iiinova — where your digital self keeps evolving

Daniel Willcocks @danielwillcocks.bsky.social · 17h

🎃 THE BIGGEST HALLOWEEN BOOK SALE OF THE YEAR IS BACK! 📚 It's time to pack your e-readers for the Halloween season with some of the best authors and publishers on the internet. Grab your books now at www.devilsrockbooks.com/halloween-20 #Bookstagram #HorrorBooks #HorrorLit #HorrorCommunity

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Daniel Willcocks @danielwillcocks.bsky.social · 02/10/2026

New episode out now. AI is making it harder for indie authors to get discovered — direct experience from self-publishing The Self-Publishing Blueprint. More than ever, writing to humans, from humans, is what actually cuts through the noise. danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 02/10/2026

🥚 🐓 Get it before it HATCHES 👉 books2read.com/cockreveal The only... book... that won't leave you disappointed this Halloween season. #Bookstagram #HorrorBooks #HorrorLit #HorrorCommunity #InstaHorror #SpookyReads #DarkReads #HorrorJunkie #HorrorAddict

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Daniel Willcocks @danielwillcocks.bsky.social · 01/10/2026

🚨 LAUNCHES 5 OCTOBER! 🚨 The Deliciously Twisted Halloween Book Sale goes 5th to 11th October, with books from Flame Tree Press, Eerie River, Sobelo Books, @rdspress.bsky.social, Blood Bound Books and more. 🔔 Get notified when the sale goes live: www.devilsrockbooks.com/halloween-20

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Daniel Willcocks @danielwillcocks.bsky.social · 30/09/2026

🐓 OFFICIAL COVER REVEAL 🥚 www.books2read.com/cockreveal This book has been 4 years in the making. First imagined on a beach in Scarborough, alongside a gaggle of writer friends. Now, finally available to pre-order. #Bookstagram #HorrorBooks #HorrorLit #HorrorCommunity #InstaHorror #

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Daniel Willcocks @danielwillcocks.bsky.social · 28/09/2026

‼️ MARK YOUR CALENDARS 🎃 (5 - 11 October) The BIGGEST Halloween Book Sale of October is BACK... ...BIGGER. BETTER. HORRORIER. Looking for some amazing titles to pack your e-readers? Watch this space. www.devilsrockbooks.com/halloween-20 #Bookstagram #HorrorBooks #HorrorLit #HorrorCommunity

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Daniel Willcocks @danielwillcocks.bsky.social · 25/09/2026

New episode: Jennie Nash on why a book coach isn't an editor — and why writers who conflate the two end up stuck at the wrong stage of the wrong problem. 🎧 Listen now → danielwillcocks.com/thewritersch... 📺 YouTube → youtube.com/@willcocksau...

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Daniel Willcocks @danielwillcocks.bsky.social · 25/09/2026

"That myth is so strong" — book coach Jennie Nash on why we love the idea that creativity strikes from above instead of admitting the truth: it's just stinking hard work, page after page. 🎧 pod.link/1829723468

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Daniel Willcocks @danielwillcocks.bsky.social · 25/09/2026

Asked Jennie Nash why she coaches. Her answer: "I believe that writers can save the world." Stories as the bridge between cultures, people, ideologies. In case you missed it. 🎧 danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 24/09/2026

Have you caught last week's episode with @thisishorror.bsky.social ? He calls The Girl in the Video an exciting slice of a fresh horror genre most people aren't doing yet — The Ring meets Fatal Attraction, built for the iPhone generation. danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 23/09/2026

It all started with a cockerel. It all ended with blood. The darkest thing I've written. The most fun I've had with marketing. Get your hands on my... book... this October. #bookstagram #amwriting #amreading #horrorbookstagram

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Daniel Willcocks @danielwillcocks.bsky.social · 18/09/2026

New episode out now. @thisishorror.bsky.social of This Is Horror on The Girl in the Video, and how to breathe fresh life into a backlist rather than treating older titles as finished business. danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 18/09/2026

🚨 NEW EPISODE OUT NOW 🚨 featuring @thisishorror.bsky.social! We only ask the difficult questions on The Writers Chair. 🎧 Listen now → danielwillcocks.com/thewritersch... | 📺 YouTube → youtube.com/@willcocksau... #WritingCommunity #HorrorCommunity #DarkFiction #HorrorWriter

