discuss.privacyguides.net
The iPhone the FBI Couldn’t Hack
Respectfully, I think you need to reread my last line:
> That’s not to say it NEVER happens, but more often than not…
Specifically I’m referring to people who put out a video about privacy that doesn’t do as well as their other videos and then go “Google must be censoring me because privacy goes against their business interests.” While I see the logic there, 9/10 times (again - _not saying it never happens_) the simple explanation is they just made a dud video.
It happens to everyone. It happens to me at The New Oil, it happens here on Privacy Guides. I’m sure Techlore, Naomi Brockwell, and others would all say it happens to them, too. Sometimes you misjudge public interest in a thing. Or - more likely - the video itself was somehow flawed - wrong choice of title, wrong choice of thumbnail, etc.
Being a content creator is like, 50% formula and 50% experimentation and getting lucky. There is a formula, but sometimes you guess it wrong. You’d be surprised how often we A/B test a title or thumbnail and go “wow, really? _That’s_ the one that did well? Not the other one?”
This is especially pronounced with smaller creators where they may not have the structure of their videos down yet (looking back on it I have no idea how my earlier videos did well at all, they’re a mess), or they may have poor audio/video quality, or they’re still finding their voice. (Or some smaller creators still don’t have a brand identity and they just upload everything like they’re Louis Rossmann but they don’t have the audience to get away with that yet.)
Again to be crystal clear: I never said it doesn’t happen. I know it does. There’s plenty of studies and anecdotal evidence proving that it is a thing. But I’m talking about in the privacy space specifically, when people put out one or two dud videos and then go “oh YouTube must be censoring me,” in my experience more often than not, it’s more likely that they just need to examine the video closer and investigate “why didn’t this one do as well? Was it a bad topic? Bad presentation? Do I need to get the point sooner? Do I need to tease engagement more often? etc.” We do this with every single PG video - both good and bad - and try to identify where people stop watching, why, what keywords brought people to our video, etc so we know what to avoid next time and what to repeat that worked.