

Well I was innocent until I found the Bluesky account that is nothing but these.

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