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Daniel Willcocks @danielwillcocks.bsky.social · 13/09/2026

Did you catch this week's episode with Craig A. Falconer? For years his goal was making the most money in the least hours possible. Then he watched people in Edinburgh maxing everything out and started wondering — what if he went full throttle for a year instead? danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 13/09/2026

Publish YOUR book. YOUR way. The new, expanded edition of "The Self-Publishing Blueprint" is LIVE. With new cover art, afterword, and 60 new pages of content, this book is your ultimate guide to every step of the self-publishing process. Grab your copy: www.danielwillcocks.com/blueprint

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Daniel Willcocks @danielwillcocks.bsky.social · 11/09/2026

New episode out now. Craig A. Falconer, author of Last Man Standing (The Earthburst Saga), on why most authors study success wrong — pick the specific book you want to replicate, work out exactly why it succeeded, then do as many of those things as you can. danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 11/09/2026

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Daniel Willcocks @danielwillcocks.bsky.social · 09/09/2026

I just don't understand... Why does my brain not let me remember that first drafts suck, no matter how many times I preach it?

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Daniel Willcocks @danielwillcocks.bsky.social · 08/09/2026

BIGGER. BETTER. BLUER. With over 40% extra content, this IMPROVED edition of The Self-Publishing Blueprint is the perfect companion to any writer looking at taking their publishing journey into their own hands. LAUNCHING 13 September.

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Daniel Willcocks @danielwillcocks.bsky.social · 07/09/2026

Jonathan Yanez on why authors are athletes: skip the movement, the sunlight, the decent meals, and it costs you mentally or physically. Start wherever you are — two walks, two clean meals out of three. You don't get it easier, you get stronger. 🎧 danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 06/09/2026

"If something happens there, you're totally screwed." Jenna Moreci on why she never leans on book sales alone — ad revenue, sponsors, merch, affiliates, classes. Missed it? Still up. 🎧 danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 04/09/2026

New episode out now. Jenna Moreci, author of The Savior's Champion, on the decision that tripled her YouTube channel in a week — she stopped filtering herself. Cussing, crude jokes, full unfiltered personality. Authenticity over sanitisation, every time. danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 04/09/2026

New episode out now. Jenna Moreci on why she's stayed exactly who she is on YouTube — almost every writing channel out there writes YA and keeps it clean. She writes adult fiction, cussing included. "There are already 30 other channels for you to go to." danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 03/09/2026

My darkest release yet. The most fun I've had writing in some time. Finally, it's time for the cock to crow... Who wants to read it before it launches? DM me, or drop an email to hello@danielwillcocks.com for details. #bookstagram #amwriting #amreading #horrorbookstagram

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Daniel Willcocks @danielwillcocks.bsky.social · 02/09/2026

"Word counts aren't necessarily writing forwards." Luke Kondor on the difference between resting and quietly curling up while the work you actually came here to do sits untouched. 🎧 danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 02/09/2026

OWN your publishing journey. STOP waiting. Everything you need to know about Self-Publishing. Coming 13 September. Bigger. Better. Bluer.

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Daniel Willcocks @danielwillcocks.bsky.social · 31/08/2026

Helen Scheuerer found her book's readers by reverse-engineering them: search your comp title's reviews, vet the reviewers, pitch each one directly with a media kit. She did it about 400 times. That's the strategy, not luck. 🎧 danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 30/08/2026

Jonathan Yanez put wolves in every book and named his reader group after them — not for branding, but because who you surround yourself with as a writer either feeds your fire or kills it. In case you missed it. 🎧 danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 28/08/2026

New episode out now. Jonathan Yanez writes 4,000 words a day, six days a week — the routine behind 27 titles, USA Today bestseller status, and his latest, Hunters for Hire. We break down what that output actually looks like day to day. danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 28/08/2026

New episode out now. Jonathan Yanez on the invisible walls indie authors build for themselves — confident enough to write and publish, but waiting to be "approached" for audiobooks or film. His question: why are you doing that to yourself? danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 26/08/2026

