iiinova — where your digital self keeps evolving

A grand AI strategy won't deliver if your newsroom isn't set up to succeed. Diagnose before prescribing: assess where teams are aligned and where they resist. Get a ground-level view of day-to-day reality before forcing top-down tech mandates.

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Ernesto Aguilar @eaxlr.com · 8h

My wonderful friends at WPLN/WNXP are in the closing hours of pledge. Make your donation today, Nashville friends! Journalism and culture need you! wpln.org/

wpln.org

Home

The lastest local stories from Nashville's NPR News station

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Ernesto Aguilar @eaxlr.com · 30/09/2026

AI can quickly draft station communications, but the real challenge is exercising editorial judgment on that output. To collaborate effectively with AI, you must articulate what used to go unstated. The goal is to get better, not just faster.

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Ernesto Aguilar @eaxlr.com · 29/09/2026

When a station's strategic shift stalls, the culprit is often false alignment. Teams assume shared priorities, only to hit conflicting expectations later. Create clarity before execution: define who makes decisions and how disagreements get resolved.

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Ernesto Aguilar @eaxlr.com · 29/09/2026

With search engines aspiring to be answer engines, the day when public media gets no traffic from them is almost here. See how the Journal is thinking about it: digiday.com/media/how-the-w...

digiday.com

How The Wall Street Journal is strategizing for ‘Google zero’

Ed Hyatt, director of newsroom SEO at The Wall Street Journal, shared SEO strategies he's prioritizing for this search and AI era.

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Ernesto Aguilar @eaxlr.com · 28/09/2026

Collaboration in public media is great, but there's a line between cross-departmental thinking and overstepping. If a colleague constantly weighs in on your turf with unsolicited opinions, it's time to set boundaries to protect your team's focus.

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Ernesto Aguilar @eaxlr.com · 28/09/2026

Only about two weeks remain to register for the Maynard Institute's next Propel training. Join me and some great trainers in support of California journalists. No cost. Go here, and hope to see you there: mije.org/the-propel-initiat...

mije.org

Propel Regional Training for Editors and Managers - Burbank/CSUN

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Ernesto Aguilar @eaxlr.com · 25/09/2026

As AI adoption grows, we need to be deliberate about managing it. We must establish systems that protect collaboration, trust and well-being. AI can handle the routine, but it's the human connection that fuels the creativity and empathy at the heart of public media.

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Ernesto Aguilar @eaxlr.com · 25/09/2026

Though collaboration in commercial TV news gets less attention, all networks and groups now develop complex internal structures and external digital partnerships to meet modern demands for more multimedia news content across more platforms. To watch: medium.com/centerforcoopera...

medium.com

How TV news stations collaborate: A growing necessity in the age of digital and streaming

Sharing data, regular cross-company communication, and working outside of TV are three key trends

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Ernesto Aguilar @eaxlr.com · 24/09/2026

When pivoting your station's strategy, don't forget to assess whether major donors and underwriters will come along. Treat stakeholder alignment as a core part of strategic planning from the start, not an afterthought.

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Ernesto Aguilar @eaxlr.com · 24/09/2026

If your station is reviewing underwriting choices for the upcoming fiscal year, consider using my latest guide to speed up your copywriting process while ensuring legal compliance. Get it here. www.amazon.com/Underwriting...

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Ernesto Aguilar @eaxlr.com · 23/09/2026

In a landscape where breaking down silos between broadcast and digital is vital, job titles often matter less than actual capabilities. How do we identify expertise? By matching people to the right work. Rethinking how we deploy talent can unlock tremendous innovation.

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Ernesto Aguilar @eaxlr.com · 23/09/2026

LQya honored to drop in on Camp Radio once a month to offer experimental music. Please support Camp, and listen back to Ghost Frequency here: listen.camp/

listen.camp

CAMP / listen

Radio from CAMP - residential arts and music courses high in the French Pyrenees, with Chris Watson, Gavin Bryars, Laraaji, Jozef van Wissem and others

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Ernesto Aguilar @eaxlr.com · 23/09/2026

Big thanks to everyone who supported KQED this pledge drive! If you missed your chance to boost Bay Area journalism, do so now at kqed.org/donate.

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Ernesto Aguilar @eaxlr.com · 22/09/2026

Distinguish failures from mistakes in your media career. Failures can happen despite perfect execution; mistakes often stem from poor judgment or emotional reactions. Understanding the difference focuses your reflection and growth as a leader.

