iiinova — where your digital self keeps evolving

Marcelo Calbucci @calbucci.com · 26/09/2026

Officially switching from RunKeeper to Strava to record my runs. I've been with RunKeeper for 15+ years, but the lack of an API and an MCP sealed the deal.

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Marcelo Calbucci @calbucci.com · 24/09/2026

I built my personal fitness display, a website to manage my training plan, and an MCP to let Claude control everything and adjust my plan according to my races, weather, etc. I believe that in the next decade we'll see a renaissance for the arts, science, technology, industry, and humanity.

300

Marcelo Calbucci @calbucci.com · 23/09/2026

At this point, I don't want better frontier models. I want faster (!!!), cheaper, and less-error prone models.

000

Marcelo Calbucci @calbucci.com · 17/09/2026

I'm looking forward to an AI agent that can organize and consolidate the decades of notes and files we have on OneNote, Notion, Google Docs, Dropbox, OneDrive, Notes App, and everywhere else. To answer your question, no, I won't use Muse, OpenAI, Claude, or Gemini. It has to be a local LLM.

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Marcelo Calbucci @calbucci.com · 14/09/2026

People are handing full access to their emails, documents, and calendars to "unknown" AI agent startups and to corporations with a checkered past of privacy violations.

040

Marcelo Calbucci @calbucci.com · 03/09/2026

I'm old enough to remember when GPT-3.5 launched, and people said when GPT-5 launches the entire world is cooked. The jobs would be gone, society would collapse, Skynet would be here…Now LLMs struggle to have two-9s of availability.

010

Marcelo Calbucci @calbucci.com · 03/09/2026

I'm going to make many tech solopreneurs upset when I say this, but you don't need Linear, branches, PRs, CI/CD, or staging until your product has meaningful traction.

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Marcelo Calbucci @calbucci.com · 02/09/2026

Folks, I'm not sure Amazon offers the best prices. I bought a product directly from the manufacturer, paid $8 for shipping, and the total came out to $35. On Amazon, with free Prime shipping, it was $47.49.

040

Marcelo Calbucci @calbucci.com · 31/08/2026

What happens when this president decides to rename countries?

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Marcelo Calbucci @calbucci.com · 19/07/2026

Haaland, Vozinha, and Bellingham are the super heroes of this World Cup. It's not even a contest.

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Marcelo Calbucci @calbucci.com · 14/07/2026

BREAKING: Company led by a leader with low morals does a bad thing.

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Marcelo Calbucci @calbucci.com · 10/07/2026

With Claude Code, you are on the edge of your seat. You don't know if it'll crash, the API will error out, if you hit the usage limit for the period, or if it'll build an amazing feature.

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Marcelo Calbucci @calbucci.com · 30/06/2026

This is the first World Cup that you learn about a team scoring in the group chat before you see it on TV.

010

Marcelo Calbucci @calbucci.com · 25/06/2026

LinkedIn Games is what happens when your strategy gets disconnected from your customer. Games -> Attention -> Ads -> Revenue. How does this align with their vision of "creating economic opportunity for every member of the global workforce"? This is what Eric Ries calls "corruption" in his new book.

110

Marcelo Calbucci @calbucci.com · 17/06/2026

This is the first World Cup with mass TikTok use, prediction markets, and AI.

100

Marcelo Calbucci @calbucci.com · 16/06/2026

Someday I'll tell my kids the fable of the three days of Fable.

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Marcelo Calbucci @calbucci.com · 14/06/2026

Not enough people know the expression "Bread and circuses."

031

Marcelo Calbucci @calbucci.com · 26/05/2026

Five 8s is the new five 9s.

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Marcelo Calbucci @calbucci.com · 16/05/2026

The new Spotify app icon is dystopian.

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Reposted by Marcelo Calbucci

Jeremiah Chronister @jeremiahchronister.bsky.social · 28/04/2026

Love this. Unfreezing founder energy is the real multiplier. Those connections compound over years.

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Marcelo Calbucci @calbucci.com · 27/04/2026

If you work at Microsoft, and you're a tech person or innovator, consider the other possibilities out there. --> seattleflow.org/startupday

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Marcelo Calbucci @calbucci.com · 27/04/2026

If you work at Microsoft, May 7 is a big day. I worked there for 7 years. Built Startup Day for people sitting where you are now. Stay or go? Found or join? 16 founders sharing what actually worked. Startup isn't for everyone. Is it for you? May 15. Seattle. Prices go up Friday. Link below.

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Marcelo Calbucci @calbucci.com · 23/04/2026

I worked for 2 years in Benefits/HRTech, and 5 years in HealthTech. My superpower was to be an idiot in understanding insurance, benefits, and healthcare. h/t @morningbrew.bsky.social

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Marcelo Calbucci @calbucci.com · 22/04/2026

UNBREAKING: PRDs are not dead. It has a new shape, but still is a PRD.

020

Marcelo Calbucci @calbucci.com · 21/04/2026

If you take the blip from the pandemic, Seattle has had the lowest # of investment deals in a decade (since 2016 Q4). The situation is worse than it appears because the total number of deals in the US has grown 40% since 2016. I have several theories, but I want to hear what you think is going on.

