Public media thrives when we collaborate.
Our latest blog explores how the Audience Activation Platform (AAP) brings audience, donor & content data together — turning insight into action and helping stations better serve their communities.
🔗 Read more: www.cdpcommunity.org/blog/2026/2/...
cdpcommunity.org
CDP Blog | From Engagement to Action: Activating Public Media Audiences — CDP
CDP and ROI Solutions announce the first public media common data model, the Audience Activation Platform (AAP).