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Ernesto Aguilar @eaxlr.com · 22/09/2026

How do you halt AI from creeping into your immigration coverage? A keen eye and great tools can help you. Read my latest guide on how to help your communities during Hispanic Heritage Month at oigo.us.

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Ernesto Aguilar @eaxlr.com · 21/09/2026

Simply using AI won't tell you if your team's performance or journalism is actually improving. To become sophisticated users, we need to focus on how we are applying AI to our workflows. Leveling up means focusing on quality and strategic application over just frequency.

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Reposted by Ernesto Aguilar

CAMP Radio @campradio.bsky.social · 20/09/2026

5-6pm: Ghost Frequency From experimental compositions to ambient landscapes, Ghost Frequency is where unseen vibrations and avant-garde textures reshape the boundaries of sound. @eaxlr.com | ghostfrequency.xyz #Experimental #Noise #MusiqueConcrete #Drone #Electronic *⏰️CEST

A retro cassette tape with its magnetic tape unraveled into tangled loops above, shown on a square black-and-white poster hung from a line with two binder clips, evoking nostalgia and chaotic sound.

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Ernesto Aguilar @eaxlr.com · 18/09/2026

Talking with a community licensee reminds me of a truism with boards. Board dysfunction at any organization rarely starts with a massive, blown-out conflict. More often, it develops through repeated behaviors that slow strategic decisions, weaken trust, and drain focus.

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Ernesto Aguilar @eaxlr.com · 18/09/2026

The Propel Regional Training offers training for editors and managers. You'll receive customized coaching from award-winning journalists and the Maynard Institute. This program aims to enhance professional skills and elevate standards. Register: mije.org/the-propel-initiat...

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Ernesto Aguilar @eaxlr.com · 17/09/2026

How we think about AI shapes our decisions more than we might realize. In public media, where editorial integrity and trust are everything, we must stay actively in control of how we use these tools and not outsource our critical thinking.

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Ernesto Aguilar @eaxlr.com · 17/09/2026

Excited to see this Brave Talk 2026 agenda, with some bonafide superstars in public media, including the always inspiring Holly Kernan and Kenya Young. Be there if you can. Agenda: publicmediawomeninleadershi...

publicmediawomeninleadership.org

Brave Talk 2026: Bold & Brave — Public Media Women in Leadership

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Ernesto Aguilar @eaxlr.com · 16/09/2026

Reviews are essential for accountability, but the way we deliver negative feedback matters immensely. When staff feel unfairly criticized, that frustration can easily spill into disengagement that hurts the team's morale. Balancing constructive feedback with trust is crucial.

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Ernesto Aguilar @eaxlr.com · 15/09/2026

When top leadership roles suddenly open up at a station, the immediate priority is usually stability. Without clear intent, a quick fix can trigger confusion. Approaching interim roles with a clear mandate from the start is essential for a smooth transition.

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Ernesto Aguilar @eaxlr.com · 14/09/2026

As public media races to AI, it’s easy to focus on working faster. But if our strategy is mostly about reducing expenses, we risk missing the opportunity: audience growth and deeper storytelling. Are we using AI to create long-term value for our listeners and readers?

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Ernesto Aguilar @eaxlr.com · 14/09/2026

AI is set to revolutionize public media, and organizations need to adapt to stay competitive. Subscribe to my next newsletter learn how to leverage AI for your organization’s success. www.linkedin.com/newsletter...

linkedin.com

AI and Public Media Futures | LinkedIn

Real talk about responsible AI implementation. No hype. No doom. Just clear thinking for public media professionals.

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Ernesto Aguilar @eaxlr.com · 11/09/2026

Leadership in public media requires trust, and opening up can be a powerful way to build connection. But disclosing details requires nuance. A thoughtful reveal can strengthen credibility, while a careless one can erode it. The key is to recognize that delivery shapes perception.

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Ernesto Aguilar @eaxlr.com · 11/09/2026

A dialogue on a controversial topic: what to do about influencers who want to be journalists; or are filling the role of news orgs but aren't labeled as such; and former reporters who want to still be, even when they've become influencers instead. newsletter.projectc.biz/p/j...

newsletter.projectc.biz

Journalism minus the 'journalist'

What happens when non-journalists create journalism or journalists don't want the title?

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Ernesto Aguilar @eaxlr.com · 10/09/2026

Innovation needs time on the clock. Make time, please. If every minute is booked, you might feel that new ideas are nice, but the impression comes across that they are not welcome.

