YouTube video by Dave Trafford

The launch of the British carmaker's rebrand left many scratching their heads. Add the obvious lack of any PR considerations, and Jaguar finds themselves a big mess of a miss.

Those outside the communications or strategic planning world will sometimes conflate strategy and tactics, which got me to thinking about how others, including those in the comms world, conflate reput...

This issue just landed in the lap of every comms pro in the nation. Some background. The Canadian government recently announced it was limiting the number of international student permits for public a...