No one ever decides to quit writing a book. They just say "not today" until the book is quietly dead and no one made the call. Rachael Herron on why she built a podcast just to stop that from happening to her. 🎧 danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 24/08/2026

New writers always ask how to find their voice. My answer: nobody tells a beginner pianist to freestyle — they teach scales and other people's songs first. Mimic, then tweak. That's how voice actually shows up. 🎧 danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 23/08/2026

Have you caught this episode with Helen Scheuerer? Her rule: new words come first, before emails, social media, or ads — that stuff eats your whole day if you let it. Start writing first thing, and the rest can wait until lunch. danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 21/08/2026

New episode out now. Helen Scheuerer's "A Lair of Bones" (Curse of the Cyren Queen, Book 1) raises a question every author eventually faces — do readers follow you, or do they follow the story? Her answer shapes how she launches bestselling series. danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 21/08/2026

New episode out now. Helen Scheuerer on writing as compulsion, not just a job — constantly thinking about story ideas, restless and irritated without a project going. "It's a compulsion. It's a problem." Most writers will recognise this instantly. danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 19/08/2026

Clare Sager on why hybrid publishing works — not because it makes the most per book, but because it reaches readers she couldn't reach alone. A table in Waterstones does something an indie release can't. That's the whole strategy. danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 17/08/2026

"I've not felt more like an author in years." Writing through chaos is possible — sometimes it's even therapy. But stability changes what you're capable of producing. Worth remembering next time you're being hard on yourself. danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 16/08/2026

Have you caught this week's episode with Rachael Herron? We asked her favourite mythical creature. Her answer: the Questing Beast — snake's head, leopard's haunches, horse's back end, deer hooves. She'd just discovered it in H.G. Parry's newest novel. danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 14/08/2026

Rachael Herron writes across six genres with no niche and no lane. New episode on building an author career without picking one thing to specialise in, and how The Seven Miracles of Beatrix Holland became a USA Today bestseller. danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 14/08/2026

New episode out now. Rachael Herron on ignoring the market entirely — she wrote a contemporary fantasy purely for herself, planning to self-publish. Gave it to her agent instead. Instant USA Today bestseller. danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 12/08/2026

Luke Kondor: writing forwards isn't just word count. It's momentum. Finished a book and sent it off? If you're not working on something else while you wait, that's writing backwards. Idly moving commas isn't progress — it's standing still. danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 10/08/2026

Why "I worked hard, please buy my book" posts don't work — not because they're too frequent, but because they're about what I want, not what the reader gets. A fundamental marketing flip worth remembering. danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 09/08/2026

Have you caught this week's episode with Ember Mae? She's seen a Kickstarter hit stretch goals purely because backers wanted the creator's dog to get treats. Not connected to the book at all. Her advice: highlight pets in your books, people genuinely love them. danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 07/08/2026

New episode out now. Ember Mae doesn't play by Amazon's rules — no rapid release strategy, no chasing the standard marketing playbook. She makes more money on Apple than Amazon ever has for her. We dig into her Kickstarter experience too. danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 07/08/2026

Ember Mae's first Kickstarter had nine reward tiers. By her third, a far simpler structure and better results. New episode digs into trope cards, shelf-trophy visuals, which genres actually convert, and the $40 mug-breaking fulfillment lesson. danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 06/08/2026

David Sodergren's favourite author is Stephen King — his own words, "the most boring answer in the world." His real wild card is Shaun Hutson, the writer who made him realise British horror writers could actually do this too. danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 04/08/2026

Johnny B. Truant's favourite book above all others is Dune. So when he met Kevin J. Anderson, who's continued the Dune franchise with Brian Herbert since Frank Herbert's death, he told him. Kevin's reaction was not what he expected. danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 02/08/2026

Have you caught this week's episode with Clare Sager? Quickfire round highlights: His Dark Materials for a fantasy vacation, a teal dragon, one cyclops over a thousand pixies, and a citrus curveball instead of lemons or limes. danielwillcocks.com/thewritersch...

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Daniel Willcocks @danielwillcocks.bsky.social · 31/07/2026

Clare Sager built an audience so strong that publishers came to her — now she's the #1 Sunday Times bestselling author of King of Ravens. New episode on how she did it, out now. danielwillcocks.com/thewritersch...

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