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Maximilian Gerrath

@drmaximilian.bsky.social
71 followers 92 following 9 posts

Associate Professor of Marketing // Branding, Digital, & Behavioral Researcher // Follow me: linktr.ee/Dr_Max

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Maximilian Gerrath @drmaximilian.bsky.social · 05/08/2026
If I had a dollar for every time someone misspelled my name, I’d indeed be a (Max)millionaire… 😂
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Maximilian Gerrath @drmaximilian.bsky.social · 29/05/2026
Join us at EMAC 2026 next week
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Maximilian Gerrath @drmaximilian.bsky.social · 14/04/2026
en.wikipedia.org/wiki/Wikiped... Useful guide
en.wikipedia.org
Wikipedia:Signs of AI writing - Wikipedia
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Maximilian Gerrath @drmaximilian.bsky.social · 30/11/2025
Great summary of all the budget implications on UK HE by @wonkhe.bsky.social: wonkhe.com/blogs/budget...
wonkhe.com
Budget 2025 for universities and students
Team Wonkhe unpacks an unusually consequential Budget for higher education, as a complex mix of fee rises, international student levies, and stealth costs for graduates reshape the sector’s financial ...
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Maximilian Gerrath @drmaximilian.bsky.social · 24/11/2025
Thanks, @microsoft.com - I certainly am enjoying my empty inbox ;)
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Maximilian Gerrath @drmaximilian.bsky.social · 18/11/2025
You can now sign up to a waiting list for Google Scholar AI - might be useful: scholar.google.co.uk/scholar_labs...
scholar.google.co.uk
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Reposted by Maximilian Gerrath
David Rand @dgrand.bsky.social · 07/01/2025
🚨In Nature🚨 Meta is dropping fact-checking to avoid anti-conservative bias- but is there actually evidence of bias? We this test empirically & find that conservatives * ARE suspended more * BUT share more misinfo So suspension isn't necessarily evidence of bias www.nature.com/articles/s41...
nature.com
Differences in misinformation sharing can lead to politically asymmetric sanctions - Nature
We find that conservatives tend to share more low-quality news through social media than liberals, and so even if technology companies enact politically neutral anti-misinformation policies, political...
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Reposted by Maximilian Gerrath
Andrew Misra @andrewmisra.bsky.social · 02/01/2025
Thanks for the nice feedback about our Bluesky report tonight. 🦋 The full piece, featuring @metromayorsteve.bsky.social & @drmaximilian.bsky.social, is below. Will be fascinating to see what the year ahead holds for this site and others… www.channel4.com/news/as-thou...
channel4.com
As thousands desert Twitter, is this the end for Elon Musk’s X?
It was once the world's online marketplace of ideas. But ever since the billionaire tycoon Elon Musk bought up Twitter and renamed it X - dissatisfied users have fled the site - especially after the U...
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Maximilian Gerrath @drmaximilian.bsky.social · 02/01/2025
Thanks to @channel4news.bsky.social for having me on the show :)
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Reposted by Maximilian Gerrath
Mohamed A. Hussein @mhusseinlab.bsky.social · 11/12/2024
I've created a Starter Pack for academics in Behavioral Marketing. Feel free to nominate anyone whom I might have missed. go.bsky.app/8mGBELg
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Maximilian Gerrath @drmaximilian.bsky.social · 08/12/2024
Back on Bluesky for testing purposes. Mostly active on LinkedIn. Check out my links, below: linktr.ee/Dr_Max
linktr.ee
Dr Maximilian Gerrath | Twitter, Instagram | Linktree
Associate Professor of Marketing // Branding, Digital, & Behavioural Researcher
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