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Marcelo Calbucci @calbucci.com · 21/04/2026

Software engineers, PMs, designers, and CS / ML / MBA students: We're doing a Startup Fair @ Startup Day 2026. Builders from Clarify, Yoodli, Clearly AI, Predictable Machines, and more will talk product, tech, and their roles. No recruiters. May 15. Free 👉 seattleflow.org/fair

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Marcelo Calbucci @calbucci.com · 21/04/2026

The Startup Day 2026 speaker lineup is live. 16 founders. 30+ startups built between them. Over $1B raised. Products used by billions. Seattle, May 15. Here's who's on stage. 👇

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Marcelo Calbucci @calbucci.com · 12/04/2026

I don’t think there’s ever been a time that so clearly separates people with a growth mindset vs. fixed mindset.

240

Marcelo Calbucci @calbucci.com · 09/04/2026

The current conversations about AI remind me of when we first controlled fire, 400,000 years ago. “Do we really understand fire?” “Will fire take our jobs?” “Can fire be trusted? What if it burns us?” “What if fire is just hype?”

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Marcelo Calbucci @calbucci.com · 07/04/2026

In 2010/2011, I printed a book called the Startup Guide. A directory of vendors and service providers for anyone building a startup in Seattle. Today we're launching the Startup Kit. Same idea, different format. A directory to help founders find the resources they need to build+grow their startups.

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Marcelo Calbucci @calbucci.com · 06/04/2026

6,000+ tech layoffs in Seattle. Amazon, Microsoft, Oracle, Meta. You don't need permission to start a company. You don't need all the answers either. You need to learn from founders who've done it recently. That's why I'm putting together @seattleflow.org Startup Day!

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Marcelo Calbucci @calbucci.com · 06/04/2026

The only reason Claude Code doesn't cost $2,000/month on the Max plan is Codex.

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Marcelo Calbucci @calbucci.com · 04/04/2026

Even if doctors don't adopt AI, medicine has changed forever already. Patients are more empowered than ever before by using AI to analyze labs and scans, to help them better describe symptoms, by challenging diagnostics, and to think about treatments that are right for them.

120

Marcelo Calbucci @calbucci.com · 02/04/2026

AI feels like Vibranium. We are scratching the surface of what this new thing can do.

120

Marcelo Calbucci @calbucci.com · 01/04/2026

Having multiple VS Code windows is the new having multiple tabs open.

130

Marcelo Calbucci @calbucci.com · 30/03/2026

Shortcut to building a successful business: find a problem where you already know the market is there. Patrick Thompson built Clarify by skipping problem validation and front-loading business model validation instead. Hear Patrick + other founders at seattleflow.org/startupday

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Marcelo Calbucci @calbucci.com · 27/03/2026

Walmart with a P/E of 45 and Microsoft with a P/E of 22 were not on my bingo card for 2026.

030

Marcelo Calbucci @calbucci.com · 26/03/2026

I've noticed a new trend on major products: bugs! Lots of bugs. I'm not saying it's LLM coding, but it feels to me that companies are struggling with the new software development lifecycle.

340

Marcelo Calbucci @calbucci.com · 24/03/2026

Who else is going to @geekwire.com's Agent of Transformation this afternoon? www.geekwire.com/events/agent...

geekwire.com

Agents of Transformation

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Marcelo Calbucci @calbucci.com · 24/03/2026

Most founder advice isn’t wrong. It’s just not yours. Marius Ciocirlan drops some meta-advice on how to avoid bad advice. Come listen and meet Marius at Startup Day 2026. seattleflow.org/startupday

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Marcelo Calbucci @calbucci.com · 23/03/2026

There is a fine line between hallucination and vision. Ian Wong (Summation CEO, and Opendoor co-founder) got 5 companies to say “yes” before he wrote a single line of code. He's speaking at @seattleflow.org Startup Day 2026 on May 15 in Seattle. seattleflow.org/startupday

130

Marcelo Calbucci @calbucci.com · 21/03/2026

Tired: Netflix and chill Wired: Claude Code and chill

170

Marcelo Calbucci @calbucci.com · 20/03/2026

Sorry to break it to you, but you are either an innovator or a founder, not both. Figure out soon so you can find people to complement your skills. www.calbucci.com/2026-03-19-i...

calbucci.com

The Innovator and The Founder

Marcelo Calbucci Founder, Author, Tech/Prod, Community Builder

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Marcelo Calbucci @calbucci.com · 20/03/2026

Have I mentioned recently that I hate Slack as a community tool?

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Marcelo Calbucci @calbucci.com · 17/03/2026

Today is peak Claude Code for me. Three different projects, each with multiple agents doing their thing.

240

Marcelo Calbucci @calbucci.com · 17/03/2026

Claude really needs a family plan. I'd be happy to pay for the four of us. Right now, I can't share a project with my wife or children.

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Marcelo Calbucci @calbucci.com · 15/03/2026

AI/LLM sentiment based on different social networks: X/Twitter: 90% love it, 10% hate it LinkedIn: 80% love it, 20% hate it Threads: 50% love it, 50% hate it Bluesky: 20% love it, 80% hate it Your mileage may vary.

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Reposted by Marcelo Calbucci

Seattle Flow @seattleflow.org · 13/03/2026

Early-bird tickets for Startup Day 2026 end tonight at midnight. $195 today. $295 tomorrow. 15 founder talks. 1:1 investor meetings. Co-Founder Match. @ericries.bsky.social + Terry Myerson keynotes. Startup Fair. Free copy of Eric's new book. seattleflow.org/startupday

seattleflow.org

Startup Day 2026 | The Founder Conference | Seattle - May/15

Seattle's one-day conference for founders and future founders. Tactical talks, co-founder matching, advisory meetings, startup fair. May 15, 2026.

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Marcelo Calbucci @calbucci.com · 13/03/2026

People don't realize how much innovation is a reaction to hate or frustration.

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