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Ernesto Aguilar @eaxlr.com · 09/09/2026

We often adopt new frameworks in public media to fix our workflows, but fragmented fixes rarely build on each other. We must focus on cumulative capabilities that reinforce one another over time. It's about building sustainable processes that support long-term audience growth.

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Ernesto Aguilar @eaxlr.com · 08/09/2026

My development pro tip: Use check-ins to talk about priorities, roadblocks and your development, not just a list of tasks.

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Ernesto Aguilar @eaxlr.com · 08/09/2026

The Propel Regional Training Series is a FREE training for California-based editors and managers. Featuring customized coaching from award-winning journalists and the Maynard Institute, it's a powerful learning opportunity. Sign up here: mije.org/the-propel-initiat...

mije.org

Propel Regional Training for Editors and Managers - Burbank/CSUN

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Ernesto Aguilar @eaxlr.com · 07/09/2026

Transitioning into leadership is less about a new title and more about shifting from “my work” to “our work.”

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Ernesto Aguilar @eaxlr.com · 07/09/2026

Thankful to @campradio.bsky.social for supporting experimental music!

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Ernesto Aguilar @eaxlr.com · 07/09/2026

Deeply honored to support the Public Media Journalists Association, one of the leading lights in our industry, on their Opportunity and Access Committee. How can public media best serve you? Drop me a note with your thoughts. Grateful for your wisdom.

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Reposted by Ernesto Aguilar

Adam P. Newton @dryvetyme.bsky.social · 06/09/2026

One of my favorite albums of 2026 and one of the best reviews I've written in 2026.

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Ernesto Aguilar @eaxlr.com · 04/09/2026

I always encourage you to ask your staff thoughtful questions, then act on what you hear. Why? That is how engagement turns into trust.

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Ernesto Aguilar @eaxlr.com · 04/09/2026

"Changing oneself is harder than perky how-to guides and self-help books suggest... The first step should be attempting to understand the self you’re trying to change." www.theatlantic.com/books/a... #leadership

theatlantic.com

What to Read If You Want to Reinvent Yourself

Whether you’re starting over or discovering a new identity, these works can help reset your perspective.

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Ernesto Aguilar @eaxlr.com · 03/09/2026

When your station brings in new leadership, don't slip into wait-and-see mode. Treat the transition as a strategic opportunity to reset. Leave the office gossip behind, challenge past assumptions, and proactively showcase the value of your work.

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Ernesto Aguilar @eaxlr.com · 03/09/2026

As the new semester begins, many students are looking to enhance their podcasting skills. If you want to reach a wider audience on public radio, my recent guide can take you to the next level. Click here to get it: www.amazon.com/dp/B0GK12CQKY

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Ernesto Aguilar @eaxlr.com · 02/09/2026

Say it often: Emotional manipulation has no place in values-driven work. It's healthy to set boundaries and, if needed, involve leadership early.

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Ernesto Aguilar @eaxlr.com · 01/09/2026

Conflict happens, but when you sense simmering resentment, it's always wise to bring people together to name what is happening and agree on changes, not just for venting.

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Ernesto Aguilar @eaxlr.com · 01/09/2026

NEXT WEEK! The Public Media Journalists Association is leading up a dialogue on AI and newsrooms. I'm aiming to be there, and hope you can make it. Details: www.pmja.org/near-now-nyc

pmja.org

Near + Now: NYC | September 9, 2026 - Public Media Journalists Association

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Ernesto Aguilar @eaxlr.com · 31/08/2026

Long ascribed, but should be said: Exercise and rest are performance tools. Tired leaders make poorer choices and tolerate items they shouldn't.

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Ernesto Aguilar @eaxlr.com · 31/08/2026

Today is the last day to nominate individuals for KQED's Community Advisory Panel. We are seeking dedicated Bay Area residents who can contribute valuable insights to enhance our service. Get info on the process here: docs.google.com/forms/d/e/1...

docs.google.com

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Ernesto Aguilar @eaxlr.com · 28/08/2026

Public media friends, it needs to be said often. Trust cannot be a vibe. Measure it with listener surveys, staff pulse checks and transparent goals, then act on what you learn.

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Ernesto Aguilar @eaxlr.com · 28/08/2026

The fawning approach to music journalism is a problem, but the wider existential matters raised here should give public media leaning in on culture coverage a bit of pause. www.newyorker.com/magazine/...

newyorker.com

How Music Criticism Lost Its Edge

Music writers were once known for being much crankier than the average listener. What happened?

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